---
title: "Free Motion Quilting Template — $74K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/free-motion-quilting-template"
last_updated: "2026-08-10T01:33:06.707Z"
locale: en
meta:
description: "Niche score 55/100 · $74K/yr market · 254K searches/yr · $17.64 avg price. Soft demand (-30.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $74K/yr market · 254K searches/yr · $17.64 avg price. Soft demand (-30.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Free Motion Quilting Template — $74K/yr Amazon US Niche (2026) - Flapen"
---
# **free motion quilting template**
**Worth a look**
Shows no brand lock-in (top 5 brands take 46% of clicks), but soft demand (-30.5% this quarter) keeps it on the watch list.
Market size 18Growth 10Conversion 21Competition 87Returns 73Price range 77Avg price 82Brand share 89Review moat 89Quality gap 73
**Brand share**
**Great****46%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****228.58**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Avg price**
**Great****$17.64**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.28–$44.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$74K**
$74K/yr · 254K searches
**Growth**
**Bad****-30.5%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, free motion quilting template is a $74K/yr Amazon United States market (254K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Feb–Aug. Verdict: Worth a look — 55/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **free motion quilting template market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$106K–$141K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#169**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **2.2%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**35 **▲rising
**Sellers**
**68**
**Top-5 brand share**
**46%**
Top 20: 91%
**Top-5 click share**
**28%**
Top 20: 67%
**Open market**
**48%**
- Full Line Stencil12% - HONEYSEW11% - Kapyoo9% - Quilting Creations8% - AUMACHEN7% - CYCHIRV6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -30.5% search growth over the last 90 days.
13K8KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Aug · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/free-motion-quilting-template/trend)
## **Top free motion quilting template search terms**
- **quilting stencils**43K/yr-19.6%1.2% conv. - **free motion quilting template**55K/yr-39.0%1.9% conv. - **quilting stencils for machine quilting**22K/yr-24.4%2.1% conv. - **quilting templates for machine quilting**22K/yr-23.3%1.9% conv. - **quilt stencils**16K/yr-19.1%1.3% conv. - **free motion quilting rulers**16K/yr-24.3%1.5% conv. - **free motion quilting templates**14K/yr-51.2%1.7% conv. - **quilt stencils for machine quilting**8K/yr-28.0%2.1% conv. - **quilting stencil**8K/yr-20.0%1.5% conv. - **free motion quilting stencils**5K/yr-11.0%1.2% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/free-motion-quilting-template/search-terms)
## **Top free motion quilting template products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$3K6%$4K8%$6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**14 PCs Free Motion Quilting Template Set Includes 11 Quilting Templates 3mm/0.12in High Shank Ruler Foot Non-Slip Grips Free Motion Quilting Rulers and Templates for DIY Quilting on Sewing Machine**AUMACHEN**$21.61**4.4★217 rev](https://www.amazon.com/dp/B09ZDXPBQQ) [2**Using Quilting Templates Sewing Machine Domestic Free Motion Quilting Templates Rulers Transparent for A Simple Meander and A Great Secondary Quilting Design**CYCHIRV**$11.88**4.2★781 rev](https://www.amazon.com/dp/B08PD2T51J) [3**DABLINE 13 PCs Quilting Template Set Includes 8 Quilting Templates Quilting Frame/Gloves/Stickers/Guide. Free Motion Quilting Rulers and Templates**Dabline**$39.45**4.3★934 rev](https://www.amazon.com/dp/B091FX5MYS) [4**HONEYSEW Free Motion Quilting Template Series 5 with Quilting Frame for Domestic Sewing Machine Ruler (Swirl Template)**HONEYSEW**$6.83**4.3★1,685 rev](https://www.amazon.com/dp/B08K2LLVVF) [5**Meander Quilting Ruler Template for Sewing Machine 8x8 inch**Beerrom**$15.88**4.2★596 rev](https://www.amazon.com/dp/B08LG312G9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**14 PCs Free Motion Quilting Template Set Includes 11 Quilting Templates 3mm High Shank Ruler Foot Non-Slip Grips Free Motion Quiltings Rulers and Templates for DIY Quiltings on Sewing Machines**Qirvaten**$20.65**6 rev8mo ago](https://www.amazon.com/dp/B0G252YFP9) [**Kigley 4 Pcs Free Motion Quilting Templates Waves Acrylic Quilting Rulers for Machine Free Motion Sewing Stencils Patchwork Splicing with 96 Pcs Nonslip Grips(Rolling+Gentle)**Kigley**$20.46**158 rev8mo ago](https://www.amazon.com/dp/B0FX9WCXPT) [**Quimarale Swirl Design Free Motion Quilting Templates Series Includes Instruction Quilting Templates for Machine Quilting Creative Design Quilting Stencils Supplies for Domestic Sewing Machine (SD-A)**Quimarale**$21.53**19 rev10mo ago](https://www.amazon.com/dp/B0FQJMWZX6) [**14PCS Free Motion Quilting Kit - 11PCS 3mm Templates High Shank Presser Foot Non-Slip Grips Universal for Sewing Machines All-in-One Sewing & Quilting Supplies for Quilting & Patchwork & DIY**YtotY**$19.56**50 rev1y ago](https://www.amazon.com/dp/B0F52MVFDZ) [**Kapyoo 3Pcs Free Motion Quilting Templates with Non-Slip Grips Quilting Ruler and Templates for Industrial & Domestic Machines Beginner-Friendly Reusable Stencils for DIY Quilt Designs (25 Series A)**Kapyoo**$23.31**80 rev1y ago](https://www.amazon.com/dp/B0F3DQ9BNG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kigley 4 Pcs Free Motion Quilting Templates Waves Acrylic Quilting Rulers for Machine Free Motion Sewing Stencils Patchwork Splicing with 96 Pcs Nonslip Grips(Rolling+Gentle)**Kigley**$20.46**4.4★**▲ 370%**](https://www.amazon.com/dp/B0FX9WCXPT) [**14 PCs Free Motion Quilting Template Set Includes 11 Quilting Templates 3mm High Shank Ruler Foot Non-Slip Grips Free Motion Quiltings Rulers and Templates for DIY Quiltings on Sewing Machines**Qirvaten**$20.65**3.8★**▲ 111%**](https://www.amazon.com/dp/B0G252YFP9) [**shumeishop Free Motion Quilting Templates: Acrylic Quilting Ruler Template for Industrial and Domestic Sewing Machines Sturdy Acrylic Rulers for Easy Using Quilting Designs(3pc)**shumeishop**$19.50**4.3★**▲ 68%**](https://www.amazon.com/dp/B0DTDKBT7W) [**Quimarale Swirl Design Free Motion Quilting Templates Series Includes Instruction Quilting Templates for Machine Quilting Creative Design Quilting Stencils Supplies for Domestic Sewing Machine (SD-A)**Quimarale**$21.53**4.5★**▲ 50%**](https://www.amazon.com/dp/B0FQJMWZX6) [**Kigley 2 Pcs Free Motion Quilting Templates Waves Acrylic Quilting Rulers for Machine Free Motion Sewing Stencils Patchwork Splicing with 48 Pcs Nonslip Grips(Gentle)**Kigley**$13.01**4.4★**▲ 44%**](https://www.amazon.com/dp/B0D9JRCPFP)
**~~View all trending →~~**
## **What buyers say about free motion quilting template**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“They are decently made”*
**Design-Overall**11%
*“Great design”*
**Advertised Vs Actual Product**10%
*“As advertised”*
**Ease Of Use**9%
*“Easy to use”*
**Thickness**6%
*“thick enough to wash”*
**Size-Overall**5%
*“maintaining a consistent size”*
**Value For Money**5%
*“Great value”*
**Stitch/Finish/Polish**5%
*“Just perfect for quilting”*
**Strength**5%
*“she was thrilled as it isn't flimsy”*
**Durability**4%
*“They feel durable”*
### **What buyers complain about **
**Thickness**14%
*“Not as thick”*
**Ease Of Use**12%
*“It takes a little practice”*
**Functionality-Overall**8%
*“Did not work”*
**Size-Overall**6%
*“there was a sizing problem”*
**Material Quality**6%
*“Cheap plastic”*
**Value For Money**4%
*“Seems expensive for what I received”*
**Advertised Vs Actual Product**4%
*“Will not work as pictured”*
**Instructions/User Manual/Troubleshooting**4%
*“a little hard to figure out without instructions”*
**Quality-Overall**4%
*“not the best match”*
**Compatibility-Overall**4%
*“it will not work with my machine”*
### **Top return reasons **
**Size-Overall**25%
**Functionality-Overall**14%
**Compatibility-Overall**12%
**Defective Material/Parts**9%
**Advertised Vs Actual Product**8%
**Thickness**5%
**Instructions/User Manual/Troubleshooting**4%
**Material Quality**3%
**Ease Of Use**3%
**Thin**3%
## **Common questions**
- **Is free motion quilting template profitable to sell on Amazon United States?**
- The niche generates $74K/yr across 67 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -30.5%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the free motion quilting template niche?**
- 35 brands and 68 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 46% of demand.
- **What do buyers complain about in free motion quilting template?**
- Top complaints mined from reviews: Thickness, Ease Of Use, Functionality-Overall. The return rate is 2.1%.
- **When does demand for free motion quilting template peak?**
- Demand peaks in Feb–Aug; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the free motion quilting template niche?**
- Listings span $6.28–$44.96; the average listing price is $17.64 (sweet spot $15–$100). The average incumbent carries 229 reviews — the moat a new listing must climb.
## **Related niches in Arts, Crafts & Sewing**
- 67 [**halloween fabric**](https://flapen.com/research/us/arts-crafts-sewing/halloween-fabric)$80K/yr+204.4%**Worth a look**- 67 [**cyanotype kit**](https://flapen.com/research/us/arts-crafts-sewing/cyanotype-kit)$505K/yr+129.8%**Worth a look**- 68 [**bracelet making kit**](https://flapen.com/research/us/arts-crafts-sewing/bracelet-making-kit)$8.1M/yr+22.4%**Launch it**- 68 [**graduation cap decorations**](https://flapen.com/research/us/arts-crafts-sewing/graduation-cap-decorations)$229K/yr+425.9%**Worth a look**- 68 [**foam cutter**](https://flapen.com/research/us/arts-crafts-sewing/foam-cutter)$2.1M/yr+3.7%**Launch it**- 68 [**window markers**](https://flapen.com/research/us/arts-crafts-sewing/window-markers)$1.3M/yr+132.8%**Launch it**[**All Arts, Crafts & Sewing niches **](https://flapen.com/research/us/arts-crafts-sewing)