---
title: "Paint Cups — $217K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/paint-cups"
last_updated: "2026-08-09T15:52:57.913Z"
locale: en
meta:
description: "Niche score 64/100 · $217K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 64/100 · $217K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Paint Cups — $217K/yr Amazon US Niche (2026) - Flapen"
---
# **paint cups**
**Worth a look**
Shows no brand lock-in (top 5 brands take 36% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 42Growth 43Conversion 65Competition 87Returns 92Price range 76Avg price 81Brand share 96Review moat 53Quality gap 25
**Brand share**
**Incredible****36%**
top-5 brand share — no brand owns this niche
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Avg price**
**Great****$17.59**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$2.99–$54.82**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,369.78**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+14.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$217K**
$217K/yr · 211K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, paint cups is a $217K/yr Amazon United States market (211K searches/yr). The top 5 brands hold 36% of demand. Verdict: Worth a look — 64/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **paint cups market data**
- **Units sold / yr**
- **13K–15K**
- avg 100–250/product
- **Revenue / yr**
- **$220K–$264K**
- units × avg price
- **Conversion rate**
- **5.8%**
- **Avg BSR**
- **#119**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **89%**
- **Out of stock**
- **2.0%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**56 **▲rising
**Sellers**
**110**
**Top-5 brand share**
**36%**
Top 20: 76%
**Top-5 click share**
**28%**
Top 20: 62%
**Open market**
**58%**
- Mister Rui9% - Ultimate Stationery7% - TCP Global7% - BAGTeck6% - ALLWAY6% - HP CO. HANDY PRODUCTS6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +14.2% search growth over the last 90 days.
6K4KPrime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/paint-cups/trend)
## **Top paint cups search terms**
- **paint cups**93K/yr+14.1%5.2% conv. - **paint cup**47K/yr+12.8%6.1% conv. - **paint cups with lids**34K/yr+19.1%4.1% conv. - **paint cups for painting**11K/yr+25.9%7.4% conv. - **paint containers for kids**5K/yr+53.5%2.9% conv. - **painting cups**7K/yr-2.2%5.4% conv. - **small paint cups**4K/yr-0.3%4.5% conv. - **plastic paint cups**4K/yr+11.5%4.5% conv. - **painting cup**4K/yr-7.5%4.2% conv. - **cups for painting**2K/yr-25.4%1.6% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/paint-cups/search-terms)
## **Top paint cups products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$9K6%$13K8%$17K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Paint Cups with Lids for Kids - 6 Paint Containers with Lids 6 Toddler Paints Brushes - Toddler Art Supplies No Spill Painting Cups**Ultimate Stationery**$9.93**4.7★589 rev](https://www.amazon.com/dp/B0D9ZLMY9J) [2**BAGTeck 36 Empty Paint Pots with Lids 5 ml/0.17 OZ Clear Empty Storage Paint Containers Mini Painting Cup Arts Crafts Containers for Summer Camp Kids Classrooms Schools Art Festivals etc**BAGTeck**$6.94**4.4★445 rev](https://www.amazon.com/dp/B08R8PN9C3) [3**Handy Paint Cup 16 oz Paint Cup with Magnetic Brush Holder for Trim Work Touch Ups Painting Projects 1 Pack**HP CO. HANDY PRODUCTS**$2.99**4.7★6,713 rev](https://www.amazon.com/dp/B001CSPGJY) [4**12 Packs No Spill Paint Cups for Kids Small Plastic Paint Containers with Lids Spill Proof Water Cup for Painting School Classroom Art Crafts Supplies**Retainbre**$16.62**4.5★41 rev](https://www.amazon.com/dp/B0F8QH69XX) [5**10 PCS No Spill Paint Cups with Colored Lids and Brushes for Kids Not for Watercolor Spill Proof Paint Brush Cleaner Cup for Painting Arts and Crafts Supplies for Acrylic Paint**Mkobon**$12.97**4.2★59 rev](https://www.amazon.com/dp/B0G1M5BZPX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**10 PCS No Spill Paint Cups with Colored Lids and Brushes for Kids Not for Watercolor Spill Proof Paint Brush Cleaner Cup for Painting Arts and Crafts Supplies for Acrylic Paint**Mkobon**$12.97**59 rev8mo ago](https://www.amazon.com/dp/B0G1M5BZPX) [**Mister Rui 4 Paint Bucket with Liner 7 Pack Paint Pan Liner with Lid Paint Cups for Painting Large Capacity and Magnetic Absorption Design**Mister Rui**$16.65**83 rev11mo ago](https://www.amazon.com/dp/B0FKMLV8P7) [**Mister Rui Hand Held Paint Bucket Kit 12 Pcs with Magnetic Holder No-Drip Edge & Quick Liners Paint Cup Includes 4 Foam Rollers 2 Brush Adjustable Handle for Trim & Detail Work**Mister Rui**$15.48**268 rev11mo ago](https://www.amazon.com/dp/B0FKMZLKC3) [**Mister Rui Paint Brushes Paint Cup with Paint Bucket Liners 2 Inch Paint Brush Professional Paint Brush Set for Smooth Finish Wall Furniture Trim**Mister Rui**$16.35**1,799 rev11mo ago](https://www.amazon.com/dp/B0FJ82RDNV) [**12 Packs No Spill Paint Cups for Kids Small Plastic Paint Containers with Lids Spill Proof Water Cup for Painting School Classroom Art Crafts Supplies**Retainbre**$16.62**41 rev1y ago](https://www.amazon.com/dp/B0F8QH69XX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Reli. (50 Pcs) 32 oz (1 quart) Paint Mixing Cup | Disposable Measuring Cups | Clear Plastic Mixing | Use for Paint Epoxy Resin Pigments (32oz)**Reli.**$25.94**4.5★**▲ 212%**](https://www.amazon.com/dp/B09TX1RMYS) [**Decwls Disposable Paint Cup System 20 Ounce (600ml) Kit - 50 Pack Paint Cups with Lids 2 Hard Cup with Retainer Ring 20 Plugs 2 Cup Adapter PTFE Tape Paint Stirrer for Automotive Paint Gun**Decwls**$48.87**4.5★**▲ 101%**](https://www.amazon.com/dp/B0DNS3QZ32) [**Mister Rui Hand Held Paint Bucket Kit 12 Pcs with Magnetic Holder No-Drip Edge & Quick Liners Paint Cup Includes 4 Foam Rollers 2 Brush Adjustable Handle for Trim & Detail Work**Mister Rui**$15.48**4.6★**▲ 98%**](https://www.amazon.com/dp/B0FKMZLKC3) [**10 PCS No Spill Paint Cups with Colored Lids and Brushes for Kids Not for Watercolor Spill Proof Paint Brush Cleaner Cup for Painting Arts and Crafts Supplies for Acrylic Paint**Mkobon**$12.97**4.2★**▲ 71%**](https://www.amazon.com/dp/B0G1M5BZPX) [**Mister Rui 4 Paint Bucket with Liner 7 Pack Paint Pan Liner with Lid Paint Cups for Painting Large Capacity and Magnetic Absorption Design**Mister Rui**$16.65**4.5★**▲ 68%**](https://www.amazon.com/dp/B0FKMLV8P7)
**~~View all trending →~~**
## **What buyers say about paint cups**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**16%
*“As Described”*
**Quality-Overall**15%
*“The quality of the cups is good”*
**Value For Money**10%
*“good value”*
**Ease Of Use**10%
*“easy to open”*
**Size-Overall**9%
*“A convenient size”*
**Ease Of Cleaning**5%
*“Easy to clean up”*
**Paint Quality**5%
*“Perfect for paint”*
**Strength**4%
*“These are very sturdy cups”*
**Durability**3%
*“The whole set is durable”*
**Mixing/Blending**2%
*“Most amazing mixing cup ever”*
### **What buyers complain about **
**Size-Overall**15%
*“Very small cups”*
**Ease Of Use**7%
*“Hard to open”*
**Paint Quality**7%
*“after awhile the paint rubs off”*
**Thickness**6%
*“The plastic is thicker”*
**Strength**6%
*“Flimsy”*
**Leak-Proof**5%
*“They leak if tipped”*
**Mixing/Blending**4%
*“they do not mix at the proper ratio”*
**Measurement/Reading Accuracy**4%
*“Measurement System is off”*
**Quality-Overall**4%
*“Lower quality stuff”*
**Value For Money**4%
*“High price for what it is”*
### **Top return reasons **
**Size-Overall**50%
**Value For Money**11%
**Paint Quality**10%
**Advertised Vs Actual Product**7%
**Quality-Overall**3%
**Strength**2%
**Thin**2%
**Material Quality**2%
**Defective Material/Parts**2%
**Functionality-Overall**2%
## **Common questions**
- **Is paint cups profitable to sell on Amazon United States?**
- The niche generates $217K/yr across 73 tracked products. 10 of 14 products launched in the last 360 days are still selling. 90-day search growth is +14.2%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the paint cups niche?**
- 56 brands and 110 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 36% of demand.
- **What do buyers complain about in paint cups?**
- Top complaints mined from reviews: Size-Overall, Ease Of Use, Paint Quality. The return rate is 1.1%.
- **When does demand for paint cups peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the paint cups niche?**
- Listings span $2.99–$54.82; the average listing price is $17.59 (sweet spot $15–$100). The average incumbent carries 1,370 reviews — the moat a new listing must climb.
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