---
title: "Grey Yarn — $77K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/grey-yarn"
last_updated: "2026-08-10T08:27:44.049Z"
locale: en
meta:
description: "Niche score 42/100 · $77K/yr market · 133K searches/yr · $10.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $77K/yr market · 133K searches/yr · $10.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Grey Yarn — $77K/yr Amazon US Niche (2026) - Flapen"
---
# **grey yarn**
**Skip it**
Soft demand (-25.2% this quarter) — this niche doesn't clear our bar today.
Market size 19Growth 12Conversion 63Competition 65Returns 82Price range 48Avg price 37Brand share 36Review moat 21Quality gap 37
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Okay****$3.13–$25.74**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$10.49**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****10,646.71**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$77K**
$77K/yr · 133K searches
**Growth**
**Bad****-25.2%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, grey yarn is a $77K/yr Amazon United States market (133K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 42/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **grey yarn market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **$84K–$105K**
- units × avg price
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#258**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **43%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **132 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**62**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 91%
**Open market**
**12%**
- Red Heart47% - Caron14% - Lion Brand Yarn8% - YarnArt8% - KITHED5% - HEJIN4% - Open — no brand owns it (6 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -25.2% search growth over the last 90 days.
4K3KSpike '24Spike '25Prime Day '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/grey-yarn/trend)
## **Top grey yarn search terms**
- **silver yarn**28K/yr-10.6%3.1% conv. - **grey yarn**29K/yr-31.8%5.2% conv. - **gray yarn**28K/yr-31.9%5.4% conv. - **gray yarn for crocheting**7K/yr-22.7%6.2% conv. - **silver yarn for crocheting**7K/yr-25.8%2.6% conv. - **light gray yarn**6K/yr-23.9%6.0% conv. - **light grey yarn**6K/yr-19.1%5.1% conv. - **grey yarn for crocheting**7K/yr-36.2%5.0% conv. - **dark gray yarn**6K/yr-17.4%3.9% conv. - **dark grey yarn**6K/yr-32.3%2.5% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/grey-yarn/search-terms)
## **Top grey yarn products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$8K15%$12K20%$15K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**RED HEART Super Saver Yarn Grey Heather**Red Heart**$4.82**4.7★32,228 rev](https://www.amazon.com/dp/B000XZTYKE) [2**Red Heart Super Saver Gray Heather Yarn - 3 Pack of 141g/5oz - Acrylic - 4 Medium (Worsted) - 236 Yards - Knitting/Crochet**Red Heart**$11.40**4.7★41,281 rev](https://www.amazon.com/dp/B09W1JQRNY) [3**YarnArt Sparkle Metallic Shiny Yarn 60% Metallic Polyester 40% Polyamide 25g 160m 2.5mm Needles & 3mm Hooks (1300)**YarnArt**$8.03**4.6★289 rev](https://www.amazon.com/dp/B0DHDBV5BD) [4**RED HEART Super Saver Yarn Light Grey**Red Heart**$6.14**4.8★645 rev](https://www.amazon.com/dp/B00172XAPW) [5**Caron Simply Soft Feathered Gray Yarn - 3 Pack of 170g/6oz - Acrylic - 4 Medium (Worsted) - 315 Yards - Knitting/Crochet**Caron**$12.66**4.8★4,143 rev](https://www.amazon.com/dp/B0BBY2QVV4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**120g Silver Sparkle Yarn for Crocheting and Knitting; 120m(144yds) for Beginners with Easy-to-See Stitches; Worsted-Weight Medium #4; Yarn for Beginners Crochet Kit Making**HEJIN**$13.21**168 rev10mo ago](https://www.amazon.com/dp/B0FJ1F542F) [**Esuikelut Metallic Glitter Yarn for Crochet & Knitting Fine 2 Light Weight Worsted for Crochet Knitting 35g 1.23oz 145 Yards Soft Craft Sparkle Yarn (Silver)**Esuikelut**$7.07**93 rev1y ago](https://www.amazon.com/dp/B0FH2CYV4Y) [**Chunky Yarn for Crocheting and Knitting - Easy to Use Plush Chenille Super Bulky Yarn 100g/131yds - Ultra Soft Velvet Baby Blanket Yarn for Beginners & Amigurumi Projects Charcoal Gray**Mooaske**$5.85**88 rev1y ago](https://www.amazon.com/dp/B0F59WZXLS) [**Plush Chunky Chenille Yarn Fluffy Velvet Yarn for Crocheting Soft Thick Bulky Yarn for Knitting and Making Clothes Hats Scarves Blankets Cushions(3.5oz 196.8yds Each (Light Gray)**DAERBOF**$6.51**499 rev1y ago](https://www.amazon.com/dp/B0DMSYZQ8F) [**YarnArt Bright Metallic Glitter Yarn 80% Polyamide 20% Metallic Polyester 90g 340m Soft Sparkle Fiber for Crochet Lace Summer Tops & Accessories 4 mm Needle & Hook (128 Silver)**YarnArt**$8.46**64 rev1y ago](https://www.amazon.com/dp/B0DHW3ZBYR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**YarnArt Bright Metallic Glitter Yarn 80% Polyamide 20% Metallic Polyester 90g 340m Soft Sparkle Fiber for Crochet Lace Summer Tops & Accessories 4 mm Needle & Hook (128 Silver)**YarnArt**$8.46**4.3★**▲ 360%**](https://www.amazon.com/dp/B0DHW3ZBYR) [**KITHED Silver Sparkly Chainette Yarn 3.5oz/98g 158yds Yarn for Crocheting and Knitting (03 Light Grey 1 Pack)**KITHED**$3.13**4.1★**▲ 353%**](https://www.amazon.com/dp/B0GF67FS1G) [**Red Heart Super Saver Jumbo Yarn Gray Heather**Red Heart**$8.54**4.7★**▲ 254%**](https://www.amazon.com/dp/B00B8A5KTC) [**Plush Chunky Chenille Yarn Fluffy Velvet Yarn for Crocheting Soft Thick Bulky Yarn for Knitting and Making Clothes Hats Scarves Blankets Cushions(3.5oz 196.8yds Each (Light Gray)**DAERBOF**$6.51**4.2★**▲ 210%**](https://www.amazon.com/dp/B0DMSYZQ8F) [**RED HEART Super Saver Yarn Light Grey**Red Heart**$6.14**4.8★**▲ 87%**](https://www.amazon.com/dp/B00172XAPW)
**~~View all trending →~~**
## **What buyers say about grey yarn**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**15%
*“Very soft”*
**Material Quality**9%
*“She make wonderful plastic canvas decorations”*
**Color**8%
*“Color is nice”*
**Brightness/Shine/Glow**8%
*“Adds a nice sparkle”*
**Quality-Overall**7%
*“Much better than my previous order from another seller”*
**Stitch/Finish/Polish**5%
*“the product was good was able to finish project”*
**Value For Money**5%
*“It is a decent price for the yards compared to others”*
**Advertised Vs Actual Product**5%
*“Better than expected”*
**Ease Of Use**4%
*“Easy to use”*
**Upholstery/Fabric Quality**4%
*“Nice acrylic yarn”*
### **What buyers complain about **
**Thickness**14%
*“Medium gauge could be thicker”*
**Size-Overall**11%
*“and its huge compares to the 3 pack”*
**Color**8%
*“I am a little disappointed with this color. Dove”*
**Ease Of Use**8%
*“Terrible to work with”*
**Strength**7%
*“it breaks easily”*
**Brightness/Shine/Glow**6%
*“not as sparkly as I was looking for”*
**Advertised Vs Actual Product**5%
*“Description isn't close to the dissapointing thread, NOT YARN”*
**Comfort-Overall**2%
*“Unpleasant to touch”*
**Hard Feel**2%
*“The hejin brand yarn is slightly rougher than woobs”*
**Stitch/Finish/Polish**2%
*“therefore will not hold the stitch very well”*
### **Top return reasons **
**Color**33%
**Advertised Vs Actual Product**12%
**Size-Overall**12%
**Thin**11%
**Material Quality**7%
**Display Colors**5%
**Value For Money**4%
**Quality-Overall**3%
**Thickness**3%
**Hard Feel**2%
## **Common questions**
- **Is grey yarn profitable to sell on Amazon United States?**
- The niche generates $77K/yr across 28 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -25.2%. Flapen's verdict: Skip it (42/100).
- **How competitive is the grey yarn niche?**
- 12 brands and 62 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in grey yarn?**
- Top complaints mined from reviews: Thickness, Size-Overall, Color. The return rate is 1.7%.
- **When does demand for grey yarn peak?**
- Demand peaks in Jan–Nov; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the grey yarn niche?**
- Listings span $3.13–$25.74; the average listing price is $10.49 (sweet spot $15–$100). The average incumbent carries 10,647 reviews — the moat a new listing must climb.
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