---
title: "Gender Reveal Stickers — $40K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/gender-reveal-stickers"
last_updated: "2026-08-06T11:14:13.754Z"
locale: en
meta:
  description: "Niche score 39/100 · $40K/yr market · 115K searches/yr · $7.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · $40K/yr market · 115K searches/yr · $7.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Gender Reveal Stickers — $40K/yr Amazon US Niche (2026) - Flapen"
---

# **gender reveal stickers**

**Skip it**

Prices mostly outside the sweet spot ($3.79–$14.36) — this niche doesn't clear our bar today.

Market size 10Growth 25Conversion 55Competition 56Returns 59Price range 0Avg price 21Brand share 67Review moat 94Quality gap 15

**Review moat**

**Great****113.32**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Returns**

**Good****2.7%**

return rate — above 5% kills the launch gate

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-0.6%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****$7.59**

avg listing price — sweet spot $15–$100

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$40K**

$40K/yr · 115K searches

**Price range**

**Bad****$3.79–$14.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United States niche tracking, gender reveal stickers is a $40K/yr Amazon United States market (115K searches/yr). The top 5 brands hold 65% of demand. Verdict: Skip it — 39/100.

Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **gender reveal stickers market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**5K–6K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$38K–$46K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**4.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#3,173**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**96%**</dd>

<dt>**Sponsored**</dt><dd>**68%**</dd>

<dt>**Out of stock**</dt><dd>**1.5%**</dd>

<dt>**Avg brand age**</dt><dd>**26 months**</dd>

<dt>**Avg seller age**</dt><dd>**191 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**20 **▼falling

**Sellers**

**22**

**Top-5 brand share**

**65%**

Top 20: 100%

**Top-5 click share**

**51%**

Top 20: 93%

**Open market**

**27%**

- RokAPary15% - Shimmeroo15% - SerpizePaty15% - DISTINCTIVS10% - Mr.Mug10% - ZouYee9%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -0.6% search growth over the last 90 days.

3K2KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/gender-reveal-stickers/trend)

## **Top gender reveal stickers search terms**

- **gender reveal stickers**41K/yr+2.1%3.9% conv. - **team boy or girl stickers**21K/yr+3.2%5.1% conv. - **boy or girl stickers**18K/yr+10.5%2.8% conv. - **gender reveal stickers boy or girl**13K/yr-18.4%4.1% conv. - **team boy team girl stickers**7K/yr+4.3%4.1% conv. - **pink and blue stickers**6K/yr-1.4%1.4% conv. - **team girl team boy stickers**4K/yr-13.0%5.5% conv. - **boy or girl stickers for gender reveal**4K/yr-34.7%3.1% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/gender-reveal-stickers/search-terms)

## **Top gender reveal stickers products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$3K12%$5K16%$6K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Shimmeroo 60Pcs Team Boy or Girl Gender Reveal Stickers Gender Reveal Stickers Decorations Party Supplies (Pink Blue)](https://m.media-amazon.com/images/I/51sLVg+35zL.jpg)**Shimmeroo 60Pcs Team Boy or Girl Gender Reveal Stickers Gender Reveal Stickers Decorations Party Supplies (Pink Blue)**Shimmeroo**$5.65**4.9★16 rev](https://www.amazon.com/dp/B0FVFTTSWD) [2![Pink or Blue Gender Reveal Stickers 40 Count](https://m.media-amazon.com/images/I/31XzFlhT+AL.jpg)**Pink or Blue Gender Reveal Stickers 40 Count**DISTINCTIVS**$9.29**4.8★361 rev](https://www.amazon.com/dp/B0C4FYYTHP) [3![124 Cute Team Girl Team Boy Gender Reveal Theme Stickers 1 Inch Big Round Glossy Labels Pink and Blue Decals Great for Baby Shower Party Favors DIY Tags Games and Supplies. Made in USA](https://m.media-amazon.com/images/I/41eMdmNu6WL.jpg)**124 Cute Team Girl Team Boy Gender Reveal Theme Stickers 1 Inch Big Round Glossy Labels Pink and Blue Decals Great for Baby Shower Party Favors DIY Tags Games and Supplies. Made in USA**RokAPary**$7.10**4.9★15 rev](https://www.amazon.com/dp/B0FJJ9MQ93) [4![SerpizePaty 60pcs Team Boy or Girl Stickers 2 Baby Gender Reveal Decorations Pink or Blue Bow Baby Shower Stickers for Gender Reveal Games Party Supplies](https://m.media-amazon.com/images/I/41gaiX0Mv1L.jpg)**SerpizePaty 60pcs Team Boy or Girl Stickers 2 Baby Gender Reveal Decorations Pink or Blue Bow Baby Shower Stickers for Gender Reveal Games Party Supplies**SerpizePaty**$7.07**5.0★16 rev](https://www.amazon.com/dp/B0FKTDNVW1) [5![Pink or Blue Gender Reveal Party Stickers 100 Count Team Boy or Team Girl Voting Stickers Boy or Girl Gender Reveal Game 50 Blue and 50 Pink](https://m.media-amazon.com/images/I/41dzeJ9sBLL.jpg)**Pink or Blue Gender Reveal Party Stickers 100 Count Team Boy or Team Girl Voting Stickers Boy or Girl Gender Reveal Game 50 Blue and 50 Pink**ZouYee**$5.57**4.8★124 rev](https://www.amazon.com/dp/B0D79KCRH8)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![120 Pcs 2 Inch Gold Foil Team Boy or Girl Stickers Round Team Labels for Baby Shower Gender Reveal Party](https://m.media-amazon.com/images/I/41hZcEG9czL.jpg)**120 Pcs 2 Inch Gold Foil Team Boy or Girl Stickers Round Team Labels for Baby Shower Gender Reveal Party**Yitla**$6.09**5 rev3mo ago](https://www.amazon.com/dp/B0GVS8YTZL) [![Pink and Blue Stickers Gender Reveal Stickers for Gender Reveal Party Voting Labels for Guests Team Boy or Girl Gender Reveal Decor 60 PCS](https://m.media-amazon.com/images/I/41qzi3Ak19L.jpg)**Pink and Blue Stickers Gender Reveal Stickers for Gender Reveal Party Voting Labels for Guests Team Boy or Girl Gender Reveal Decor 60 PCS**Aeniaza**$6.16**10 rev3mo ago](https://www.amazon.com/dp/B0GV3YQ79R) [![Shimmeroo 120Pcs Team Boy or Girl Gender Reveal Stickers Gender Reveal Stickers Decorations Party Games Supplies (Pink Blue)](https://m.media-amazon.com/images/I/41fes5P6rZL.jpg)**Shimmeroo 120Pcs Team Boy or Girl Gender Reveal Stickers Gender Reveal Stickers Decorations Party Games Supplies (Pink Blue)**Shimmeroo**$6.70**0 rev3mo ago](https://www.amazon.com/dp/B0GTZM8MF2) [![Whaline 100Pcs Baby Clothes Gender Reveal Stickers Blue Team Boy Pink Team Girl Adhesive Round Label Decals for Baby Shower Party Favors Decor DIY Crafts Supplies](https://m.media-amazon.com/images/I/31oZIPMBwbL.jpg)**Whaline 100Pcs Baby Clothes Gender Reveal Stickers Blue Team Boy Pink Team Girl Adhesive Round Label Decals for Baby Shower Party Favors Decor DIY Crafts Supplies**Whaline**$8.83**2 rev5mo ago](https://www.amazon.com/dp/B0GK6SWZQV) [![Dplolng 120 Pcs Team Boy or Girl Stickers 2 Inch Gender Reveal Stickers Boy or Girl Gender Reveal Pink and Blue Sticker for Gender-Reveal Party Decoration](https://m.media-amazon.com/images/I/51um71ncDEL.jpg)**Dplolng 120 Pcs Team Boy or Girl Stickers 2 Inch Gender Reveal Stickers Boy or Girl Gender Reveal Pink and Blue Sticker for Gender-Reveal Party Decoration**Dplolng**$5.34**0 rev6mo ago](https://www.amazon.com/dp/B0GCD3WV8H)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Shimmeroo 120Pcs Team Boy or Girl Gender Reveal Stickers Gender Reveal Stickers Decorations Party Games Supplies (Pink Blue)](https://m.media-amazon.com/images/I/41fes5P6rZL.jpg)**Shimmeroo 120Pcs Team Boy or Girl Gender Reveal Stickers Gender Reveal Stickers Decorations Party Games Supplies (Pink Blue)**Shimmeroo**$6.70**0.0★**▲ 260%**](https://www.amazon.com/dp/B0GTZM8MF2) [![120 Pcs 2 Inch Gold Foil Team Boy or Girl Stickers Round Team Labels for Baby Shower Gender Reveal Party](https://m.media-amazon.com/images/I/41hZcEG9czL.jpg)**120 Pcs 2 Inch Gold Foil Team Boy or Girl Stickers Round Team Labels for Baby Shower Gender Reveal Party**Yitla**$6.09**5.0★**▲ 259%**](https://www.amazon.com/dp/B0GVS8YTZL) [![Pink and Blue Stickers Gender Reveal Stickers for Gender Reveal Party Voting Labels for Guests Team Boy or Girl Gender Reveal Decor 60 PCS](https://m.media-amazon.com/images/I/41qzi3Ak19L.jpg)**Pink and Blue Stickers Gender Reveal Stickers for Gender Reveal Party Voting Labels for Guests Team Boy or Girl Gender Reveal Decor 60 PCS**Aeniaza**$6.16**4.8★**▲ 257%**](https://www.amazon.com/dp/B0GV3YQ79R) [![100pcs Clothes Gender Reveal Stickers 2 Clothes Gender Reveal Decorations Clothes Baby Shower Gender Reveal Party Supplies](https://m.media-amazon.com/images/I/41KSVIfmm1L.jpg)**100pcs Clothes Gender Reveal Stickers 2 Clothes Gender Reveal Decorations Clothes Baby Shower Gender Reveal Party Supplies**Andrain**$7.73**0.0★**▲ 220%**](https://www.amazon.com/dp/B0G1WYDRT2) [![Whaline 100Pcs Baby Clothes Gender Reveal Stickers Blue Team Boy Pink Team Girl Adhesive Round Label Decals for Baby Shower Party Favors Decor DIY Crafts Supplies](https://m.media-amazon.com/images/I/31oZIPMBwbL.jpg)**Whaline 100Pcs Baby Clothes Gender Reveal Stickers Blue Team Boy Pink Team Girl Adhesive Round Label Decals for Baby Shower Party Favors Decor DIY Crafts Supplies**Whaline**$8.83**5.0★**▲ 206%**](https://www.amazon.com/dp/B0GK6SWZQV)

**~~View all trending →~~**

## **What buyers say about gender reveal stickers**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**23%

*“Cute product”*

**Adhesion/Stickiness**16%

*“Good stickiness”*

**Advertised Vs Actual Product**12%

*“As shown in photo description”*

**Color**10%

*“the colors are bright”*

**Ease Of Use**9%

*“It was easy to use”*

**Size-Overall**7%

*“Cute and right size”*

**Value For Money**6%

*“Worth the price”*

**Fun/Entertainment Experience**5%

*“Classic Pooh Fun”*

**Design-Overall**2%

*“the designs are really cute”*

**Print Quality**2%

*“The color and printing is done well and they look very high-quality”*

### **What buyers complain about **

**Size-Overall**22%

*“little small in size”*

**Durability**13%

*“Really bad I resist the product a week later”*

**Material Quality**10%

*“Theyre made of a hard plastic”*

**Transparency**6%

*“are pretty see through”*

**Quality-Overall**4%

*“the quality made it difficult to be kicked or handled without fear of the ball just opening”*

### **Top return reasons **

**Size-Overall**39%

**Value For Money**17%

**Adhesion/Stickiness**13%

**Advertised Vs Actual Product**9%

**Color**4%

**Display Colors**3%

**Quality-Overall**3%

**Print Quality**2%

**Defective Material/Parts**2%

**Functionality-Overall**1%

## **Common questions**

<dl>

<dt>**Is gender reveal stickers profitable to sell on Amazon United States?**</dt><dd>The niche generates $40K/yr across 28 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -0.6%. Flapen's verdict: Skip it (39/100).</dd>

<dt>**How competitive is the gender reveal stickers niche?**</dt><dd>20 brands and 22 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 65% of demand.</dd>

<dt>**What do buyers complain about in gender reveal stickers?**</dt><dd>Top complaints mined from reviews: Size-Overall, Durability, Material Quality. The return rate is 2.7%.</dd>

<dt>**When does demand for gender reveal stickers peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.7× the quietest.</dd>

<dt>**What does it cost to enter the gender reveal stickers niche?**</dt><dd>Listings span $3.79–$14.36; the average listing price is $7.59 (sweet spot $15–$100). The average incumbent carries 113 reviews — the moat a new listing must climb.</dd>

</dl>

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