---
title: "Trend — happy planner hole punch - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/happy-planner-hole-punch/trend"
last_updated: "2026-08-10T11:50:02.995Z"
locale: en
meta:
  description: "Niche score 46/100 · $105K/yr market · 169K searches/yr · $34.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $105K/yr market · 169K searches/yr · $34.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — happy planner hole punch - Flapen"
---

# **happy planner hole punch**

**Skip it**

Weak search conversion (1.8%) — this niche doesn't clear our bar today.

Market size 26Growth 23Conversion 22Competition 56Returns 45Price range 74Avg price 95Brand share 59Review moat 72Quality gap 57

**Avg price**

**Incredible****$34.83**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$9.60–$124.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****610.27**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****3.4%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$105K**

$105K/yr · 169K searches

**Growth**

**Bad****-4.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

## Trend