---
title: "Halloween Diamond Painting — $147K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/halloween-diamond-painting"
last_updated: "2026-08-10T09:12:41.329Z"
locale: en
meta:
description: "Niche score 60/100 · $147K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $147K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Halloween Diamond Painting — $147K/yr Amazon US Niche (2026) - Flapen"
---
# **halloween diamond painting**
**Worth a look**
Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 32Growth 60Conversion 23Competition 93Returns 98Price range 50Avg price 39Brand share 97Review moat 79Quality gap 21
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Brand share**
**Incredible****27%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****22%**
top-5 click share — an open shelf
**Review moat**
**Great****426.45**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+36.4%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$3.80–$26.35**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$10.71**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$147K**
$147K/yr · 752K searches
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, halloween diamond painting is a $147K/yr Amazon United States market (752K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 60/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **halloween diamond painting market data**
- **Units sold / yr**
- **20K–25K**
- avg 100–250/product
- **Revenue / yr**
- **$214K–$268K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#1,544**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **83%**
- **Out of stock**
- **35.5%**
- **Avg brand age**
- **20 months**
- **Avg seller age**
- **189 days**
## **Competition & brand share**
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
**Brands**
**57 **▼falling
**Sellers**
**66**
**Top-5 brand share**
**27%**
Top 20: 68%
**Top-5 click share**
**22%**
Top 20: 52%
**Open market**
**69%**
- Sretoul9% - NEGEKFKX6% - LEZHIJIA4% - MBNTJHT4% - SOTYIOO4% - DAZZLEDOTS4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +36.4% search growth over the last 90 days.
40K30KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 8.0×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/halloween-diamond-painting/trend)
## **Top halloween diamond painting search terms**
- **halloween diamond art**260K/yr+92.0%1.1% conv. - **horror diamond art**65K/yr-16.8%1.4% conv. - **diamond art halloween**78K/yr+60.7%1.0% conv. - **halloween diamond painting**78K/yr+80.8%0.6% conv. - **horror diamond painting**31K/yr-9.5%1.2% conv. - **diamond art horror**24K/yr-8.9%1.3% conv. - **halloween diamond art kits for adults**35K/yr+101.9%1.7% conv. - **diamond painting halloween**35K/yr+53.5%0.6% conv. - **diamond art kits for adults halloween**28K/yr+61.3%1.3% conv. - **ghost diamond art**16K/yr+13.3%1.4% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/halloween-diamond-painting/search-terms)
## **Top halloween diamond painting products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$4K6%$9K9%$13K12%$18K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sretoul 6 Pack Halloween Diamond Art Kits for Adults Diamond Painting Kit Beginners Halloween Horror 5D Gem Art for Adults with Round Gem Painting Gift Home Wall Decor 12x16 Inch**Sretoul**$19.97**4.6★60 rev](https://www.amazon.com/dp/B0FDW72LG5) [2**SOTYIOO Halloween Diamond Art Kits for Adults. Halloween Diamond Painting kit for Adults Full Drill Round Gem Art 5D Diamond Dots Suitable Home Wall Decor 12x16inch**SOTYIOO**$6.27**4.7★354 rev](https://www.amazon.com/dp/B0F3PHTLWC) [3**Canrichshop 6 Packs Halloween 5D Diamond Art Painting Kits for Adults Ghost Diamond Painting Kits for Beginners Halloween Full Drill Diamond Dots Gem Art Crafts for Adults Wall Decor 12x16in**Canrichshop**$18.61**4.6★128 rev](https://www.amazon.com/dp/B0F5VXV73V) [4**Halloween Horror Movies Large Diamond Art Kits for Adults Clown Diamond Painting Kits for Beginner Diamond Dots Full Drill Crafts for Gem Art Home Wall Decor for Teens Girls 5D DIY 15 .727.5in**LEZHIJIA**$9.81**4.5★14 rev](https://www.amazon.com/dp/B0GTV4GYY4) [5**CEOVR Halloween Diamond Art Kits for Adults 5D Full Drill Castle Pumpkin Diamond Painting Dots Gem Art Adult Crafts Kits Fun DIY Crafts Wall Decor for Home Office 12x16in**CEOVR**$8.65**4.5★28 rev](https://www.amazon.com/dp/B0DB5RH6RN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MBNTJHT Halloween Diamond Painting Kits for Adults Beginners 5D Full Round Drill Horror Movie Diamond Art Kits for Adults DIY Gem Art Painting and Crafts for Holiday Gifts 12x16 Inch.**MBNTJHT**$7.80**256 rev2mo ago](https://www.amazon.com/dp/B0GY468JHQ) [**Halloween Horror Movies Large Diamond Art Kits for Adults Clown Diamond Painting Kits for Beginner Diamond Dots Full Drill Crafts for Gem Art Home Wall Decor for Teens Girls 5D DIY 15 .727.5in**LEZHIJIA**$9.81**14 rev3mo ago](https://www.amazon.com/dp/B0GTV4GYY4) [**NEGEKFKX 4 Pack Halloween Diamond Art Kits for Adults Beginners Horror Diamond Painting Kits for Adults 5D Full Drill DIY Diamond Dot Gem Art Kit Wall Home Decor Arts Craft 12x16 inch**NEGEKFKX**$15.72**299 rev7mo ago](https://www.amazon.com/dp/B0FB8GF45G) [**LILEIDECO 3 Pack Halloween Diamond Art Kits for Adults Beginners Horror Diamond Painting Kits for Adults 5D Full Drill DIY Diamond Dot Gem Art Kit Wall Home Decor Arts Craft 12x16 inch**LILEIDECO**$14.78**370 rev10mo ago](https://www.amazon.com/dp/B0FR1RWFLW) [**DAZZLEDOTS Diamond Painting Kits for Adults Skull Diamond Art Kit for Beginners DIY Full Round Drill Paint with Diamond Dots Halloween Gem Art for Home Wall Decor 12 x 16 Inch**DAZZLEDOTS**$9.41**228 rev10mo ago](https://www.amazon.com/dp/B0FKT89FRW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Halloween Horror Movies Large Diamond Art Kits for Adults Clown Diamond Painting Kits for Beginner Diamond Dots Full Drill Crafts for Gem Art Home Wall Decor for Teens Girls 5D DIY 15 .727.5in**LEZHIJIA**$9.81**4.5★**▲ 404%**](https://www.amazon.com/dp/B0GTV4GYY4) [**MBNTJHT Halloween Diamond Painting Kits for Adults Beginners 5D Full Round Drill Horror Movie Diamond Art Kits for Adults DIY Gem Art Painting and Crafts for Holiday Gifts 12x16 Inch.**MBNTJHT**$7.80**4.7★**▲ 403%**](https://www.amazon.com/dp/B0GY468JHQ) [**SENQAO Witch Diamond Art Kits for Adults Fall Forest Witch DIY 5D Diamond Painting Kits Full Drill Diamond Dots Paintings with Diamonds Gem Art and Crafts Home Decor 12x16inch**SENQAO**$9.91**4.9★**▲ 273%**](https://www.amazon.com/dp/B0F8B1NR5W) [**DAZZLEDOTS Diamond Painting Kits for Adults Skull Diamond Art Kit for Beginners DIY Full Round Drill Paint with Diamond Dots Halloween Gem Art for Home Wall Decor 12 x 16 Inch**DAZZLEDOTS**$9.41**4.7★**▲ 228%**](https://www.amazon.com/dp/B0FKT89FRW) [**AIBOERL Diamond Art Hanging Kit for Adult Special Shaped Rhinestone Double Sided 5D DIY Acrylic Diamond Art Painting Window Pendants Home Garden Wall Hanging Kits Hanging Ornament (Halloween)**AIBOERL**$9.14**4.6★**▲ 157%**](https://www.amazon.com/dp/B0FB3Q61KN)
**~~View all trending →~~**
## **What buyers say about halloween diamond painting**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“Easy to use for a first timer and quality product”*
**Fun/Entertainment Experience**12%
*“Fun Gift”*
**Ease Of Use**10%
*“Easy to use”*
**Advertised Vs Actual Product**8%
*“Exactly as described”*
**Color**7%
*“The colors are vibrant”*
**Value For Money**7%
*“Good value”*
**Design-Overall**5%
*“It matches my style”*
**Adhesion/Stickiness**5%
*“The adhesion is amazing”*
**Image/Picture Clarity**4%
*“Beautiful picture”*
**Size-Overall**4%
*“The size is good”*
### **What buyers complain about **
**Adhesion/Stickiness**13%
*“The glue is not that sticky either”*
**Size-Overall**11%
*“Huge”*
**Quality-Overall**8%
*“Bad drill quality”*
**Advertised Vs Actual Product**6%
*“Does not look like photo”*
**Color**5%
*“They dried kind of white in those spots”*
**Ease Of Use**5%
*“I found it difficult to use”*
**Durability**4%
*“I kept taking breaks”*
**Drying Time**4%
*“Dried in about 2 hours”*
**Thickness**3%
*“But it was chunky”*
**Defective Material/Parts**3%
*“Bottles lid doesnt stay on well”*
### **Top return reasons **
**Advertised Vs Actual Product**22%
**Adhesion/Stickiness**14%
**Size-Overall**11%
**Quality-Overall**8%
**Leak-Proof**7%
**Defective Material/Parts**6%
**Print Quality**5%
**Functionality-Overall**4%
**Value For Money**4%
**Paint Quality**3%
## **Common questions**
- **Is halloween diamond painting profitable to sell on Amazon United States?**
- The niche generates $147K/yr across 75 tracked products. 0 of 28 products launched in the last 360 days are still selling. 90-day search growth is +36.4%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the halloween diamond painting niche?**
- 57 brands and 66 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 27% of demand.
- **What do buyers complain about in halloween diamond painting?**
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 0.3%.
- **When does demand for halloween diamond painting peak?**
- Demand peaks in Aug–Sep–Oct; the busiest month runs 8.0× the quietest.
- **What does it cost to enter the halloween diamond painting niche?**
- Listings span $3.80–$26.35; the average listing price is $10.71 (sweet spot $15–$100). The average incumbent carries 426 reviews — the moat a new listing must climb.
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