---
title: "Red Eye Black — $25K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/red-eye-black"
last_updated: "2026-08-09T18:15:48.897Z"
locale: en
meta:
description: "Niche score 52/100 · $25K/yr market · 30K searches/yr. Prices mostly outside the sweet spot ($3.67–$11.98) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $25K/yr market · 30K searches/yr. Prices mostly outside the sweet spot ($3.67–$11.98) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Red Eye Black — $25K/yr Amazon US Niche (2026) - Flapen"
---
# **red eye black**
**Worth a look**
Shows demand growing +138.8% this quarter, but prices mostly outside the sweet spot ($3.67–$11.98) keeps it on the watch list.
Market size 6Growth 96Conversion 94Competition 23Returns 90Price range 0Avg price 19Brand share 35Review moat 66Quality gap 68
**Growth**
**Incredible****+138.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Great****11.7%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****863.36**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****$6.88**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$25K**
$25K/yr · 30K searches
**Price range**
**Bad****$3.67–$11.98**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, red eye black is a $25K/yr Amazon United States market (30K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Apr–May–Jun–Sep. Verdict: Worth a look — 52/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **red eye black market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **$28K–$34K**
- units × avg price
- **Conversion rate**
- **11.7%**
- **Avg BSR**
- **#369**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **6.9%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **195 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**25**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**12%**
- CCbeauty33% - DALVGFN23% - MEICOLY11% - Wismee11% - BADCOLOR6% - Dmsky4% - Open — no brand owns it (4 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +138.8% search growth over the last 90 days.
2K1KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Sep · busiest ÷ quietest = 8.8×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/red-eye-black/trend)
## **Top red eye black search terms**
- **red eye black**24K/yr+153.5%13.9% conv. - **eye black red**4K/yr+85.5%9.0% conv. - **red eyeblack**3K/yr+106.0%11.1% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/red-eye-black/search-terms)
## **Top red eye black products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$2K20%$5K30%$7K40%$10K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CCBeauty Red Eye Black Stick for Multi Sports Anti-Glare EyeBlack For Baseball Football Softball Lacrosse Water-Proof Eye Black Grease Paint For Athletes & fans**CCbeauty**$5.88**4.5★73 rev](https://www.amazon.com/dp/B0CXXLW9B5) [2**DALVGFN RED EYE BLACK STICK Anti-Glare Eyeblack For Baseball Football Softball Lacrosse Accessories Sweat-Proof Eye Black Grease Paint Smooth & Long Lasting Rich Full Coverage Color**DALVGFN**$5.42**4.5★48 rev](https://www.amazon.com/dp/B0CXXBB9ZQ) [3**MEICOLY Red Eye Black Stick Waterproof Eye Black Baseball Softball Football Lacrosse Red Face Body Paint Stick for Halloween SFX Cosplay Corpse Devil Clown Makeup**MEICOLY**$6.25**4.2★1,402 rev](https://www.amazon.com/dp/B0C4SWB2HQ) [4**Wismee Baseball Eye Black Anti-Glare Under Eye Sports Grease Stick for Baseball Softball Soccer Lacrosse Hockey Athletes Sports Training Sports Eye Black Stick (Red)**Wismee**$5.48**4.5★36 rev](https://www.amazon.com/dp/B0CXPPGFTL) [5**BADCOLOR Red Face Body Paint Eye Black Stick Cream Blendable Face Painting Sticks for Sports Softball Football Baseball Facepaint for Halloween Clown Joker Devil Cosplay Costume Parties Events**BADCOLOR**$5.93**4.4★2,879 rev](https://www.amazon.com/dp/B0C3QXQMQD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**DALVGFN RED Glitter Eye Black Stick Anti-Glare Eyeblack for Baseball Football Softball Lacrosse Accessories Sweat-Proof Sport Face Paint Smooth & Long Lasting Rich Full Coverage Shimmery Color**DALVGFN**$5.93**4 rev9mo ago](https://www.amazon.com/dp/B0FPWB6TGH) [**Red Eye Black Stick Sports Glitter Eye Black for Baseball Football Softball Anti-Glare Under Eye Grease Stick Sports Favor Spirit Day Accessories**Wismee**$5.41**3 rev9mo ago](https://www.amazon.com/dp/B0FQ162CXQ) [**Blue Squid PRO Red Face Paint Stick - Waterproof Body Paint for Adults & Kids Eye Black Baseball Eyeblack Softball - Vegan Hypoallergenic Twist-Up Non-Toxic Makeup Stick for Cosplay Sports & SFX**Blue Squid**$5.29**1,066 rev11mo ago](https://www.amazon.com/dp/B0DYG8QP74) [**Dmsky 10 Packs Eye Black Sports Stick for Football Baseball Softball-Anti-Glare Face Body Paint Stick Kit Water-Proof Eye Sports Paint Sticks 10 Color Eyeblack Painting Kit for Athletes & Fans**Dmsky**$9.12**245 rev1y ago](https://www.amazon.com/dp/B0FH4DSHWG) [**Franklin Sports Premium Baseball Eye Black - All Sports Eyeblack Stick for Baseball Softball + Football Players - 3 Color Gold Fusion for Sun Glare - Vanilla/Gold**Franklin Sports**$11.98**2,323 rev1y ago](https://www.amazon.com/dp/B0F3J69RMC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Franklin Sports Premium Baseball Eye Black - All Sports Eyeblack Stick for Baseball Softball + Football Players - 3 Color Gold Fusion for Sun Glare - Vanilla/Gold**Franklin Sports**$11.98**4.6★**▲ 136%**](https://www.amazon.com/dp/B0F3J69RMC) [**Dmsky 10 Packs Eye Black Sports Stick for Football Baseball Softball-Anti-Glare Face Body Paint Stick Kit Water-Proof Eye Sports Paint Sticks 10 Color Eyeblack Painting Kit for Athletes & Fans**Dmsky**$9.12**4.6★**▲ 110%**](https://www.amazon.com/dp/B0FH4DSHWG) [**DALVGFN RED Glitter Eye Black Stick Anti-Glare Eyeblack for Baseball Football Softball Lacrosse Accessories Sweat-Proof Sport Face Paint Smooth & Long Lasting Rich Full Coverage Shimmery Color**DALVGFN**$5.93**3.8★**▲ 87%**](https://www.amazon.com/dp/B0FPWB6TGH) [**Cholemy 120 Pairs Eye Black Stickers Bulk Baseball Glitter Stickers Football Softball Party Favor Spirit Day Accessories(Glitter Red1)**Cholemy**$8.45**4.5★**▲ 44%**](https://www.amazon.com/dp/B0D3PYB5L8) [**MEICOLY Red Eye Black Stick Waterproof Eye Black Baseball Softball Football Lacrosse Red Face Body Paint Stick for Halloween SFX Cosplay Corpse Devil Clown Makeup**MEICOLY**$6.25**4.2★**▲ 41%**](https://www.amazon.com/dp/B0C4SWB2HQ)
**~~View all trending →~~**
## **What buyers say about red eye black**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**39%
*“The colors are bright”*
**Advertised Vs Actual Product**13%
*“Does what it says it does”*
**Value For Money**12%
*“Affordable”*
**Quality-Overall**7%
*“Good quality product the team loves the multi colors”*
**Soft Feel**4%
*“go on very creamy”*
**Ease Of Use**3%
*“Overall it was easy to use”*
**Efficiency**3%
*“work pretty well”*
**Ease Of Cleaning**2%
*“easy to clean off face”*
**Ease Of Application**2%
*“Easy application/good variety of colors”*
**Durability**2%
*“Long lasting”*
### **What buyers complain about **
**Color**22%
*“its not orange at all”*
**Brightness/Shine/Glow**8%
*“Couldn't really see the glitter”*
**Quality-Overall**8%
*“Not the best”*
**Durability**7%
*“Doesnt hold up”*
**Stain Resistance**6%
*“Some of them stain”*
**Smell**5%
*“smells funny”*
**Advertised Vs Actual Product**5%
*“Not as advertised”*
**Ease Of Use**4%
*“Product is too easy to be removed with a simple touch”*
**Size-Overall**3%
*“Size of tube is small like chapstick. don’t get it confused!”*
**Adhesion/Stickiness**3%
*“Received melted sticks so the paint was lopsided”*
### **Top return reasons **
**Color**28%
**Size-Overall**11%
**Paint Quality**10%
**Advertised Vs Actual Product**8%
**Value For Money**6%
**Adhesion/Stickiness**6%
**Functionality-Overall**5%
**Defective Material/Parts**3%
**Quality-Overall**3%
**Durability**3%
## **Common questions**
- **Is red eye black profitable to sell on Amazon United States?**
- The niche generates $25K/yr across 14 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +138.8%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the red eye black niche?**
- 10 brands and 25 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in red eye black?**
- Top complaints mined from reviews: Color, Brightness/Shine/Glow, Quality-Overall. The return rate is 1.3%.
- **When does demand for red eye black peak?**
- Demand peaks in Apr–May–Jun–Sep; the busiest month runs 8.8× the quietest.
- **What does it cost to enter the red eye black niche?**
- Listings span $3.67–$11.98; the average listing price is $6.88 (sweet spot $15–$100). The average incumbent carries 863 reviews — the moat a new listing must climb.
## **Related niches in Arts, Crafts & Sewing**
- 67 [**halloween fabric**](https://flapen.com/research/us/arts-crafts-sewing/halloween-fabric)$80K/yr+204.4%**Worth a look**- 67 [**cyanotype kit**](https://flapen.com/research/us/arts-crafts-sewing/cyanotype-kit)$505K/yr+129.8%**Worth a look**- 68 [**bracelet making kit**](https://flapen.com/research/us/arts-crafts-sewing/bracelet-making-kit)$8.1M/yr+22.4%**Launch it**- 68 [**graduation cap decorations**](https://flapen.com/research/us/arts-crafts-sewing/graduation-cap-decorations)$229K/yr+425.9%**Worth a look**- 68 [**foam cutter**](https://flapen.com/research/us/arts-crafts-sewing/foam-cutter)$2.1M/yr+3.7%**Launch it**- 68 [**window markers**](https://flapen.com/research/us/arts-crafts-sewing/window-markers)$1.3M/yr+132.8%**Launch it**[**All Arts, Crafts & Sewing niches **](https://flapen.com/research/us/arts-crafts-sewing)