---
title: "Trend — pen knife - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/pen-knife/trend"
last_updated: "2026-08-09T19:30:00.145Z"
locale: en
meta:
  description: "Niche score 55/100 · $72K/yr market · 254K searches/yr · $13.22 avg price. Soft demand (-15.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $72K/yr market · 254K searches/yr · $13.22 avg price. Soft demand (-15.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — pen knife - Flapen"
---

# **pen knife**

**Worth a look**

Shows low returns (1.0%), but soft demand (-15.4% this quarter) keeps it on the watch list.

Market size 18Growth 17Conversion 27Competition 82Returns 95Price range 81Avg price 60Brand share 94Review moat 42Quality gap 67

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****41%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Price range**

**Great****$4.70–$63.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$13.22**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,253.37**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$72K**

$72K/yr · 254K searches

**Growth**

**Bad****-15.4%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend