---
title: "Orange Yarn — $135K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/orange-yarn"
last_updated: "2026-08-10T07:13:30.563Z"
locale: en
meta:
description: "Niche score 40/100 · $135K/yr market · 209K searches/yr · $10.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $135K/yr market · 209K searches/yr · $10.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Orange Yarn — $135K/yr Amazon US Niche (2026) - Flapen"
---
# **orange yarn**
**Skip it**
Soft demand (-14.4% this quarter) — this niche doesn't clear our bar today.
Market size 30Growth 18Conversion 68Competition 46Returns 86Price range 46Avg price 37Brand share 27Review moat 19Quality gap 28
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.2%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****$3.79–$24.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$10.46**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$135K**
$135K/yr · 209K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****14,652.52**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-14.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, orange yarn is a $135K/yr Amazon United States market (209K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 40/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **orange yarn market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **$131K–$157K**
- units × avg price
- **Conversion rate**
- **6.2%**
- **Avg BSR**
- **#163**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **60%**
- **Out of stock**
- **6.1%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **119 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**81**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 93%
**Open market**
**8%**
- Red Heart72% - KECHE7% - Mooaske4% - NC3% - Lily3% - Caron3% - Open — no brand owns it (4 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — -14.4% search growth over the last 90 days.
7K5KSpike '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Sep, Oct · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/orange-yarn/trend)
## **Top orange yarn search terms**
- **orange yarn**113K/yr-14.3%4.8% conv. - **orange yarn for crocheting**22K/yr-10.4%4.5% conv. - **burnt orange yarn**22K/yr-27.3%1.9% conv. - **light orange yarn**6K/yr-19.3%1.5% conv. - **yarn orange**7K/yr+2.5%3.5% conv. - **red heart yarn orange**5K/yr+6.3%5.1% conv. - **red heart orange yarn**5K/yr-12.0%6.9% conv. - **dark orange yarn**5K/yr-25.9%3.4% conv. - **orange yarn red heart**4K/yr+27.5%9.0% conv. - **rust yarn**5K/yr-25.7%0.4% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/orange-yarn/search-terms)
## **Top orange yarn products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$14K20%$27K30%$41K40%$54K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**RED Heart Super Saver Yarn Carrot**Red Heart**$4.50**4.7★32,228 rev](https://www.amazon.com/dp/B00172Z8MU) [2**Red Heart Super Saver Jumbo Yarn Pumpkin**Red Heart**$12.35**4.7★32,958 rev](https://www.amazon.com/dp/B01FV61LLO) [3**Red Heart Super Saver Carrot Yarn - 3 Pack of 198g/7oz - Acrylic - 4 Medium (Worsted) - 364 Yards - Knitting/Crochet**Red Heart**$11.08**4.7★41,281 rev](https://www.amazon.com/dp/B09W1KBWCT) [4**RED Heart Super Saver Yarn Pumpkin**Red Heart**$4.03**4.7★32,228 rev](https://www.amazon.com/dp/B00172Z8MA) [5**Red Heart Super Saver Pumpkin Yarn - 3 Pack of 198g/7oz - Acrylic - 4 Medium (Worsted) - 364 Yards - Knitting/Crochet**Red Heart**$12.63**4.7★41,281 rev](https://www.amazon.com/dp/B09W1J3W74)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hobby Lobby I Love This Yarn 100% Acrylic 952 Orange Neon Set of 2**Hobby Lobby**$9.95**253 rev10mo ago](https://www.amazon.com/dp/B0FN5RKVVN) [**Chenille Yarn for Crocheting - Chunky Blanket Yarn for Hand Knitting - Velvet Yarn for Amigurumi Crochet Fluffy Soft Yarns Weight Per Roll 100g/3.53oz Length 120m/131.2yard (Orange)**Mooaske**$6.71**111 rev1y ago](https://www.amazon.com/dp/B0F59Y6C28) [**Chunky Yarn for Crocheting and Knitting - Easy to Use Plush Chenille Super Bulky Yarn 100g/131yds - Ultra Soft Velvet Baby Blanket Yarn for Beginners & Amigurumi Projects Orange**Mooaske**$5.83**88 rev1y ago](https://www.amazon.com/dp/B0F59VZQ3X) [**2 Pack Orange Fluffy Velvet Yarn for Crocheting Chunky Chenille Baby Blanket Yarn for Crochet Soft Fuzzy Puzzle Yarn for Knitting (100g/3.53oz Each) Bulky Thick Amigurumi Crochet Yarns**OMoiut**$10.05**255 rev1y ago](https://www.amazon.com/dp/B0F43WPS91) [**Cotton Yarn - 100% Cotton Yarn for Crocheting and Knitting Mercerized Cotton Amigurumi Yarn Fine-Sport 2 1.76 oz (50g) / 136 Yrds (125 m) - Orange**KECHE**$6.70**712 rev1y ago](https://www.amazon.com/dp/B0F24LVNBB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**RED HEART Super Saver Yarn Bright Yellow**Red Heart**$3.79**4.7★**▲ 369%**](https://www.amazon.com/dp/B00114OQYU) [**Red Heart Super Saver Jumbo Yarn Pumpkin**Red Heart**$12.35**4.7★**▲ 363%**](https://www.amazon.com/dp/B01FV61LLO) [**RED HEART Super Saver Yarn Gold**Red Heart**$6.28**4.7★**▲ 254%**](https://www.amazon.com/dp/B00172XANO) [**2 Pack Orange Fluffy Velvet Yarn for Crocheting Chunky Chenille Baby Blanket Yarn for Crochet Soft Fuzzy Puzzle Yarn for Knitting (100g/3.53oz Each) Bulky Thick Amigurumi Crochet Yarns**OMoiut**$10.05**4.4★**▲ 160%**](https://www.amazon.com/dp/B0F43WPS91) [**RED Heart Super Saver Yarn Carrot**Red Heart**$4.50**4.7★**▲ 134%**](https://www.amazon.com/dp/B00172Z8MU)
**~~View all trending →~~**
## **What buyers say about orange yarn**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**31%
*“Beautiful colors”*
**Quality-Overall**12%
*“The product composition is very good”*
**Value For Money**8%
*“Great Value”*
**Soft Feel**7%
*“Soft and easy to work with”*
**Material Quality**5%
*“Overall this yarn was easy to use and worked well”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Upholstery/Fabric Quality**2%
*“Good quality yarn”*
**Size-Overall**2%
*“these are a good size”*
**Efficiency**2%
*“It works up beautifully”*
**Fun/Entertainment Experience**2%
*“Inspiring and cheerful”*
### **What buyers complain about **
**Size-Overall**30%
*“The balls are small”*
**Color**7%
*“Color is hideous, brownish”*
**Hard Feel**7%
*“it is not generally soft”*
**Value For Money**6%
*“Way overpriced”*
**Ease Of Use**6%
*“It is not easy to work”*
**Advertised Vs Actual Product**4%
*“Some of their pics are misleading”*
**Quality-Overall**3%
*“Poor quality”*
**Smell**2%
*“Second order had a strange factory smell to it”*
**Thickness**2%
*“Super thin”*
**Thin**2%
*“It was too thin”*
### **Top return reasons **
**Color**34%
**Size-Overall**19%
**Material Quality**10%
**Advertised Vs Actual Product**8%
**Thin**7%
**Value For Money**5%
**Quality-Overall**4%
**Display Colors**4%
**Hard Feel**2%
**Thickness**2%
## **Common questions**
- **Is orange yarn profitable to sell on Amazon United States?**
- The niche generates $135K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (40/100).
- **How competitive is the orange yarn niche?**
- 10 brands and 81 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in orange yarn?**
- Top complaints mined from reviews: Size-Overall, Color, Hard Feel. The return rate is 1.5%.
- **When does demand for orange yarn peak?**
- Demand peaks in Sep–Oct; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the orange yarn niche?**
- Listings span $3.79–$24.57; the average listing price is $10.46 (sweet spot $15–$100). The average incumbent carries 14,653 reviews — the moat a new listing must climb.
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