---
title: "Foam Snowflakes — $24K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/foam-snowflakes"
last_updated: "2026-08-10T04:58:08.252Z"
locale: en
meta:
description: "Niche score 41/100 · $24K/yr market · 34K searches/yr · $10.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $24K/yr market · 34K searches/yr · $10.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Foam Snowflakes — $24K/yr Amazon US Niche (2026) - Flapen"
---
# **foam snowflakes**
**Skip it**
Soft demand (-80.5% this quarter) — this niche doesn't clear our bar today.
Market size 6Growth 0Conversion 75Competition 57Returns 40Price range 18Avg price 35Brand share 66Review moat 95Quality gap 62
**Review moat**
**Great****106.06**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****7.1%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****65%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****$10.14**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$4.82–$17.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$24K**
$24K/yr · 34K searches
**Growth**
**Bad****-80.5%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, foam snowflakes is a $24K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **foam snowflakes market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$25K–$30K**
- units × avg price
- **Conversion rate**
- **7.1%**
- **Avg BSR**
- **#5,546**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **41%**
- **Out of stock**
- **40.7%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**32**
**Top-5 brand share**
**65%**
Top 20: 100%
**Top-5 click share**
**51%**
Top 20: 100%
**Open market**
**30%**
- Coopay37% - Gerson8% - JMKTOOL8% - Anglechic7% - Hendevl6% - Kisston5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -80.5% search growth over the last 90 days.
4K3KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 35.3×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/foam-snowflakes/trend)
## **Top foam snowflakes search terms**
- **foam snowflakes**15K/yr-77.6%3.1% conv. - **snowflake foam stickers**7K/yr-80.9%4.6% conv. - **foam snowflake stickers**7K/yr-84.4%3.3% conv. - **foam snowflakes for crafts**5K/yr-81.3%8.3% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/foam-snowflakes/search-terms)
## **Top foam snowflakes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$2K20%$5K30%$7K40%$10K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Coopay Glitter Snowflake Foam Stickers Self-Adhesive Snowflake Stickers Decals for Christmas Decoration DIY Craft Projects Assorted Color and Sizes**Coopay**$12.99**4.4★533 rev](https://www.amazon.com/dp/B07Y2R24L9) [2**70 Pieces Blue Silver and White Glitter Snowflake Foam Stickers Adhesive Christmas Hanukkah Crafts**Gerson**$7.81**3.8★31 rev](https://www.amazon.com/dp/B07ZS3ZGMQ) [3**500 Pieces Glitter Snowflake Foam Stickers Mixed Sizes Self-Adhesive Winter Snowflake Sticker Decals Embellishments for Christmas Party Decoration DIY Craft Projects**JMKTOOL**$8.39**3.9★12 rev](https://www.amazon.com/dp/B0CKHXF2LW) [4**Anglechic 72 Pcs Foam Snowflake Bulk Winter Large 6 Inch Bulletin Board Cutouts Decorative Snowflakes for Crafts DIY Favors(Blue)**Anglechic**$16.27**4.0★18 rev](https://www.amazon.com/dp/B0CN6YYM53) [5**Coopay 600 Pieces Mini Foam Snowflake Stickers Self-Adhesive Snowflake Stickers Decals for Christmas Decoration DIY Craft Projects Assorted Color and Sizes**Coopay**$12.96**4.2★44 rev](https://www.amazon.com/dp/B07KDZWWKK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CRAFTYMELODY 200Pcs Snowflake Foam Stickers Glitter Christmas Snowflake Foam Stickers Self-Adhesive Snowflakes Sticker Crafts Decals for Card Making Christmas Party Decoration Display DIY Crafts**CRAFTYMELODY**$7.30**1 rev10mo ago](https://www.amazon.com/dp/B0FKBH75H2) [**50 Pcs Glitter Snowflakes Foam Stickers Self-Adhesive Winter Snowflake for Christmas Party DIY Craft for Home Christmas Decoration**RUSTAMM**$7.30**4 rev1y ago](https://www.amazon.com/dp/B0DLM9Y4LB) [**UUYYEO 100 Pcs Glitter Foam Snowflakes Stickers Self Adhesive Snowflakes Snowflake Confetti Decorations Winter Holiday Envelope Stickers Wonderland Party Supplies Blue**UUYYEO**$5.97**0 rev2y ago](https://www.amazon.com/dp/B0CP8TX2DG) [**Anglechic 72 Pcs Foam Snowflake Bulk Winter Large 6 Inch Bulletin Board Cutouts Decorative Snowflakes for Crafts DIY Favors(Blue)**Anglechic**$16.27**18 rev2y ago](https://www.amazon.com/dp/B0CN6YYM53) [**PPhtony 80PCS Snowflake Decorations Wood Slices Ornaments Christmas Cutouts Buttons Tags for Xmas Tree Hanging Painting DIY Crafts Projects Gifts Bags Holiday Party School Home Activity 20MM White**PPhtony**$4.82**292 rev2y ago](https://www.amazon.com/dp/B0CMX9DN63)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CRAFTYMELODY 200Pcs Snowflake Foam Stickers Glitter Christmas Snowflake Foam Stickers Self-Adhesive Snowflakes Sticker Crafts Decals for Card Making Christmas Party Decoration Display DIY Crafts**CRAFTYMELODY**$7.30**5.0★**▲ 244%**](https://www.amazon.com/dp/B0FKBH75H2) [**Coopay 600 Pieces Mini Foam Snowflake Stickers Self-Adhesive Snowflake Stickers Decals for Christmas Decoration DIY Craft Projects Assorted Color and Sizes**Coopay**$12.96**4.2★**▲ 228%**](https://www.amazon.com/dp/B07KDZWWKK) [**Coopay 1200 Pieces Mini Foam Snowflake Stickers Self-Adhesive Snowflake Stickers Decals for Christmas Decoration DIY Craft Projects Assorted Color and Sizes**Coopay**$17.30**4.1★**▲ 226%**](https://www.amazon.com/dp/B07Y2K89PB) [**UUYYEO 100 Pcs Glitter Foam Snowflakes Stickers Self Adhesive Snowflakes Snowflake Confetti Decorations Winter Holiday Envelope Stickers Wonderland Party Supplies Blue**UUYYEO**$5.97**0.0★**▲ 192%**](https://www.amazon.com/dp/B0CP8TX2DG) [**Coopay Glitter Snowflake Foam Stickers Self-Adhesive Snowflake Stickers Decals for Christmas Decoration DIY Craft Projects Assorted Color and Sizes**Coopay**$12.99**4.4★**▲ 191%**](https://www.amazon.com/dp/B07Y2R24L9)
**~~View all trending →~~**
## **What buyers say about foam snowflakes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**15%
*“Good Variety”*
**Advertised Vs Actual Product**10%
*“As described”*
**Design-Overall**10%
*“Cute crafting item”*
**Value For Money**8%
*“Okay for the price”*
**Wood Quality**7%
*“Solid wood and a great variety of different snowflakes”*
**Storage Capacity**7%
*“had plenty leftover”*
**Weight Light**7%
*“light”*
**Strength**5%
*“They are sturdy”*
**Embellishment/Embroidery Quality**5%
*“My class loved decorating them”*
**Color**5%
*“The color is great and consistent”*
### **What buyers complain about **
**Quality-Overall**25%
*“Poor quality”*
**Thickness**17%
*“Thin paper”*
**Thin**17%
*“Disappointed at how thin”*
**Ease Of Use**10%
*“difficult to use”*
**Adhesion/Stickiness**4%
*“Ended up using glue”*
**Hard Feel**4%
*“hard to remove backing”*
### **Top return reasons **
**Size-Overall**40%
**Thin**15%
**Wood Quality**12%
**Material Quality**6%
**Advertised Vs Actual Product**5%
**Adhesion/Stickiness**4%
**Functionality-Overall**4%
**Strength**4%
**Value For Money**4%
**Quality-Overall**4%
## **Common questions**
- **Is foam snowflakes profitable to sell on Amazon United States?**
- The niche generates $24K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -80.5%. Flapen's verdict: Skip it (41/100).
- **How competitive is the foam snowflakes niche?**
- 14 brands and 32 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 65% of demand.
- **What do buyers complain about in foam snowflakes?**
- Top complaints mined from reviews: Quality-Overall, Thickness, Thin. The return rate is 3.8%.
- **When does demand for foam snowflakes peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 35.3× the quietest.
- **What does it cost to enter the foam snowflakes niche?**
- Listings span $4.82–$17.30; the average listing price is $10.14 (sweet spot $15–$100). The average incumbent carries 106 reviews — the moat a new listing must climb.
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