---
title: "Search terms — halloween crafts for adults - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/halloween-crafts-for-adults/search-terms"
last_updated: "2026-08-10T18:51:29.727Z"
locale: en
meta:
  description: "Niche score 54/100 · $22K/yr market · 144K searches/yr · $13.51 avg price. A small market ($22K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $22K/yr market · 144K searches/yr · $13.51 avg price. A small market ($22K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — halloween crafts for adults - Flapen"
---

# **halloween crafts for adults**

**Worth a look**

Shows demand growing +278.3% this quarter, but a small market ($22K/yr) keeps it on the watch list.

Market size 5Growth 99Conversion 14Competition 48Returns 79Price range 58Avg price 63Brand share 79Review moat 84Quality gap 33

**Growth**

**Incredible****+278.3%**

90-day search growth — must beat 0% to launch

**Review moat**

**Great****316**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Good****$13.51**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$8.55–$23.97**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****56%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$22K**

$22K/yr · 144K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms