---
title: "Search terms — paint kit - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/paint-kit/search-terms"
last_updated: "2026-08-09T19:27:35.825Z"
locale: en
meta:
  description: "Niche score 54/100 · $271K/yr market · 295K searches/yr · $34.85 avg price. Soft demand (-23.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $271K/yr market · 295K searches/yr · $34.85 avg price. Soft demand (-23.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — paint kit - Flapen"
---

# **paint kit**

**Worth a look**

Shows a sweet-spot price point ($34.85 avg), but soft demand (-23.2% this quarter) keeps it on the watch list.

Market size 49Growth 13Conversion 33Competition 85Returns 84Price range 63Avg price 95Brand share 80Review moat 45Quality gap 21

**Avg price**

**Incredible****$34.85**

avg listing price — sweet spot $15–$100

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Price range**

**Good****$7.02–$141.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$271K**

$271K/yr · 295K searches

**Review moat**

**Okay****2,019.38**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-23.2%**

90-day search growth — must beat 0% to launch

## Search terms