---
title: "Freshie Supplies — $84K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/freshie-supplies"
last_updated: "2026-08-09T20:47:13.431Z"
locale: en
meta:
description: "Niche score 44/100 · $84K/yr market · 305K searches/yr · $16.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $84K/yr market · 305K searches/yr · $16.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Freshie Supplies — $84K/yr Amazon US Niche (2026) - Flapen"
---
# **freshie supplies**
**Skip it**
A small market ($84K/yr) — this niche doesn't clear our bar today.
Market size 21Growth 25Conversion 22Competition 69Returns 88Price range 70Avg price 78Brand share 26Review moat 63Quality gap 23
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.03**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$4.94–$38.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****975.03**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-0.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$84K**
$84K/yr · 305K searches
According to Flapen's Amazon United States niche tracking, freshie supplies is a $84K/yr Amazon United States market (305K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 44/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **freshie supplies market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$96K–$128K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#823**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **62%**
- **Out of stock**
- **2.7%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**16**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 89%
**Open market**
**8%**
- MUBYOK72% - Weico6% - CHANGTIKEJI5% - Trunple4% - LUSTEMBER3% - HOTGODEN2% - Open — no brand owns it (6 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.2% search growth over the last 90 days.
9K7KPrime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/freshie-supplies/trend)
## **Top freshie supplies search terms**
- **freshie supplies**120K/yr+0.6%1.7% conv. - **car freshies supplies**58K/yr-17.4%1.3% conv. - **freshie starter kit**26K/yr+11.2%1.0% conv. - **car freshie starter kit**14K/yr+46.9%1.1% conv. - **freshies supplies**17K/yr-38.7%1.7% conv. - **car freshies starter kit**9K/yr+29.5%1.0% conv. - **car freshie supplies**12K/yr+10.8%1.1% conv. - **freshie kit**11K/yr+6.0%1.0% conv. - **car freshie kit**7K/yr-1.7%1.4% conv. - **car freshie making kit**15K/yr+15.2%0.8% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/freshie-supplies/search-terms)
## **Top freshie supplies products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$8K15%$13K20%$17K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MUBYOK M421 Car Freshie Supplies Starter Kit with 1LB Scented Aroma Beads 3 inch Circle Silicone Molds and CardStock(Make 9 Freshies)**MUBYOK**$38.87**4.6★232 rev](https://www.amazon.com/dp/B0CRHP6DTS) [2**MUBYOK M538 Scented Car Vent Freshie Supplies Starter Kit DIY 9 Car Air Fresheners with 250g Midnight Ice Aroma Beads 2 inch Circle Silicone Molds Vent Clip Glitter & CardStock**MUBYOK**$21.05**4.2★135 rev](https://www.amazon.com/dp/B0FNMG86T4) [3**MUBYOK M140 85PCS Car Freshie Supplies Starter kit with Unscented Aroma Beads Silicone Molds Acrylic Paint Mica Powder Glitter and Accessories (Make 8 Freshies)**MUBYOK**$34.03**4.4★370 rev](https://www.amazon.com/dp/B0BC973BGQ) [4**Weico 300pcs Screw Eye Pins Hooks Small Metal Hoop Eye Pin Screws for DIY Jewelry Charm Bead Pieces/Arts & Crafts Projects/Cork Top Bottles/Charm Bead Pieces(10X5mm)**Weico**$4.94**4.5★1,468 rev](https://www.amazon.com/dp/B0899QTFWS) [5**MUBYOK 300Pcs Roll Freshie Scent Care Instruction Sticker | 2.36 x 1.18 Car Freshie Warning Labels with Line to Write in Scent | Waterproof Thermal Printed Stickers for Small Business**MUBYOK**$12.81**4.9★85 rev](https://www.amazon.com/dp/B0FDGLFFHQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MUBYOK 1.5mm Silver Elastic String for Car Freshie Supplies | 110 Yards Metallic Stretchy Cord for Bracelets Jewelry Making DIY Crafts Gift Wrapping Ornament Hanging & Hair Braids**MUBYOK**$10.06**5 rev6mo ago](https://www.amazon.com/dp/B0GFCQCQNG) [**PANTIDE Freshiess Scent Care Instruction Stickers - 500 Count Car Freshie Warning Round Labels Adhesive Roll Stickers with Line to Write Thermal Printed for Small Business (2 x 2 Inch Pink Flower)**PANTIDE**$9.80**65 rev6mo ago](https://www.amazon.com/dp/B0G7YCWVTR) [**Nicpro 12 Colors Matte Acrylic Paint Set with Precision Applicator Caps 1oz/30ml Car Freshie Paint for Freshie Supplies DIY Crafts & Small Business Makers No Brushes Needed Easy for Beginners**Nicpro**$16.99**39 rev8mo ago](https://www.amazon.com/dp/B0FX3PQGZX) [**MUBYOK M538 Scented Car Vent Freshie Supplies Starter Kit DIY 9 Car Air Fresheners with 250g Midnight Ice Aroma Beads 2 inch Circle Silicone Molds Vent Clip Glitter & CardStock**MUBYOK**$21.05**135 rev10mo ago](https://www.amazon.com/dp/B0FNMG86T4) [**80 PCS Finger Sponge Daubers Set - Includes 10 Durable Finger Daubers + 70 Replacement Sponges for Car Freshie-Making Finger Painting Sponge Craft Drawing Finger Face Paint Sponges Painting**Pretwad**$7.87**45 rev11mo ago](https://www.amazon.com/dp/B0FJS59RKT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PANTIDE Freshiess Scent Care Instruction Stickers - 500 Count Car Freshie Warning Round Labels Adhesive Roll Stickers with Line to Write Thermal Printed for Small Business (2 x 2 Inch Pink Flower)**PANTIDE**$9.80**4.9★**▲ 198%**](https://www.amazon.com/dp/B0G7YCWVTR) [**MUBYOK 1.5mm Silver Elastic String for Car Freshie Supplies | 110 Yards Metallic Stretchy Cord for Bracelets Jewelry Making DIY Crafts Gift Wrapping Ornament Hanging & Hair Braids**MUBYOK**$10.06**5.0★**▲ 159%**](https://www.amazon.com/dp/B0GFCQCQNG) [**Nicpro 12 Colors Matte Acrylic Paint Set with Precision Applicator Caps 1oz/30ml Car Freshie Paint for Freshie Supplies DIY Crafts & Small Business Makers No Brushes Needed Easy for Beginners**Nicpro**$16.99**4.6★**▲ 156%**](https://www.amazon.com/dp/B0FX3PQGZX) [**MUBYOK M450 3inch 100pcs Car Freshies Cardstock Cutouts Round for Circles Silicone Molds & Aroma Beads Accessories Supplies Funny Quote Positive Quotes Coffee Pink bow**MUBYOK**$10.77**4.7★**▲ 92%**](https://www.amazon.com/dp/B0D69RHDGS) [**80 PCS Finger Sponge Daubers Set - Includes 10 Durable Finger Daubers + 70 Replacement Sponges for Car Freshie-Making Finger Painting Sponge Craft Drawing Finger Face Paint Sponges Painting**Pretwad**$7.87**4.6★**▲ 64%**](https://www.amazon.com/dp/B0FJS59RKT)
**~~View all trending →~~**
## **What buyers say about freshie supplies**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**25%
*“Vibrant Colors”*
**Quality-Overall**13%
*“Excellent product”*
**Ease Of Use**8%
*“Easy to use”*
**Value For Money**7%
*“Excellent Value”*
**Smell**7%
*“Long lasting scents”*
**Advertised Vs Actual Product**5%
*“As described”*
**Paint Quality**5%
*“Paint quality itself is good”*
**Brightness/Shine/Glow**4%
*“The brightness is great”*
**Size-Overall**4%
*“these fit perfectly”*
**Strength**2%
*“Strong and durable”*
### **What buyers complain about **
**Size-Overall**15%
*“may be a tad too big for some”*
**Smell**14%
*“Smells gross”*
**Color**11%
*“the colors are a little muted”*
**Paint Quality**8%
*“Leaks paint everywhere”*
**Quality-Overall**6%
*“Low quality”*
**Advertised Vs Actual Product**3%
*“FALSE ADVERTISING”*
**Leak-Proof**3%
*“The caps do not fit and bottles leak”*
**Thickness**3%
*“My biggest issue is the thick plastic bottles”*
**Ease Of Use**3%
*“Hard to squeeze”*
**Value For Money**3%
*“Not worth it”*
### **Top return reasons **
**Size-Overall**52%
**Color**8%
**Advertised Vs Actual Product**7%
**Value For Money**6%
**Thin**3%
**Functionality-Overall**3%
**Smell**2%
**Thickness**2%
**Leak-Proof**2%
**Brightness/Shine/Glow**2%
## **Common questions**
- **Is freshie supplies profitable to sell on Amazon United States?**
- The niche generates $84K/yr across 29 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Skip it (44/100).
- **How competitive is the freshie supplies niche?**
- 12 brands and 16 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in freshie supplies?**
- Top complaints mined from reviews: Size-Overall, Smell, Color. The return rate is 1.3%.
- **When does demand for freshie supplies peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the freshie supplies niche?**
- Listings span $4.94–$38.87; the average listing price is $16.03 (sweet spot $15–$100). The average incumbent carries 975 reviews — the moat a new listing must climb.
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