---
title: "Purple Tissue Paper — $134K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/purple-tissue-paper"
last_updated: "2026-08-09T15:06:29.003Z"
locale: en
meta:
description: "Niche score 44/100 · $134K/yr market · 130K searches/yr · $6.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $134K/yr market · 130K searches/yr · $6.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Purple Tissue Paper — $134K/yr Amazon US Niche (2026) - Flapen"
---
# **purple tissue paper**
**Skip it**
Prices mostly outside the sweet spot ($4.41–$8.90) — this niche doesn't clear our bar today.
Market size 30Growth 43Conversion 97Competition 30Returns 81Price range 0Avg price 19Brand share 57Review moat 45Quality gap 16
**Conversion**
**Incredible****14.9%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,003.61**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+14.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$134K**
$134K/yr · 130K searches
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Bad****$6.90**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$4.41–$8.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, purple tissue paper is a $134K/yr Amazon United States market (130K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in May–Oct. Verdict: Skip it — 44/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **purple tissue paper market data**
- **Units sold / yr**
- **20K–25K**
- avg 750–1,000/product
- **Revenue / yr**
- **$138K–$173K**
- units × avg price
- **Conversion rate**
- **14.9%**
- **Avg BSR**
- **#70**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **65%**
- **Out of stock**
- **8.8%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **▼falling
**Sellers**
**20**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 97%
**Open market**
**26%**
- SUNCOLOR25% - Laidans20% - Artdly14% - Jkopsnr9% - PMLAND4% - Koogel4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +14.2% search growth over the last 90 days.
4K3KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Oct · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/purple-tissue-paper/trend)
## **Top purple tissue paper search terms**
- **purple tissue paper**91K/yr+19.0%15.0% conv. - **purple tissue paper for gift bags**15K/yr+7.0%15.2% conv. - **tissue paper purple**8K/yr+12.2%11.1% conv. - **purple tissue paper bulk**4K/yr+65.5%11.9% conv. - **dark purple tissue paper**5K/yr+9.6%9.9% conv. - **purple tissue**3K/yr-1.9%11.3% conv. - **purple tissue paper sheets**3K/yr-60.4%11.4% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/purple-tissue-paper/search-terms)
## **Top purple tissue paper products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$7K10%$13K15%$20K20%$27K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**120 Sheets 20X14 Purple Tissue Paper for Gift Bags Wrapping Art Tissue Paper Bulk for Weddings Birthday Party Crafts Decoration**Laidans**$7.02**4.8★1,034 rev](https://www.amazon.com/dp/B0D2VWXXK3) [2**SUNCOLOR 36 Sheets Sparkly Purple Tissue Paper for Gift Bags 20 x 20 inch Wrapping Paper for Gifts Crafts Bags Packaging**SUNCOLOR**$5.01**4.7★659 rev](https://www.amazon.com/dp/B0FCD1GYFK) [3**100 Sheets Purple Tissue Paper Artdly 14 x 20 Inches Purple Tissue Paper Bulk for Weddings Birthday DIY Project Wrapping Crafts Decor**Artdly**$8.17**4.7★6,461 rev](https://www.amazon.com/dp/B0BCF1GBWM) [4**SUNCOLOR Purple Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts**SUNCOLOR**$5.02**5.0★67 rev](https://www.amazon.com/dp/B0G6WJ1MT1) [5**Jkopsnr 100 Sheets Purple Tissue Paper 20x14 Inches Tissue Paper for Gift Bags Wrapping Tissue Paper Bulk for DIY Crafts Birthday Halloween Holidays Decor**Jkopsnr**$7.88**4.7★946 rev](https://www.amazon.com/dp/B0CRBBN24S)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Purple Glitter Tissue Paper for Gift Bags 25 Sheets-20 x 20 Inch Recyclable Gift Wrap Tissues for Decorating Weddings Birthdays Party & Festival Decorations DIY Craft Supplies**Sadaunbe**$4.80**36 rev4mo ago](https://www.amazon.com/dp/B0GR8P4KXS) [**SUNCOLOR Purple Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts**SUNCOLOR**$5.02**67 rev5mo ago](https://www.amazon.com/dp/B0G6WJ1MT1) [**SUNCOLOR 36 Sheets Sparkly Purple Tissue Paper for Gift Bags 20 x 20 inch Wrapping Paper for Gifts Crafts Bags Packaging**SUNCOLOR**$5.01**659 rev11mo ago](https://www.amazon.com/dp/B0FCD1GYFK) [**Luckonway 40 Sheets 20x20 Inches Purple Tissue Paper for Gift Bags Bulk Gift Wrapping Paper for Christmas Weddings Parties & Art Crafts (Purple)**Luckonway**$5.96**72 rev1y ago](https://www.amazon.com/dp/B0FF9XDH5D) [**30 Sheets Purple Tissue Paper for Packaging Gift Bags Decoration Gift Wrap Tissue Paper Bulk Sheets for Weddings Birthday DIY Project Birthday Wedding Halloween Christmas Gift Wrapping Crafts Decor**Hlonon**$4.60**669 rev1y ago](https://www.amazon.com/dp/B0F47RG1X7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Purple Glitter Tissue Paper for Gift Bags 25 Sheets-20 x 20 Inch Recyclable Gift Wrap Tissues for Decorating Weddings Birthdays Party & Festival Decorations DIY Craft Supplies**Sadaunbe**$4.80**5.0★**▲ 210%**](https://www.amazon.com/dp/B0GR8P4KXS) [**SUNCOLOR Purple Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts**SUNCOLOR**$5.02**5.0★**▲ 160%**](https://www.amazon.com/dp/B0G6WJ1MT1) [**Jkopsnr 100 Sheets Purple Tissue Paper 20x14 Inches Tissue Paper for Gift Bags Wrapping Tissue Paper Bulk for DIY Crafts Birthday Halloween Holidays Decor**Jkopsnr**$7.88**4.7★**▲ 98%**](https://www.amazon.com/dp/B0CRBBN24S) [**Luckonway 40 Sheets 20x20 Inches Purple Tissue Paper for Gift Bags Bulk Gift Wrapping Paper for Christmas Weddings Parties & Art Crafts (Purple)**Luckonway**$5.96**4.6★**▲ 97%**](https://www.amazon.com/dp/B0FF9XDH5D) [**Lavender Tissue Paper 15x20 - 100 Sheets | Light Purple for Gift Bags | Lilac Tissue Paper Bulk for Wrapping Crafting & Packaging**Purple Papers**$8.60**4.6★**▲ 75%**](https://www.amazon.com/dp/B0CJVNYHCV)
**~~View all trending →~~**
## **What buyers say about purple tissue paper**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**30%
*“color is so pretty”*
**Quality-Overall**22%
*“Decent enough”*
**Advertised Vs Actual Product**11%
*“As advertised”*
**Value For Money**9%
*“Great value”*
**Gifting Purpose**6%
*“Works perfectly for gift bags”*
**Brightness/Shine/Glow**6%
*“Beautiful purple color with a hint of sparkle”*
**Size-Overall**5%
*“Love the size”*
**Ease Of Use**3%
*“Easy to use”*
**Thickness**3%
*“Thicker than I expected”*
**Texture/Consistency-Overall**1%
*“Love the color and texture”*
### **What buyers complain about **
**Thickness**25%
*“It is just a little thicker than what you normally think of as being tissue paper”*
**Size-Overall**25%
*“smaller then expected”*
**Color**19%
*“Color Off”*
**Smell**6%
*“the chemical smell was overwhelming”*
**Value For Money**6%
*“It doesnt worth the price”*
### **Top return reasons **
**Color**44%
**Size-Overall**19%
**Advertised Vs Actual Product**13%
**Value For Money**9%
**Material Quality**3%
**Display Colors**2%
**Thin**2%
**Brightness/Shine/Glow**1%
**Moist/Dry**1%
**Weight Light**1%
## **Common questions**
- **Is purple tissue paper profitable to sell on Amazon United States?**
- The niche generates $134K/yr across 23 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +14.2%. Flapen's verdict: Skip it (44/100).
- **How competitive is the purple tissue paper niche?**
- 19 brands and 20 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in purple tissue paper?**
- Top complaints mined from reviews: Thickness, Size-Overall, Color. The return rate is 1.7%.
- **When does demand for purple tissue paper peak?**
- Demand peaks in May–Oct; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the purple tissue paper niche?**
- Listings span $4.41–$8.90; the average listing price is $6.90 (sweet spot $15–$100). The average incumbent carries 2,004 reviews — the moat a new listing must climb.
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