---
title: "Pink Lace — $45K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/pink-lace"
last_updated: "2026-08-09T14:45:44.148Z"
locale: en
meta:
description: "Niche score 46/100 · $45K/yr market · 173K searches/yr · $8.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $45K/yr market · 173K searches/yr · $8.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pink Lace — $45K/yr Amazon US Niche (2026) - Flapen"
---
# **pink lace**
**Skip it**
Prices mostly outside the sweet spot ($4.85–$15.75) — this niche doesn't clear our bar today.
Market size 11Growth 34Conversion 39Competition 82Returns 63Price range 7Avg price 23Brand share 94Review moat 71Quality gap 21
**Brand share**
**Great****41%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****33%**
top-5 click share — an open shelf
**Review moat**
**Good****647.43**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****3.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+7.4%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****$8.27**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$45K**
$45K/yr · 173K searches
**Price range**
**Bad****$4.85–$15.75**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, pink lace is a $45K/yr Amazon United States market (173K searches/yr). The top 5 brands hold 41% of demand. Verdict: Skip it — 46/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink lace market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$41K–$50K**
- units × avg price
- **Conversion rate**
- **3.1%**
- **Avg BSR**
- **#371**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **7.0%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
**Brands**
**40 **▲rising
**Sellers**
**44**
**Top-5 brand share**
**41%**
Top 20: 83%
**Top-5 click share**
**33%**
Top 20: 74%
**Open market**
**53%**
- GORGECRAFT12% - Booyckiy9% - Sourcemall8% - Alcoztily7% - MECCANIXITY6% - VSUDO5%
## **Demand**
Weekly Amazon search volume, last 37 weeks — +7.4% search growth over the last 90 days.
5K3KSpike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/pink-lace/trend)
## **Top pink lace search terms**
- **pink lace**70K/yr+11.0%1.6% conv. - **pink lace ribbon**40K/yr+14.1%3.5% conv. - **pink lace trim**21K/yr-0.9%1.5% conv. - **pink trim**13K/yr-15.5%0.5% conv. - **pink ribbon lace**8K/yr+11.0%2.7% conv. - **lace ribbon pink**5K/yr+14.9%2.7% conv. - **lace pink**6K/yr+8.8%1.7% conv. - **pink trim for sewing**6K/yr-6.8%0.3% conv. - **light pink lace**4K/yr+12.3%1.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/pink-lace/search-terms)
## **Top pink lace products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$3K9%$4K12%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GORGECRAFT 11 Yards Pink Double-Layer Pleated Chiffon Lace Trim 5cm Wide 2-Layer Gathered Ruffle Trim Edging Tulle Trimmings Fabric Ribbon Jacquard lace for DIY Sewing Crafts Pillowcase Embellishments**GORGECRAFT**$13.87**4.4★288 rev](https://www.amazon.com/dp/B0BXXMZWDN) [2**25 Yards Lace Trim Ribbon 1.2 Inch Wide Vintage Lace Ribbons for Gift Wrapping Flower Ribbon Wedding Decoration & DIY Crafts Sewing (Light Pink 25 Yards)**Alcoztily**$6.33**4.5★128 rev](https://www.amazon.com/dp/B0D7CF5ZJY) [3**Sourcemall Lace Trim Ribbon Delicate Pink Floral Ribbon for Wedding/Bridal Decoration DIY Craft Sewing Home Decoration 5 Yards (Pink Flower)**Sourcemall**$9.79**4.6★539 rev](https://www.amazon.com/dp/B0B1WMHZQT) [4**25 Yards Pink Lace Ribbon 1.2 Inch Wide Vintage Floral Lace Trim for Sewing Light Pink Laces Fabric Ribbon for Craft Gift Wrapping Flower Bouquet Baby Shower Wedding Birthday Decoration**Goyinxza**$7.72**4.5★44 rev](https://www.amazon.com/dp/B0FMDBP1PX) [5**Lace Ruffle Trim for Crafts 1-5/8x5yd 2-Layer Pleated Edge Lace Ribbon (Pink)**SEWDIYTR**$9.84**4.7★234 rev](https://www.amazon.com/dp/B0DF2BFN3H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Daieeparty Ruffled Lace Trim 2-Layer Organza & Lace Ribbon 6Yards Long 2inch Width for Wedding Dress Table Decorations DIY Sewing Crafts Curtains Home Decor Embellishments(Pink)**Daieeparty**$8.33**3 rev3mo ago](https://www.amazon.com/dp/B0GWCYJ8QJ) [**5 Yards Pink Lace Ribbon 3cm Wide Cotton Lace Trim Floral Embroidered Ribbon Vintage Pink Laces Fabric Decorative Trim for Sewing DIY Crafts Wedding Decor Home Decoration**Kynigo**$7.32**3 rev4mo ago](https://www.amazon.com/dp/B0GQ2WWW6Z) [**Booyckiy 2 Paris 3cm Wide Fancy Lace Shoelaces for Women Hot Pink 39in**Booyckiy**$7.86**46 rev7mo ago](https://www.amazon.com/dp/B0G439VX9D) [**5 Yards Pink Lace Ribbon Trim Delicate Vintage Lace Trim Ribbon Pink for Sewing DIY Crafts Wedding Decoration**Jxiwfvl**$7.88**5 rev9mo ago](https://www.amazon.com/dp/B0FWZT7WQY) [**Pink Lace Ruffle Trim 2-Layer Pleated Edge Pink Lace Ribbon for Crafts Sewing DIY 1.8 x 5.5yd**FdcLixuvol**$6.91**140 rev10mo ago](https://www.amazon.com/dp/B0FNWZDCB5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Daieeparty Ruffled Lace Trim 2-Layer Organza & Lace Ribbon 6Yards Long 2inch Width for Wedding Dress Table Decorations DIY Sewing Crafts Curtains Home Decor Embellishments(Pink)**Daieeparty**$8.33**4.6★**▲ 158%**](https://www.amazon.com/dp/B0GWCYJ8QJ) [**Booyckiy 2 Paris 3cm Wide Fancy Lace Shoelaces for Women Hot Pink 39in**Booyckiy**$7.86**4.8★**▲ 150%**](https://www.amazon.com/dp/B0G439VX9D) [**NDTEZUGT 3CM Wide Lace Shoelaces Flat Fancy Soft Shoe Strings Replacement Footwear Laces for Women Girls Sneakers (Pink 54/140cm)**NDTEZUGT**$7.69**4.6★**▲ 144%**](https://www.amazon.com/dp/B0FB33TDDD) [**5 Yards Pink Lace Ribbon 3cm Wide Cotton Lace Trim Floral Embroidered Ribbon Vintage Pink Laces Fabric Decorative Trim for Sewing DIY Crafts Wedding Decor Home Decoration**Kynigo**$7.32**5.0★**▲ 143%**](https://www.amazon.com/dp/B0GQ2WWW6Z) [**Olukssck 2 Pairs Ribbon Shoe Laces for Women 3/4 Wide Colorful Satin Shoelaces for Sneakers Casual Shoes Pink 31inch(80cm)**Olukssck**$5.21**4.7★**▲ 128%**](https://www.amazon.com/dp/B0D95JVN9T)
**~~View all trending →~~**
## **What buyers say about pink lace**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**22%
*“Exact colors”*
**Quality-Overall**21%
*“Excellent quality”*
**Advertised Vs Actual Product**12%
*“product as advertised”*
**Ease Of Use**6%
*“Easy to use”*
**Stitch/Finish/Polish**5%
*“The white crochet work is in good condition”*
**Size-Overall**4%
*“They fit on everything your creative mind can think of”*
**Design-Overall**4%
*“Elegant and chic”*
**Value For Money**4%
*“Definitely worth the price”*
**Soft Feel**3%
*“patterns very soft looks great on any project a great value”*
**Embellishment/Embroidery Quality**3%
*“Delicate Pink Lace Trim for Sewing and Crafts”*
### **What buyers complain about **
**Size-Overall**23%
*“These are very long”*
**Color**11%
*“Different color”*
**Value For Money**9%
*“its too expensive”*
**Stitch/Finish/Polish**6%
*“The stitching was not very well”*
**Thickness**6%
*“thin”*
**Quality-Overall**6%
*“Wasnt the best quality”*
**Length**3%
*“Longer than expected”*
**Stain Resistance**3%
*“Came with brown stains on the sides that looked like poo”*
**Ease Of Cleaning**3%
*“nasty and messy”*
**Add-Ons/Attachments**2%
*“isn't attached”*
### **Top return reasons **
**Color**34%
**Size-Overall**15%
**Length**10%
**Advertised Vs Actual Product**10%
**Display Colors**5%
**Value For Money**5%
**Material Quality**3%
**Feet Fit**3%
**Quality-Overall**2%
**Thin**2%
## **Common questions**
- **Is pink lace profitable to sell on Amazon United States?**
- The niche generates $45K/yr across 49 tracked products. 1 of 21 products launched in the last 360 days are still selling. 90-day search growth is +7.4%. Flapen's verdict: Skip it (46/100).
- **How competitive is the pink lace niche?**
- 40 brands and 44 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 41% of demand.
- **What do buyers complain about in pink lace?**
- Top complaints mined from reviews: Size-Overall, Color, Value For Money. The return rate is 2.5%.
- **What does it cost to enter the pink lace niche?**
- Listings span $4.85–$15.75; the average listing price is $8.27 (sweet spot $15–$100). The average incumbent carries 647 reviews — the moat a new listing must climb.
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