---
title: "Halloween Washi Tape — $11K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/halloween-washi-tape"
last_updated: "2026-08-10T08:07:32.934Z"
locale: en
meta:
description: "Niche score 53/100 · $11K/yr market · 43K searches/yr · $10.40 avg price. A small market ($11K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $11K/yr market · 43K searches/yr · $10.40 avg price. A small market ($11K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Halloween Washi Tape — $11K/yr Amazon US Niche (2026) - Flapen"
---
# **halloween washi tape**
**Worth a look**
Shows low returns (0.9%), but a small market ($11K/yr) keeps it on the watch list.
Market size 3Growth 72Conversion 29Competition 75Returns 96Price range 16Avg price 37Brand share 86Review moat 74Quality gap 28
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****49%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****40%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****536.22**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+55.5%**
90-day search growth — must beat 0% to launch
**Avg price**
**Okay****$10.40**
avg listing price — sweet spot $15–$100
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$6.02–$16.75**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$11K**
$11K/yr · 43K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, halloween washi tape is a $11K/yr Amazon United States market (43K searches/yr). The top 5 brands hold 49% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **halloween washi tape market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$21K–$26K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#1,141**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **53%**
- **Out of stock**
- **26.7%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **204 days**
## **Competition & brand share**
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▼falling
**Sellers**
**25**
**Top-5 brand share**
**49%**
Top 20: 97%
**Top-5 click share**
**40%**
Top 20: 86%
**Open market**
**44%**
- Whaline14% - CON*QUEST10% - Sereliy9% - Joysoong9% - SANNIX8% - Outus7%
## **Demand**
Weekly Amazon search volume, last 39 weeks — +55.5% search growth over the last 90 days.
3K2KSpike '26Oct '25Nov '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/halloween-washi-tape/trend)
## **Top halloween washi tape products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3156%$6319%$94612%$1K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sereliy 16 Rolls Halloween Washi Tape Holiday Masking Tape Stickers Glod Foil Decorative Tape for Scrapbook Journal DIY Craft Gift WrappingHalloween**Sereliy**$9.35**4.5★184 rev](https://www.amazon.com/dp/B0CBBRQCHG) [2**Joysoong Halloween Washi Tape Set 16 Rolls Fall & Spooky Decorative Tape Autumn Washi Tape for Journaling Crafts Pumpkin Decor (0.6 x10 ft) - Autumn Leaves Bats Pumpkins Vintage Horror**Joysoong**$10.14**4.5★8 rev](https://www.amazon.com/dp/B0FKSR8VFX) [3**SANNIX 12 Rolls Halloween Washi Tape 15mm Wide Halloween Pumpkin Ghost Bat Masking Tape for DIY Crafts and Scrapbooking**SANNIX**$7.80**4.6★779 rev](https://www.amazon.com/dp/B0B5MWS89X) [4**Whaline 12 Rolls Halloween Washi Tape Orange Black Pumpkin Spider Bat Witch Hat Masking Tape 15mm Halloween Decorative Plaid Stripe Tape for Scrapbook Journal DIY Craft Gift Wrapping 16.4Ft**Whaline**$10.64**4.5★83 rev](https://www.amazon.com/dp/B0BC1CCKZG) [5**12 Rolls Washi Tape with Bat Ghost Bones Patterns - DIY Halloween Tape Wrappings Kits for Festivals & Decorations**Outus**$8.09**4.6★185 rev](https://www.amazon.com/dp/B08DR2F9YV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BkeeCten Halloween Ghost Reading Washi Tape for DIY Craft Gift Wrapping**BkeeCten**$9.81**172 rev1mo ago](https://www.amazon.com/dp/B0H25K62BF) [**BHronony Summer Washi Tape Set - 12 Rolls Summer Halloween Decorative Tape for Bible Study Journal Gothic Ice Cream Ghost Pumpkin Wrapping Paper DIY Art Crafts for Scrapbook School Supplies**BHronony**$12.05**25 rev5mo ago](https://www.amazon.com/dp/B0GJZ6ZZWL) [**Gemmapylor Magic Washi Tape Set 24 Rolls Decorative Masking Tape for Junk Journal Scrapbooking Supplies DIY Crafting Supplies**Gemmapylor**$9.94**118 rev8mo ago](https://www.amazon.com/dp/B0FZ99R728) [**Joysoong Halloween Washi Tape Set 16 Rolls Fall & Spooky Decorative Tape Autumn Washi Tape for Journaling Crafts Pumpkin Decor (0.6 x10 ft) - Autumn Leaves Bats Pumpkins Vintage Horror**Joysoong**$10.14**8 rev9mo ago](https://www.amazon.com/dp/B0FKSR8VFX) [**NIKOMIE Halloween Washi Tape Set 12 Rolls Pumpkin Bat Ghost Decorative Tape Candy Skull Witch Masking Tape for Journaling Supplies Scrapbooking DIY Arts & Crafts Gift Wrapping**NIKOMIE**$9.95**11 rev11mo ago](https://www.amazon.com/dp/B0FJD7C4LC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BkeeCten Halloween Ghost Reading Washi Tape for DIY Craft Gift Wrapping**BkeeCten**$9.81**4.5★**▲ 853%**](https://www.amazon.com/dp/B0H25K62BF) [**BHronony Summer Washi Tape Set - 12 Rolls Summer Halloween Decorative Tape for Bible Study Journal Gothic Ice Cream Ghost Pumpkin Wrapping Paper DIY Art Crafts for Scrapbook School Supplies**BHronony**$12.05**4.8★**▲ 848%**](https://www.amazon.com/dp/B0GJZ6ZZWL) [**Mr. Pen- Washi Tape Set 21 Rolls Assorted Sizes 5.5 Yards/Roll**Mr. Pen**$8.02**4.7★**▲ 629%**](https://www.amazon.com/dp/B0CS94MFSK) [**Gemmapylor Magic Washi Tape Set 24 Rolls Decorative Masking Tape for Junk Journal Scrapbooking Supplies DIY Crafting Supplies**Gemmapylor**$9.94**4.7★**▲ 550%**](https://www.amazon.com/dp/B0FZ99R728) [**24 Rolls Holiday Washi Tape Set Halloween New Year Festivals Decorative Tapes Easter Irish Day Four Leaf Clover Pattern for Scrapbooking DIY Crafts Journals Gift Wrapping 16.4 ft Long/roll**TaoBary**$10.50**4.4★**▲ 269%**](https://www.amazon.com/dp/B0B7183RHY)
**~~View all trending →~~**
## **What buyers say about halloween washi tape**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**23%
*“The colors are pretty”*
**Adhesion/Stickiness**22%
*“Sticks well”*
**Design-Overall**13%
*“The designs are lovely”*
**Quality-Overall**12%
*“Cute variety”*
**Value For Money**6%
*“This is a great price point to”*
**Durability**3%
*“I found the tapes to be very durable & versatile”*
**Size-Overall**2%
*“Really great combo of patterns and sizes,”*
**Advertised Vs Actual Product**2%
*“Exactly what i wanted”*
**Ease Of Use**2%
*“Very easy to use”*
**Frame Quality**1%
*“it creates a nice frame around the picture”*
### **What buyers complain about **
**Adhesion/Stickiness**27%
*“doesn't stick well”*
**Advertised Vs Actual Product**10%
*“The photos are deceiving”*
**Color**10%
*“MISLEADING: SUPER DARK, NOT LIKE PIC”*
**Tear Resistance**7%
*“Also they don't tear evenly”*
**Durability**5%
*“It rips easy”*
**Size-Overall**5%
*“Very small”*
**Thickness**4%
*“Some are thick”*
**Ease Of Cleaning**2%
*“not wash tape”*
**Brightness/Shine/Glow**2%
*“I also have not observed them glowing in the dark”*
### **Top return reasons **
**Adhesion/Stickiness**34%
**Advertised Vs Actual Product**19%
**Size-Overall**17%
**Color**11%
**Design-Overall**5%
**Quality-Overall**4%
**Certifications**2%
**Material Quality**2%
**Brightness/Shine/Glow**2%
**Display Colors**1%
## **Common questions**
- **Is halloween washi tape profitable to sell on Amazon United States?**
- The niche generates $11K/yr across 32 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +55.5%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the halloween washi tape niche?**
- 23 brands and 25 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 49% of demand.
- **What do buyers complain about in halloween washi tape?**
- Top complaints mined from reviews: Adhesion/Stickiness, Advertised Vs Actual Product, Color. The return rate is 0.9%.
- **What does it cost to enter the halloween washi tape niche?**
- Listings span $6.02–$16.75; the average listing price is $10.40 (sweet spot $15–$100). The average incumbent carries 536 reviews — the moat a new listing must climb.
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