---
title: "Trend — madeira embroidery thread - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/madeira-embroidery-thread/trend"
last_updated: "2026-08-10T06:15:39.576Z"
locale: en
meta:
  description: "Niche score 40/100 · $90K/yr market · 127K searches/yr · $35.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 40/100 · $90K/yr market · 127K searches/yr · $35.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — madeira embroidery thread - Flapen"
---

# **madeira embroidery thread**

**Skip it**

Soft demand (-9.6% this quarter) — this niche doesn't clear our bar today.

Market size 23Growth 20Conversion 25Competition 54Returns 67Price range 88Avg price 95Brand share 30Review moat 49Quality gap 20

**Avg price**

**Incredible****$35.45**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.73–$85.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.3%**

return rate — above 5% kills the launch gate

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****1,608.64**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$90K**

$90K/yr · 127K searches

**Growth**

**Bad****-9.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## Trend