---
title: "Necklace Chains for Jewelry Making — $73K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/necklace-chains-for-jewelry-making"
last_updated: "2026-08-10T05:11:17.597Z"
locale: en
meta:
description: "Niche score 34/100 · $73K/yr market · 198K searches/yr · $11.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · $73K/yr market · 198K searches/yr · $11.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Necklace Chains for Jewelry Making — $73K/yr Amazon US Niche (2026) - Flapen"
---
# **necklace chains for jewelry making**
**Skip it**
Prices mostly outside the sweet spot ($4.83–$16.43) — this niche doesn't clear our bar today.
Market size 18Growth 30Conversion 41Competition 37Returns 34Price range 12Avg price 43Brand share 39Review moat 25Quality gap 57
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$11.14**
avg listing price — sweet spot $15–$100
**Conversion**
**Okay****3.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****4.3%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+4.2%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****4,852.3**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$73K**
$73K/yr · 198K searches
**Price range**
**Bad****$4.83–$16.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, necklace chains for jewelry making is a $73K/yr Amazon United States market (198K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 34/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **necklace chains for jewelry making market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$56K–$67K**
- units × avg price
- **Conversion rate**
- **3.3%**
- **Avg BSR**
- **#515**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**16**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**63%**
Top 20: 100%
**Open market**
**14%**
- Lemonkey34% - Jewlpire18% - selizo15% - PAXCOO10% - DHOOZ6% - sejin jewelry4% - Open — no brand owns it (6 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 109 weeks — +4.2% search growth over the last 90 days.
5K4KHoliday '24Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/necklace-chains-for-jewelry-making/trend)
## **Top necklace chains for jewelry making search terms**
- **necklace chains for jewelry making**66K/yr-1.0%1.2% conv. - **jewelry chains**31K/yr+21.3%0.4% conv. - **necklace chains bulk**19K/yr-6.7%2.6% conv. - **cable chain necklace**13K/yr-11.9%0.2% conv. - **replacement necklace chain**12K/yr-1.9%1.1% conv. - **necklace chain bulk**9K/yr+26.7%2.0% conv. - **necklace chain for jewelry making**7K/yr+10.2%0.7% conv. - **replacement chain for necklace**7K/yr-1.0%0.7% conv. - **chain necklace bulk**4K/yr+91.3%2.0% conv. - **necklaces for jewelry making**6K/yr+10.3%2.2% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/necklace-chains-for-jewelry-making/search-terms)
## **Top necklace chains for jewelry making products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$15K30%$22K40%$29K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lemonkey 24 Pcs Necklace Chains Bulk for Jewelry Making (Gold and Silver)**Lemonkey**$6.86**4.3★775 rev](https://www.amazon.com/dp/B0CN9N5VHF) [2**30 Pack Necklace Chains Bulk for Jewelry Making Selizo Bulk Necklace Chains Silver Plated Cable Chains for Jewelry Making 1.2 mm (18 Inches)**selizo**$9.95**4.4★9,172 rev](https://www.amazon.com/dp/B07RWJRBGC) [3**PAXCOO 25 Pack Silver Chains for Jewelry Making Metal Necklace Chains Bulk Silver Plated Snake Chains for Necklace Jewelry Making 1.2 mm (18 Inches)**PAXCOO**$12.24**4.6★1,347 rev](https://www.amazon.com/dp/B0CCD8CHHS) [4**sejin jewelry 2MM Stainless steel chain necklace Thin cable chain necklace for women men Silver chains for necklace alone or pendant addition 16-30 inch Available (22 inch)**sejin jewelry**$4.83**4.3★3,315 rev](https://www.amazon.com/dp/B07HH4G1HG) [5**100Pcs Premium Leather Necklace Chains Bracelet Cord with Clasps for Pendants Bulk Waxed Rope Necklace String Black 18 for Jewelry Making Supplies 1.5mm DHOOZ**DHOOZ**$6.94**4.6★4,623 rev](https://www.amazon.com/dp/B0B2PMS67N)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**YBEATY 40 Pack Necklace Chains Bulk Gold and Silver Plated Cable Link Chains for Pendants DIY Jewelry Making Supplies Jewelry Making Necklaces Accessories (19 Inches)**YBEATY**$8.87**80 rev11mo ago](https://www.amazon.com/dp/B0FHK7C5F9) [**20 Pack Stainless Steel Necklace Chain for Jewelry (17+19 inch)**stino**$9.78**261 rev1y ago](https://www.amazon.com/dp/B0DR8M3NHN) [**Jewlpire 925 Sterling Silver Chain Necklace for Women 1.5mm Rope Chains Silver Chain for Women Sturdy & Durable Womens Chains Necklaces 18 Inch**Jewlpire**$11.34**1,111 rev1y ago](https://www.amazon.com/dp/B0DMNP17KC) [**Lemonkey 24 Pcs Necklace Chains Bulk for Jewelry Making (Gold and Silver)**Lemonkey**$6.86**775 rev2y ago](https://www.amazon.com/dp/B0CN9N5VHF) [**PAXCOO 25 Pack Silver Chains for Jewelry Making Metal Necklace Chains Bulk Silver Plated Snake Chains for Necklace Jewelry Making 1.2 mm (18 Inches)**PAXCOO**$12.24**1,347 rev2y ago](https://www.amazon.com/dp/B0CCD8CHHS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jewlpire 925 Sterling Silver Chain Necklace for Women 1.1mm Cable Chains Silver Chain for Women Shiny & Sturdy Womens Chains Necklace 18 Inches**Jewlpire**$15.99**4.6★**▲ 136%**](https://www.amazon.com/dp/B0BRPZ5529) [**Jewlpire 925 Sterling Silver Chain Necklace for Women 1.2mm Cable Chain Silver Chain for Women Thin & Dainty & Sturdy Womens Chain Necklaces 18 Inch**Jewlpire**$13.79**4.4★**▲ 105%**](https://www.amazon.com/dp/B0BVM1F6Q9) [**Jewlpire 925 Sterling Silver Chain Necklace for Women 1.5mm Rope Chains Silver Chain for Women Sturdy & Durable Womens Chains Necklaces 18 Inch**Jewlpire**$11.34**4.4★**▲ 78%**](https://www.amazon.com/dp/B0DMNP17KC) [**Jewlpire 18k Gold Plated Chain Necklace for Women 1.1mm Cable Chains 18K Gold Plated Chain for Women Shiny & Sturdy Womens Chains Necklace 18 Inches**Jewlpire**$16.43**4.4★**▲ 78%**](https://www.amazon.com/dp/B0BRPYH71T) [**sejin jewelry 2MM Stainless steel chain necklace Thin cable chain necklace for women men Silver chains for necklace alone or pendant addition 16-30 inch Available (22 inch)**sejin jewelry**$4.83**4.3★**▲ 43%**](https://www.amazon.com/dp/B07HH4G1HG)
**~~View all trending →~~**
## **What buyers say about necklace chains for jewelry making**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Affordable quality”*
**Chain/Key Quality**14%
*“Very nice chain for the price”*
**Value For Money**12%
*“Cant beat the price”*
**Color**8%
*“Good color options”*
**Advertised Vs Actual Product**7%
*“As described”*
**Durability**5%
*“has held up great”*
**Ease Of Use**5%
*“Its very easy”*
**Size-Overall**4%
*“Fit my daughter great”*
**Strength**3%
*“Nice and sturdy”*
**Leather Quality**2%
*“Good quality leather cord necklaces”*
### **What buyers complain about **
**Quality-Overall**13%
*“Horrible quality”*
**Durability**13%
*“Broke pretty fast”*
**Size-Overall**11%
*“they are tiny”*
**Color**8%
*“never turned green”*
**Fastener Quality**7%
*“The spring on the inside of the clasp is blocking the opening when I try to open it”*
**Advertised Vs Actual Product**7%
*“Incorrect description”*
**Metal Authenticity**4%
*“It doesn't look brilliant silver”*
**Allergies**4%
*“Itchy”*
**Thickness**3%
*“making it just thick enough for the entire necklace to fall through if positioned correctly”*
**Chain/Key Quality**3%
*“chain already broke”*
### **Top return reasons **
**Size-Overall**39%
**Thin**11%
**Chain/Key Quality**10%
**Advertised Vs Actual Product**8%
**Color**6%
**Metal Authenticity**4%
**Neck Fit**3%
**Quality-Overall**3%
**Fastener Quality**2%
**Defective Material/Parts**2%
## **Common questions**
- **Is necklace chains for jewelry making profitable to sell on Amazon United States?**
- The niche generates $73K/yr across 20 tracked products. 90-day search growth is +4.2%. Flapen's verdict: Skip it (34/100).
- **How competitive is the necklace chains for jewelry making niche?**
- 12 brands and 16 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in necklace chains for jewelry making?**
- Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 4.3%.
- **When does demand for necklace chains for jewelry making peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the necklace chains for jewelry making niche?**
- Listings span $4.83–$16.43; the average listing price is $11.14 (sweet spot $15–$100). The average incumbent carries 4,852 reviews — the moat a new listing must climb.
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