---
title: "Search terms — pastel construction paper - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/pastel-construction-paper/search-terms"
last_updated: "2026-08-09T22:10:40.156Z"
locale: en
meta:
  description: "Niche score 41/100 · $38K/yr market · 68K searches/yr · $14.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $38K/yr market · 68K searches/yr · $14.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — pastel construction paper - Flapen"
---

# **pastel construction paper**

**Skip it**

A small market ($38K/yr) — this niche doesn't clear our bar today.

Market size 10Growth 11Conversion 47Competition 39Returns 96Price range 59Avg price 75Brand share 56Review moat 67Quality gap 22

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$14.95**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****830.16**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$5.30–$28.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****3.7%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-28.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$38K**

$38K/yr · 68K searches

## Search terms