---
title: "Himi Gouache Paint Set — $234K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/himi-gouache-paint-set"
last_updated: "2026-08-10T09:38:09.782Z"
locale: en
meta:
description: "Niche score 47/100 · $234K/yr market · 232K searches/yr · $31.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $234K/yr market · 232K searches/yr · $31.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Himi Gouache Paint Set — $234K/yr Amazon US Niche (2026) - Flapen"
---
# **himi gouache paint set**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 44Growth 22Conversion 40Competition 61Returns 92Price range 87Avg price 95Brand share 0Review moat 60Quality gap 30
**Avg price**
**Incredible****$31.69**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$11.00–$53.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****1,092.71**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$234K**
$234K/yr · 232K searches
**Conversion**
**Okay****3.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-6.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, himi gouache paint set is a $234K/yr Amazon United States market (232K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **himi gouache paint set market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$190K–$254K**
- units × avg price
- **Conversion rate**
- **3.2%**
- **Avg BSR**
- **#532**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **3.7%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▼falling
**Sellers**
**6**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 96%
**Open market**
**0%**
- HIMI74% - Artme14% - ABEIER13% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.7% search growth over the last 90 days.
8K6KPrime Day '24Spike '24Holiday '24Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/himi-gouache-paint-set/trend)
## **Top himi gouache paint set search terms**
- **himi gouache**114K/yr+1.4%2.8% conv. - **himi gouache paint set**53K/yr-27.6%3.1% conv. - **himi**36K/yr-0.7%1.1% conv. - **himi gouache paint**9K/yr-13.4%1.4% conv. - **himi gouache spray**7K/yr-15.2%10.7% conv. - **himi paint**6K/yr+6.3%1.7% conv. - **gouache himi**4K/yr-20.8%3.0% conv. - **gouache spray**3K/yr-33.8%5.1% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/himi-gouache-paint-set/search-terms)
## **Top himi gouache paint set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$12K10%$23K15%$35K20%$47K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HIMI Twin Cup Jelly Gouache Paint Set with 3 Paint Brushes 48 Colors 12g Jelly Cup Design Non Toxic Paint for Canvas and Paper Art Supplies for Professionals (Green Case)**HIMI**$28.77**4.6★1,112 rev](https://www.amazon.com/dp/B0C4T7RZ2R) [2**HIMI Gouache Paints set with 3 Paint Brushes 24 Colors 30g Jelly Cup Design Non Toxic Paint for Canvas and Paper Art Supplies for Professionals (Ice Blue Case)**HIMI**$25.26**4.6★1,308 rev](https://www.amazon.com/dp/B0BG45LYVD) [3**HIMI Twin Cup Jelly Gouache Paint Set with 3 Paint Brushes 36 Colors 12g Jelly Cup Design Non Toxic Paint for Canvas and Paper Art Supplies for Professionals (Purple Case)**HIMI**$22.73**4.6★1,112 rev](https://www.amazon.com/dp/B0CFL29Q36) [4**HIMI Gouache Paints Set 18 Colors 30g jelly gouache paint set Non Toxic Paint for Canvas and Paper Art Supplies for Professionals and More (Green Case**HIMI**$18.89**4.7★5,199 rev](https://www.amazon.com/dp/B07RZYQYTZ) [5**HIMI Gouache Wetting Spray 100ml (3.38 oz) Moisturizing Palette Spray for Gouache Paint Reactivates Dry Pigments Professional Art Supplies & Gift for Artists and Hobbyists**HIMI**$11.00**4.7★536 rev](https://www.amazon.com/dp/B0BVZC5T3S)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HIMI Travel Box Gouache Set Holds up to 12 Colors Mixing Palette Brush Washer Bucket with Built-in Cleaning Grooves Unique Portable Carry Bag for Artists & Beginners**HIMI**$15.20**23 rev10mo ago](https://www.amazon.com/dp/B0FMXRXQ4G) [**HIMI Deluxe 18 Colors Jelly Gouache Paint Gift Set Complete Art Kit with Pad Spray Palette Brushes Painting Knife Foldable Bucket & Refills for Beginners Students & Artists (Purple)**HIMI**$33.75**30 rev1y ago](https://www.amazon.com/dp/B0F8NGSB55) [**HIMI GoPack Gouache Paint Set 72 Vibrant Colors with Palette 3 Brushes Foldable Bucket Gouache Pad Painting Knife & Felt Bag.Gift for Adults Beginners & Professional ArtistsGoPack Set**HIMI**$53.66**127 rev1y ago](https://www.amazon.com/dp/B0F8HY9LHT) [**HIMI Twin Cup Jelly Gouache Paint Set 72 Colors 12g Jelly Cup Design Non Toxic Paint for Canvas and Paper Art Supplies for Professionals (72 Colors)**HIMI**$37.20**127 rev1y ago](https://www.amazon.com/dp/B0F8BKJTCF) [**HIMI Deluxe 24 Colors Jelly Gouache Paint Gift Set Complete Art Kit with Pad Spray Palette Brushes Painting Knife Foldable Bucket & Refills for Beginners Students & Artists**HIMI**$39.61**30 rev1y ago](https://www.amazon.com/dp/B0F212PCS2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HIMI Twin Cup Jelly Gouache Paint Set 112 Colors 12g Jelly Cup Design Gouache Paint Non Toxic for Canvas and Paper Art Supplies for Professionals and Beginner (Ice Blue)**HIMI**$53.27**4.6★**▲ 49%**](https://www.amazon.com/dp/B0CW57J65K) [**HIMI GoPack Gouache Paint Set 72 Vibrant Colors with Palette 3 Brushes Foldable Bucket Gouache Pad Painting Knife & Felt Bag.Gift for Adults Beginners & Professional ArtistsGoPack Set**HIMI**$53.66**4.6★**▲ 40%**](https://www.amazon.com/dp/B0F8HY9LHT) [**HIMI Gouache Paint Set 112 Colors x 12g Twin Jelly Cup Design with Portable Case Non-Toxic Opaque Professional Paint for Canvas and Watercolor Paper | Beginners Students Artists**ABEIER**$52.98**4.6★**▲ 36%**](https://www.amazon.com/dp/B0DQ7K4YCK) [**HIMI Gouache Paints Set 18 Colors 30g jelly gouache paint set Non Toxic Paint for Canvas and Paper Art Supplies for Professionals and More (Green Case**HIMI**$18.89**4.7★**▲ 31%**](https://www.amazon.com/dp/B07RZYQYTZ) [**HIMI Twin Cup Jelly Gouache Paint Set 72 Colors 12g Jelly Cup Design Non Toxic Paint for Canvas and Paper Art Supplies for Professionals (72 Colors)**HIMI**$37.20**4.6★**▲ 23%**](https://www.amazon.com/dp/B0F8BKJTCF)
**~~View all trending →~~**
## **What buyers say about himi gouache paint set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**35%
*“great variety of colors”*
**Quality-Overall**15%
*“This gouache set is excellent quality”*
**Ease Of Use**8%
*“it's very easy to work with”*
**Paint Quality**7%
*“Decent paint for price”*
**Value For Money**6%
*“Worth the Price”*
**Engraving/Paint/Sublimation**5%
*“Love layering the paint”*
**Fun/Entertainment Experience**4%
*“Kids Fun Activity”*
**Spray/Flow**2%
*“I gave them a very generous spraying with this stuff”*
**Suitability Beginner**2%
*“It's easy to use, affordable, and great for beginners”*
**Gifting Purpose**2%
*“Gift”*
### **What buyers complain about **
**Paint Quality**22%
*“the paint leaked all over the place”*
**Color**12%
*“Missing Colors”*
**Ease Of Use**7%
*“which can be difficult”*
**Durability**6%
*“I could tell right away that this hard plastic will not last”*
**Ease Of Cleaning**4%
*“Not easy to clean that”*
**Adhesion/Stickiness**3%
*“The paint is very sticky, almost tacky”*
**Size-Overall**3%
*“Only thing, I wish I'd bought the bigger one”*
**Texture/Consistency-Overall**3%
*“The consistency of this gouache is inconsistent across the palette”*
**Value For Money**2%
*“Not worth the money”*
**Quality-Overall**2%
*“Questionable quality”*
### **Top return reasons **
**Paint Quality**25%
**Size-Overall**15%
**Color**13%
**Value For Money**8%
**Quality-Overall**5%
**Advertised Vs Actual Product**5%
**Weight Heavy**4%
**Defective Material/Parts**3%
**Ease Of Use**3%
**Product Condition**3%
## **Common questions**
- **Is himi gouache paint set profitable to sell on Amazon United States?**
- The niche generates $234K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.7%. Flapen's verdict: Skip it (47/100).
- **How competitive is the himi gouache paint set niche?**
- 3 brands and 6 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in himi gouache paint set?**
- Top complaints mined from reviews: Paint Quality, Color, Ease Of Use. The return rate is 1.1%.
- **When does demand for himi gouache paint set peak?**
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the himi gouache paint set niche?**
- Listings span $11.00–$53.66; the average listing price is $31.69 (sweet spot $15–$100). The average incumbent carries 1,093 reviews — the moat a new listing must climb.
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