---
title: "Iron Oxide Powder — $55K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/iron-oxide-powder"
last_updated: "2026-08-06T13:13:14.234Z"
locale: en
meta:
description: "Niche score 44/100 · $55K/yr market · 72K searches/yr · $16.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $55K/yr market · 72K searches/yr · $16.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Iron Oxide Powder — $55K/yr Amazon US Niche (2026) - Flapen"
---
# **iron oxide powder**
**Skip it**
A small market ($55K/yr) — this niche doesn't clear our bar today.
Market size 14Growth 23Conversion 56Competition 31Returns 86Price range 79Avg price 78Brand share 33Review moat 80Quality gap 47
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****400.29**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$7.24–$46.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$16.07**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****4.7%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-3.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$55K**
$55K/yr · 72K searches
According to Flapen's Amazon United States niche tracking, iron oxide powder is a $55K/yr Amazon United States market (72K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 44/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **iron oxide powder market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$48K–$64K**
- units × avg price
- **Conversion rate**
- **4.7%**
- **Avg BSR**
- **#144**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **76%**
- **Out of stock**
- **6.1%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**15**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**12%**
- Alpha Chemicals33% - Meng Di30% - SPACECARE12% - MYOC5% - Rolio5% - ceya2% - Open — no brand owns it (7 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.1% search growth over the last 90 days.
3K2KSpike '24Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/iron-oxide-powder/trend)
## **Top iron oxide powder search terms**
- **iron oxide powder**40K/yr+6.7%3.9% conv. - **iron oxide**18K/yr-5.5%2.7% conv. - **red iron oxide**7K/yr-13.3%3.5% conv. - **red iron oxide powder**7K/yr-33.7%3.5% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/iron-oxide-powder/search-terms)
## **Top iron oxide powder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$11K30%$17K40%$22K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Red Iron Oxide - Fe2O3 - Natural - 5 Pounds**Alpha Chemicals**$18.32**4.6★745 rev](https://www.amazon.com/dp/B004OKDTX2) [2**Iron Oxide Powder Ultrafine Particle Natural Industrial Material Suitable for Construction Coatings Ceramics Concrete Coloring and Many Other Applications 5 Ounces Red**Meng Di**$9.95**4.4★86 rev](https://www.amazon.com/dp/B0F6NF3TN8) [3**SPACECARE Magnetic Sand Iron Powder Filings Magnetic Power for Magnet Education and School Projects Storage (12 Ounces) with Shaker Lid 1 Pack Iron Oxide Powder Shavings for Science**SPACECARE**$9.80**4.6★2,889 rev](https://www.amazon.com/dp/B06XGHFQJ4) [4**Meng Di Iron Oxide Powder Ultrafine Particle Natural Industrial Material Suitable for Construction Coatings Ceramics Concrete Coloring 5 Ounces Brown**Meng Di**$9.88**4.4★86 rev](https://www.amazon.com/dp/B0F6NHV2J6) [5**Black Iron Oxide - Fe3O4 - Natural - 5 Pounds**Alpha Chemicals**$19.29**4.6★674 rev](https://www.amazon.com/dp/B004KICAVU)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ceya Iron Oxide Powder 5.3oz/150g Brown Iron Oxide Pigment Powder for Pottery Paint Coatings Epoxy Resins Welding Refrigerator Magnet Soap Dye Slime Making Concrete Color Pigment Mosaics Terrazzo**ceya**$8.18**5 rev6mo ago](https://www.amazon.com/dp/B0GCD9GSVH) [**Rolio Red Iron Oxide Powder 3.5 Oz (100g) Resealable Bag - Vibrant Color Pigment for Epoxy Resin Soap Making Cosmetics Cement Pottery Mortar Grout Plaster Tile Terracotta Paint and More**Rolio**$7.93**111 rev10mo ago](https://www.amazon.com/dp/B0FQCRDZK6) [**8 oz Red Iron Oxide Powder - Concrete Pigment & Cement Dye for Grout Stucco Mortar Wood Epoxy Flooring & DIY Watercolor Inorganic Colorant**AOSWTLIF**$8.82**40 rev10mo ago](https://www.amazon.com/dp/B0FP4ZZR9Z) [**Iron Oxide Powder (16 Ounce / 454 grams) Cosmetic Grade Colorant for Soap Makeup Lip Balm & DIY Skincare Non-Toxic Skin Safe High-Pigment Mineral Pigment by Talsen Chemicals**Talsen Chemicals**$19.98**12 rev12mo ago](https://www.amazon.com/dp/B0FHBK6CQ3) [**Iron Oxide Powder Ultrafine Particle Natural Industrial Material Suitable for Construction Coatings Ceramics Concrete Coloring and Many Other Applications 5 Ounces Red**Meng Di**$9.95**86 rev1y ago](https://www.amazon.com/dp/B0F6NF3TN8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ceya Iron Oxide Powder 5.3oz/150g Brown Iron Oxide Pigment Powder for Pottery Paint Coatings Epoxy Resins Welding Refrigerator Magnet Soap Dye Slime Making Concrete Color Pigment Mosaics Terrazzo**ceya**$8.18**4.2★**▲ 268%**](https://www.amazon.com/dp/B0GCD9GSVH) [**8 oz Red Iron Oxide Powder - Concrete Pigment & Cement Dye for Grout Stucco Mortar Wood Epoxy Flooring & DIY Watercolor Inorganic Colorant**AOSWTLIF**$8.82**4.7★**▲ 232%**](https://www.amazon.com/dp/B0FP4ZZR9Z) [**GOODTAKE Concrete Pigment Black Iron Oxide Pigment Powder Concrete Cement Dye Color Pigment for Pastel Tile Paint Concrete Cement Mortar Grout (Black 4 oz)**GOODTAKE**$8.79**4.4★**▲ 75%**](https://www.amazon.com/dp/B09KGF4188) [**Iron Oxide Powder (16 Ounce / 454 grams) Cosmetic Grade Colorant for Soap Makeup Lip Balm & DIY Skincare Non-Toxic Skin Safe High-Pigment Mineral Pigment by Talsen Chemicals**Talsen Chemicals**$19.98**4.6★**▲ 32%**](https://www.amazon.com/dp/B0FHBK6CQ3) [**Rolio Red Iron Oxide Powder 3.5 Oz (100g) Resealable Bag - Vibrant Color Pigment for Epoxy Resin Soap Making Cosmetics Cement Pottery Mortar Grout Plaster Tile Terracotta Paint and More**Rolio**$7.93**4.6★**▲ 21%**](https://www.amazon.com/dp/B0FQCRDZK6)
**~~View all trending →~~**
## **What buyers say about iron oxide powder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Magnetic Strength/Adsorption**26%
*“Great for magnetic experiments”*
**Advertised Vs Actual Product**12%
*“Its exactly as advertised”*
**Quality-Overall**10%
*“Excellent product”*
**Color**9%
*“the colors turned out to be exactly what I was looking for”*
**Texture/Consistency-Overall**8%
*“with a nice fine powder texture”*
**Strength**6%
*“They are strong”*
**Efficiency**6%
*“Works well”*
**Ease Of Use**3%
*“Easy for children to use c with less waste”*
**Material Quality**3%
*“Good quality iron oxide”*
**Paint Quality**3%
*“Underneath that paint is absolutely beautiful terracotta”*
### **What buyers complain about **
**Color**41%
*“Brown is more like a brick red”*
**Ethical Trade/Fair Trade**11%
*“Do NOT trust anything from this supplier”*
**Advertised Vs Actual Product**9%
*“This is Miss advertised and doesnt work”*
**Magnetic Strength/Adsorption**6%
*“I expected it to be magnetic”*
**Size-Overall**6%
*“this humble little bag of iron oxide powder is about to be part of something much bigger”*
**Stain Resistance**6%
*“It will stain anything it touches—clothes, tools, your skin, and even your driveway if you aren't careful during the mixing process”*
### **Top return reasons **
**Color**22%
**Magnetic Strength/Adsorption**20%
**Advertised Vs Actual Product**12%
**Functionality-Overall**11%
**Leak-Proof**6%
**Display Colors**5%
**Value For Money**4%
**Size-Overall**3%
**Material Quality**3%
**Compatibility-Overall**2%
## **Common questions**
- **Is iron oxide powder profitable to sell on Amazon United States?**
- The niche generates $55K/yr across 17 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -3.1%. Flapen's verdict: Skip it (44/100).
- **How competitive is the iron oxide powder niche?**
- 13 brands and 15 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in iron oxide powder?**
- Top complaints mined from reviews: Color, Ethical Trade/Fair Trade, Advertised Vs Actual Product. The return rate is 1.4%.
- **When does demand for iron oxide powder peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the iron oxide powder niche?**
- Listings span $7.24–$46.72; the average listing price is $16.07 (sweet spot $15–$100). The average incumbent carries 400 reviews — the moat a new listing must climb.
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