---
title: "Oil Painting Supplies — $155K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/oil-painting-supplies"
last_updated: "2026-08-09T18:21:34.757Z"
locale: en
meta:
description: "Niche score 54/100 · $155K/yr market · 134K searches/yr · $28.48 avg price. Soft demand (-14.8% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $155K/yr market · 134K searches/yr · $28.48 avg price. Soft demand (-14.8% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Oil Painting Supplies — $155K/yr Amazon US Niche (2026) - Flapen"
---
# **oil painting supplies**
**Worth a look**
Shows low returns (0.8%), but soft demand (-14.8% this quarter) keeps it on the watch list.
Market size 33Growth 18Conversion 51Competition 76Returns 96Price range 62Avg price 95Brand share 88Review moat 25Quality gap 23
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$28.48**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Price range**
**Good****$4.39–$141.92**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$155K**
$155K/yr · 134K searches
**Review moat**
**Bad****4,708.83**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-14.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, oil painting supplies is a $155K/yr Amazon United States market (134K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **oil painting supplies market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$171K–$228K**
- units × avg price
- **Conversion rate**
- **4.1%**
- **Avg BSR**
- **#165**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.6%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**30 **▼falling
**Sellers**
**83**
**Top-5 brand share**
**47%**
Top 20: 91%
**Top-5 click share**
**39%**
Top 20: 84%
**Open market**
**47%**
- Winsor & Newton22% - Tamaki7% - CUGEBANNA6% - MyLifeUNIT6% - GENERAL'S6% - KEVIN&SASA CRAFTS6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.8% search growth over the last 90 days.
5K4KPrime Day '24Spike '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/oil-painting-supplies/trend)
## **Top oil painting supplies products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$6K8%$12K12%$19K16%$25K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Winsor & Newton Refined Linseed Oil 75ml (2.5oz) Bottle**Winsor & Newton**$6.98**4.7★2,559 rev](https://www.amazon.com/dp/B006PGEQ2G) [2**Tamaki 2 Pack 11.8 x 7.9 Inch Acrylic Paint Palette with Thumb Hole Clear Paint Pallet Easy Clean Non-Stick Artist Pallet for Oil Watercolor Craft DIY Art Painting Palette**Tamaki**$5.98**4.6★2,770 rev](https://www.amazon.com/dp/B0B9R91Z2P) [3**CUGEBANNA Paint Brush Washer Airtight Stainless Steel Brush Cleaner for Oil Painting Acrylic Brush Washer with Cleaning Beads and Wringer**CUGEBANNA**$23.08**4.6★227 rev](https://www.amazon.com/dp/B0CLLSY2BT) [4**MyLifeUNIT Paint Brush Cleaner Stainless Steel Brush Holder for Painting 10oz**MyLifeUNIT**$13.73**4.6★635 rev](https://www.amazon.com/dp/B01DNYSBS2) [5**GENERALS The Masters Brush Cleaner and Preserver Non-Toxic Cleans & Restores Art Paint Brushes Removes Acrylic Oil & Watercolor Paint 2.5 oz**GENERAL'S**$12.57**4.8★3,082 rev](https://www.amazon.com/dp/B0009RRT9Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Odorless Mineral Spirits 100ml Premium Odorless Paint Thinner for Oil Painting Odor-Free Solvent for Artists Thinning Oil Colors and Cleaning Brushes Professionals Oil Painting Supplies**Bellisinno**$10.28**110 rev8mo ago](https://www.amazon.com/dp/B0FP4TKBWL) [**82Pcs Professional Oil Painting Set with Easel Box 24 Rich Oil Colors & 10 Hog Brushes Palette Knives Canvases Complete Art Supplies Kit for Beginners & Artists**ARTALLY**$75.84**33 rev1y ago](https://www.amazon.com/dp/B0FQJL61XS) [**Nuanchu 1 Pcs 9 x 12 Inch Neutral Grey Tempered Glass Palette for Oil Painting Airtight Stay Wet Palette Container and 40 Sheets Disposable Paper Keeps Paint Fresh for DIY Color Mixing Beginners**Nuanchu**$46.04**48 rev1y ago](https://www.amazon.com/dp/B0F991GW2V) [**KEVIN&SASA CRAFTS Painting Apron for Men and Women Professional for Acrylic Oil and Watercolor Painting With 3 Pockets Adjustable Cotton Canvas Bib Apron**KEVIN&SASA CRAFTS**$6.59**500 rev2y ago](https://www.amazon.com/dp/B0CZY35QJZ) [**Nicpro 30pcs Paint Brush Set Professional Acrylic Paint Brushes with Paint Spatula and Cloth Roll Paintbrushes for Acrylic Painting Oil Watercolor Gouache Art Supplies for Artists and Beginners**Nicpro**$25.98**1,148 rev2y ago](https://www.amazon.com/dp/B0CW5DRMMH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MyArtscape Oil Paint Set 48 Colors 48 x 0.4 fl oz (12 ml) Tubes Lightfast Heavy Body High Pigment Oil Paints for Artists Beginners Canvas & Professional Painting**MyArtscape**$33.07**4.7★**▲ 282%**](https://www.amazon.com/dp/B076FRSRL7) [**Nuanchu 1 Pcs 9 x 12 Inch Neutral Grey Tempered Glass Palette for Oil Painting Airtight Stay Wet Palette Container and 40 Sheets Disposable Paper Keeps Paint Fresh for DIY Color Mixing Beginners**Nuanchu**$46.04**4.4★**▲ 254%**](https://www.amazon.com/dp/B0F991GW2V) [**Winsor & Newton Liquin Original Medium 75ml (2.5-oz) Bottle**Winsor & Newton**$10.27**4.7★**▲ 222%**](https://www.amazon.com/dp/B00686SWUK) [**82Pcs Professional Oil Painting Set with Easel Box 24 Rich Oil Colors & 10 Hog Brushes Palette Knives Canvases Complete Art Supplies Kit for Beginners & Artists**ARTALLY**$75.84**4.5★**▲ 198%**](https://www.amazon.com/dp/B0FQJL61XS) [**Odorless Mineral Spirits 100ml Premium Odorless Paint Thinner for Oil Painting Odor-Free Solvent for Artists Thinning Oil Colors and Cleaning Brushes Professionals Oil Painting Supplies**Bellisinno**$10.28**4.3★**▲ 167%**](https://www.amazon.com/dp/B0FP4TKBWL)
**~~View all trending →~~**
## **What buyers say about oil painting supplies**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Awesome quality”*
**Value For Money**17%
*“Great deal”*
**Paint Quality**10%
*“Theyre a decent paint”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Ease Of Cleaning**6%
*“Easy clean up”*
**Size-Overall**6%
*“Perfect size for portability”*
**Brush Quality**5%
*“Great quality brushes”*
**Ease Of Use**4%
*“Ease of use”*
**Durability**3%
*“Held up well”*
**Soft Feel**2%
*“Soft”*
### **What buyers complain about **
**Quality-Overall**17%
*“Average quality”*
**Paint Quality**17%
*“Hard to paint with”*
**Size-Overall**8%
*“The tubes are small so you will probably need larger sizes of your most mixed colors”*
**Durability**7%
*“Break extremely easily”*
**Thickness**3%
*“Thought the boards would be a little thicker”*
**Ease Of Cleaning**3%
*“I noticed that my brushes just werent getting as clean”*
**Value For Money**3%
*“Not a huge deal”*
**Strength**3%
*“Works, rather flimsy”*
**Ease Of Use**3%
*“making it nearly impossible to use”*
**Smell**2%
*“the smell lingers”*
### **Top return reasons **
**Size-Overall**27%
**Paint Quality**13%
**Value For Money**12%
**Quality-Overall**11%
**Advertised Vs Actual Product**9%
**Defective Material/Parts**4%
**Material Quality**4%
**Functionality-Overall**3%
**Thin**2%
**Leak-Proof**2%
## **Common questions**
- **Is oil painting supplies profitable to sell on Amazon United States?**
- The niche generates $155K/yr across 35 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.8%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the oil painting supplies niche?**
- 30 brands and 83 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in oil painting supplies?**
- Top complaints mined from reviews: Quality-Overall, Paint Quality, Size-Overall. The return rate is 0.8%.
- **When does demand for oil painting supplies peak?**
- Demand peaks in Dec; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the oil painting supplies niche?**
- Listings span $4.39–$141.92; the average listing price is $28.48 (sweet spot $15–$100). The average incumbent carries 4,709 reviews — the moat a new listing must climb.
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