---
title: "Rangoli Stencils — $4K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/rangoli-stencils"
last_updated: "2026-08-09T19:27:30.010Z"
locale: en
meta:
description: "Niche score 42/100 · $4K/yr market · 91K searches/yr · $11.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $4K/yr market · 91K searches/yr · $11.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Rangoli Stencils — $4K/yr Amazon US Niche (2026) - Flapen"
---
# **rangoli stencils**
**Skip it**
A small market ($4K/yr) — this niche doesn't clear our bar today.
Market size 1Growth 22Conversion 5Competition 70Returns 19Price range 52Avg price 44Brand share 88Review moat 91Quality gap 80
**Review moat**
**Great****176.66**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$3.85–$27.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$11.22**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-6.3%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****6.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$4K**
$4K/yr · 91K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, rangoli stencils is a $4K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 47% of demand. Verdict: Skip it — 42/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **rangoli stencils market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$17K–$22K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#2,399**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **79%**
- **Out of stock**
- **22.2%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **235 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**30 **▼falling
**Sellers**
**34**
**Top-5 brand share**
**47%**
Top 20: 92%
**Top-5 click share**
**43%**
Top 20: 86%
**Open market**
**46%**
- FoldTier13% - Felixcraft12% - Desi Favors8% - LOVENSPIRE8% - Generic6% - WODICY6%
## **Demand**
Weekly Amazon search volume, last 38 weeks — -6.3% search growth over the last 90 days.
20K15KSpike '26Oct '25Nov '25Jan '26Feb '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/rangoli-stencils/trend)
## **Top rangoli stencils search terms**
- **kolam stencils indian**14K/yr+15.6%0.6% conv. - **rangoli stencils**49K/yr-18.7%1.6% conv. - **rangoli stencil**6K/yr-24.2%2.5% conv. - **diwali rangoli stencils**21K/yr-59.2%0.0% conv. - **rangoli stencils for diwali**582/yr+15.0%0.0% conv. - **rangoli stencils indian for floor**968/yr-28.6%0.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/rangoli-stencils/search-terms)
## **Top rangoli stencils products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$1598%$31812%$47716%$6361101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FoldTier 4 Pcs 12 Inch Diwali Rangoli Stencils Wooden DIY Sand Art Making Kit Lotus Elephant Peacock Stencils Varalakshmi Pooja Diwali Items for Indian Onam Festival Home Decor(Diya)**FoldTier**$9.14**3.7★54 rev](https://www.amazon.com/dp/B0F998DNMK) [2**Mandala Stencils for Painting Small Diwali Rangoli Stencils for Crafts on Wood Wall Furniture Fabric Tile Rock Mat Plastic Drawing Templates for Diwali Decorations DIY Projects & Home Decor**Felixcraft**$3.85**4.5★256 rev](https://www.amazon.com/dp/B0CJR4WG4Q) [3**32 Pcs 6 x 6 Inch Mandala Stencils for Painting on Wood Rangoli Art Supplies - Flower Template for Floor Wall Tile Fabric Wood DIY Decor**WODICY**$8.40**4.6★141 rev](https://www.amazon.com/dp/B098MBHCR6) [4**Prasacco 8-Piece Flower Border Stencils - Ornate Mandala Stencils for Painting on Wood Canvas Paper Fabric Cake Wall**Prasacco**$4.69**4.3★538 rev](https://www.amazon.com/dp/B09W4KDS7F) [5**Desi Favors Muggu Kolam Cutout Small | Varalakshmi Vratam Decro | Hinds Bhajans Pooja Diwali Decorations | Indian Homewarming Dcor | Traditional Cultures Events | 8.5 Inch (Pack of 4)**Desi Favors**$22.93**4.0★259 rev](https://www.amazon.com/dp/B089LP6XST)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ryetvok 24Pcs Talavera Stencils 5.98 Inch Reusable PET Mexican Stencil Diwali Rangoli Stencils for Painting on Wall Furniture Vases Cielito Lindo Stencil for Fabric Wood Home Decor**Ryetvok**$5.68**0 rev8mo ago](https://www.amazon.com/dp/B0FZRPGR1S) [**BLOSSOMLAYER Stencils 4in 50pcs Craft Paint Template Reusable Plastic Templates Mandala Style DIY Crafts Stencil Decoration for Fabrics Window Wall Home Wood(4inch 50 Pack)**BLOSSOMLAYER**$7.79**62 rev8mo ago](https://www.amazon.com/dp/B0FX9BVCKT) [**BrightRow 8 Pcs Diwali Rangoli Stencils Wooden DIY Making Kit 12 Inch Reusable Rectangular Rangoli Painting Stencils for Diwali Onam Varalakshmi Pooja Floor Crafts Indian Festival Decor**BrightRow**$15.46**2 rev10mo ago](https://www.amazon.com/dp/B0FQCFQ6TZ) [**8Pcs 12 Inch Rangoli Stencils for Diwali Decoration Wooden DIY Sand Art Making Kit Lotus Peacock Floral Diya Stencils Diwali Items for Varalakshmi Pooja Decoration Onam Indian Festival Home Decor**Generic**$10.98**2 rev10mo ago](https://www.amazon.com/dp/B0FP4BYCZV) [**Ready to Draw Rangoli Making Kit Rangoli Making Stencils (Style-1)**Generic**$14.59**0 rev11mo ago](https://www.amazon.com/dp/B0FLLDXD1S)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BLOSSOMLAYER Stencils 4in 50pcs Craft Paint Template Reusable Plastic Templates Mandala Style DIY Crafts Stencil Decoration for Fabrics Window Wall Home Wood(4inch 50 Pack)**BLOSSOMLAYER**$7.79**4.4★**▲ 881%**](https://www.amazon.com/dp/B0FX9BVCKT) [**Ryetvok 24Pcs Talavera Stencils 5.98 Inch Reusable PET Mexican Stencil Diwali Rangoli Stencils for Painting on Wall Furniture Vases Cielito Lindo Stencil for Fabric Wood Home Decor**Ryetvok**$5.68**0.0★**▲ 553%**](https://www.amazon.com/dp/B0FZRPGR1S) [**Desi Favors Muggu Kolam Cutout Small | Varalakshmi Vratam Decro | Hinds Bhajans Pooja Diwali Decorations | Indian Homewarming Dcor | Traditional Cultures Events | 8.5 Inch (Pack of 4)**Desi Favors**$22.93**4.0★**▲ 472%**](https://www.amazon.com/dp/B089LP6XST) [**LOVENSPIRE 12 Inch DIY MDF Reusable Rangoli Mat Rangoli Kit Rangoli Decorations Rangoli Stencil Diwali Rangoli Rangoli Template Rangoli Boards Flower Cutout**LOVENSPIRE**$13.40**3.4★**▲ 430%**](https://www.amazon.com/dp/B0CTRXNZ91) [**LOVENSPIRE Small Muggu Kolam Cutout DIY Indian Backdrop Traditional Wall Decorations Home Office Decor Puja Mandir Rangoli Pooja Decor Religious Cutout Spiritual Housewarming Gift**LOVENSPIRE**$13.64**3.6★**▲ 410%**](https://www.amazon.com/dp/B0BY4VNZYK)
**~~View all trending →~~**
## **What buyers say about rangoli stencils**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“Really no complaints”*
**Design-Overall**14%
*“Great assortment of designs”*
**Ease Of Use**13%
*“Easy to use”*
**Durability**10%
*“Very durable”*
**Advertised Vs Actual Product**5%
*“What I expected”*
**Strength**5%
*“Sturdy, varied, and beautiful patterns”*
**Ease Of Cleaning**5%
*“Cleans easily”*
**Fun/Entertainment Experience**4%
*“A must have for Diwali fun for kids”*
**Functionality-Overall**4%
*“Stencils work nicely”*
**Value For Money**3%
*“Great value for the money”*
### **What buyers complain about **
**Size-Overall**27%
*“Size was a lot large then I expected it was thinking 2in wide try more lik 3-4in good quality material beautiful design where correct no imperfections”*
**Quality-Overall**11%
*“Trash”*
**Cutting/Trimming**9%
*“Not properly cut”*
**Product Condition**9%
*“Received used product”*
**Measurement/Reading Accuracy**9%
*“Not all the cut-outs are accurate”*
**Smell**5%
*“they smell horrible”*
**Paper Quality**5%
*“Paper thin”*
**Strength**5%
*“Very\nThin and flimsy”*
**Ease Of Cleaning**5%
*“making it a pain to clean up”*
**Material Quality**2%
*“The material feels cheap and flimsy, making it hard to reuse”*
### **Top return reasons **
**Size-Overall**51%
**Value For Money**8%
**Advertised Vs Actual Product**7%
**Defective Material/Parts**6%
**Functionality-Overall**6%
**Quality-Overall**4%
**Color**2%
**Material Quality**2%
**Thin**2%
**Strength**2%
## **Common questions**
- **Is rangoli stencils profitable to sell on Amazon United States?**
- The niche generates $4K/yr across 38 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Skip it (42/100).
- **How competitive is the rangoli stencils niche?**
- 30 brands and 34 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in rangoli stencils?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Cutting/Trimming. The return rate is 6.7% — above our launch gate.
- **What does it cost to enter the rangoli stencils niche?**
- Listings span $3.85–$27.05; the average listing price is $11.22 (sweet spot $15–$100). The average incumbent carries 177 reviews — the moat a new listing must climb.
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