---
title: "Products — melissa essential oil - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/melissa-essential-oil/products"
last_updated: "2026-08-10T06:31:17.037Z"
locale: en
meta:
  description: "Niche score 52/100 · $45K/yr market · 15K searches/yr · $31.34 avg price. A small market ($45K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $45K/yr market · 15K searches/yr · $31.34 avg price. A small market ($45K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — melissa essential oil - Flapen"
---

# **melissa essential oil**

**Worth a look**

Shows a sweet-spot price point ($31.34 avg), but a small market ($45K/yr) keeps it on the watch list.

Market size 11Growth 23Conversion 86Competition 29Returns 93Price range 72Avg price 95Brand share 60Review moat 81Quality gap 67

**Avg price**

**Incredible****$31.34**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.8%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****386.06**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$9.66–$127.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-3.5%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$45K**

$45K/yr · 15K searches

## Products