---
title: "Flipchart — $38K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/flipchart"
last_updated: "2026-08-10T06:03:52.229Z"
locale: en
meta:
description: "Niche score 39/100 · $38K/yr market · 23K searches/yr · $43.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $38K/yr market · 23K searches/yr · $43.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Flipchart — $38K/yr Amazon US Niche (2026) - Flapen"
---
# **flipchart**
**Skip it**
A small market ($38K/yr) — this niche doesn't clear our bar today.
Market size 10Growth 23Conversion 47Competition 29Returns 95Price range 74Avg price 95Brand share 27Review moat 41Quality gap 28
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$43.84**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$7.85–$122.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****2,423.94**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-4.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$38K**
$38K/yr · 23K searches
According to Flapen's Amazon United States niche tracking, flipchart is a $38K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 39/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **flipchart market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$66K–$88K**
- units × avg price
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#185**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **89%**
- **Out of stock**
- **5.0%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **189 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**127**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**9%**
- Post-it55% - Amazon Basics19% - DexBoard6% - maxtek6% - VIZ-PRO3% - CoroRio3% - Open — no brand owns it (4 brands, 9%)
## **Demand**
Weekly Amazon search volume, last 44 weeks — -4.7% search growth over the last 90 days.
500300Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/flipchart/trend)
## **Top flipchart search terms**
- **flipchart**8K/yr+2.5%7.8% conv. - **paper easel**7K/yr-3.4%3.2% conv. - **flip board**5K/yr-10.6%2.4% conv. - **large pad of paper**3K/yr-18.6%2.6% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/flipchart/search-terms)
## **Top flipchart products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$8K30%$11K40%$15K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Post-it Super Sticky Easel Pad 25 x 30 Inches 30 Sheets Per Pad 2 Pads Large White Premium Self Stick Flip Chart Paper Anchor Chart Office Supplies & School Supplies Great for Teachers and Students**Post-it**$34.87**4.8★7,126 rev](https://www.amazon.com/dp/B00006IA9F) [2**Post-it Meeting Chart 20 x 23 Inches 20 Sheets Per Pad 1 Pad Portable White Primary Ruled Lines Premium Self Stick Flip Chart Paper Great for Teachers and Students Built-in Easel Stand**Post-it**$23.24**4.7★3,072 rev](https://www.amazon.com/dp/B00006IA99) [3**Amazon Basics Sticky Easel Pads for Presentations Brainstorming Classroom Use Bleed-Resistant Easy to Hang 25 x 30 in White 2-Pack**Amazon Basics**$25.98**4.4★1,320 rev](https://www.amazon.com/dp/B0BH98Y9WH) [4**Magnetic Whiteboard Easel Dry Erase Board with Tripod Stand 36x24 Black**DexBoard**$77.84**4.6★664 rev](https://www.amazon.com/dp/B07JB9L9FB) [5**Amazon Basics Height Adjustable Aluminum Flipchart Easel Stand Portable for Whiteboard Flip Chart Poster Boards Paper Pads and Signage 35 x 2 x 28 Inches Black**Amazon Basics**$31.90**4.0★1,040 rev](https://www.amazon.com/dp/B07K68T5RY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CoroRio 3 Inch Self-adhensive Cardboard Easel Backs Pack of 60 Picture Frame and Art Paper Easel Stand Use for Photos Signs Crafts and Cardboard Stands for Display**CoroRio**$9.56**34 rev1y ago](https://www.amazon.com/dp/B0D9GSMFF9) [**fwipiyo Sticky Easel Pad Flip Chart Paper for Teachers 25 x 30 Inches Super Sticky Bleed Resistant Large White Premium Self Stick Easel Paper 30 Sheets/Pad 2 Pads**fwipiyo**$37.12**175 rev2y ago](https://www.amazon.com/dp/B0D4YBNTQP) [**Amazon Basics Sticky Easel Pads for Presentations Whiteboard-Compatible 25 x 30 Inch Rectangular White 4-Pack**Amazon Basics**$51.12**1,320 rev3y ago](https://www.amazon.com/dp/B0BH9DDCX7) [**Amazon Basics Sticky Easel Pads for Presentations Brainstorming Classroom Use Bleed-Resistant Easy to Hang 25 x 30 in White 2-Pack**Amazon Basics**$25.98**1,320 rev3y ago](https://www.amazon.com/dp/B0BH98Y9WH) [**Phinus Craft Paper Roll 15354 Industrial-Grade Kraft Paper Roll White Easel Paper Roll for Kids for Moving Gift Wrapping Wall Art Tab**Phinus**$7.85**1,290 rev3y ago](https://www.amazon.com/dp/B0C1GYCV9V)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CoroRio 3 Inch Self-adhensive Cardboard Easel Backs Pack of 60 Picture Frame and Art Paper Easel Stand Use for Photos Signs Crafts and Cardboard Stands for Display**CoroRio**$9.56**4.5★**▲ 258%**](https://www.amazon.com/dp/B0D9GSMFF9) [**Amazon Basics Height Adjustable Aluminum Flipchart Easel Stand Portable for Whiteboard Flip Chart Poster Boards Paper Pads and Signage 35 x 2 x 28 Inches Black**Amazon Basics**$31.90**4.0★**▲ 77%**](https://www.amazon.com/dp/B07K68T5RY) [**Post-it Meeting Chart 20 x 23 Inches 20 Sheets Per Pad 1 Pad Portable White Primary Ruled Lines Premium Self Stick Flip Chart Paper Great for Teachers and Students Built-in Easel Stand**Post-it**$23.24**4.7★**▲ 38%**](https://www.amazon.com/dp/B00006IA99) [**VIZ-PRO Whiteboard Easel 36 x 24 Inches Portable Dry Erase Board Height Adjustable With Flipchart Pad**VIZ-PRO**$48.70**4.6★**▲ 27%**](https://www.amazon.com/dp/B07SC7VT2Y) [**Post-it Super Sticky Easel Pad 25 x 30 Inches 30 Sheets Per Pad 2 Pads Large White Premium Self Stick Flip Chart Paper Anchor Chart Office Supplies & School Supplies Great for Teachers and Students**Post-it**$34.87**4.8★**▲ 21%**](https://www.amazon.com/dp/B00006IA9F)
**~~View all trending →~~**
## **What buyers say about flipchart**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“this one is a quality board”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Size-Overall**8%
*“Great size”*
**Paper Quality**7%
*“good easel paper”*
**Adhesion/Stickiness**6%
*“They stick very well”*
**Value For Money**6%
*“Well worth the affordable price”*
**Ease Of Use**5%
*“ease of use”*
**Assembly/Installation**3%
*“Easy to assemble”*
**Color**3%
*“Bright colors”*
**Strength**2%
*“so far its not wobbly”*
### **What buyers complain about **
**Adhesion/Stickiness**19%
*“Not sticky enough”*
**Size-Overall**10%
*“Size issue”*
**Strength**8%
*“But it's also flimsy”*
**Durability**5%
*“Broke after one use only”*
**Ease Of Use**3%
*“Not easy to use”*
**Smell**3%
*“I will note that it smells like burnt rubber”*
**Assembly/Installation**3%
*“the lack of proper assembly defeats the purpose”*
**Value For Money**3%
*“expensive”*
**Advertised Vs Actual Product**3%
*“description is misleading”*
**Erasability**3%
*“Careful - don't use colored post-it notes on the dry-erase side”*
### **Top return reasons **
**Size-Overall**41%
**Defective Material/Parts**7%
**Adhesion/Stickiness**7%
**Value For Money**7%
**Advertised Vs Actual Product**5%
**Paper Quality**4%
**Functionality-Overall**3%
**Strength**3%
**Mechanism Issues**1%
**Weight Heavy**1%
## **Common questions**
- **Is flipchart profitable to sell on Amazon United States?**
- The niche generates $38K/yr across 18 tracked products. 90-day search growth is -4.7%. Flapen's verdict: Skip it (39/100).
- **How competitive is the flipchart niche?**
- 10 brands and 127 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in flipchart?**
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Strength. The return rate is 0.9%.
- **What does it cost to enter the flipchart niche?**
- Listings span $7.85–$122.26; the average listing price is $43.84 (sweet spot $15–$100). The average incumbent carries 2,424 reviews — the moat a new listing must climb.
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