---
title: "Products — felt roll - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/felt-roll/products"
last_updated: "2026-08-10T12:35:36.230Z"
locale: en
meta:
  description: "Niche score 49/100 · $75K/yr market · 151K searches/yr · $13.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $75K/yr market · 151K searches/yr · $13.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — felt roll - Flapen"
---

# **felt roll**

**Skip it**

Soft demand (-20.7% this quarter) — this niche doesn't clear our bar today.

Market size 19Growth 15Conversion 47Competition 88Returns 66Price range 59Avg price 60Brand share 62Review moat 70Quality gap 37

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Review moat**

**Good****697.27**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.4%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Good****$13.16**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.93–$26.67**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$75K**

$75K/yr · 151K searches

**Growth**

**Bad****-20.7%**

90-day search growth — must beat 0% to launch

## Products