---
title: "Search terms — paper stars - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/paper-stars/search-terms"
last_updated: "2026-08-09T21:59:01.540Z"
locale: en
meta:
  description: "Niche score 33/100 · $54K/yr market · 193K searches/yr · $8.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 33/100 · $54K/yr market · 193K searches/yr · $8.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — paper stars - Flapen"
---

# **paper stars**

**Skip it**

A small market ($54K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 21Conversion 43Competition 15Returns 97Price range 17Avg price 23Brand share 34Review moat 75Quality gap 23

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****501.18**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$8.24**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-8.8%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$4.20–$17.24**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$54K**

$54K/yr · 193K searches

## Search terms