---
title: "Fall Stencils — $12K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/fall-stencils"
last_updated: "2026-08-10T06:03:23.944Z"
locale: en
meta:
description: "Niche score 49/100 · $12K/yr market · 75K searches/yr · $9.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $12K/yr market · 75K searches/yr · $9.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fall Stencils — $12K/yr Amazon US Niche (2026) - Flapen"
---
# **fall stencils**
**Skip it**
Prices mostly outside the sweet spot ($5.59–$14.62) — this niche doesn't clear our bar today.
Market size 3Growth 98Conversion 20Competition 63Returns 49Price range 0Avg price 30Brand share 88Review moat 80Quality gap 35
**Growth**
**Incredible****+221.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****397.55**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$9.60**
avg listing price — sweet spot $15–$100
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$12K**
$12K/yr · 75K searches
**Price range**
**Bad****$5.59–$14.62**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, fall stencils is a $12K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Skip it — 49/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fall stencils market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$24K–$29K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#2,666**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **62%**
- **Out of stock**
- **29.6%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **257 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**26 **▼falling
**Sellers**
**29**
**Top-5 brand share**
**47%**
Top 20: 94%
**Top-5 click share**
**47%**
Top 20: 91%
**Open market**
**47%**
- Doflyok13% - Augshy10% - SUNVERSE9% - BLOSSOMLAYER9% - Dunzy7% - Konsait6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +221.2% search growth over the last 90 days.
8K6KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 59.8×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/fall-stencils/trend)
## **Top fall stencils search terms**
- **fall stencils**36K/yr+286.9%1.8% conv. - **fall stencils for crafts reusable**13K/yr+196.9%1.8% conv. - **fall stencils for painting on wood**5K/yr+437.7%3.1% conv. - **thanksgiving stencils**10K/yr+81.8%1.3% conv. - **fall stencil**5K/yr+116.7%1.3% conv. - **fall stencils for painting**7K/yr+120.6%1.3% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/fall-stencils/search-terms)
## **Top fall stencils products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$4638%$92612%$1K16%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fall Stencils Reusable Thanksgiving Stencils for Painting on Wood Autumn Decoration Farmhouse DIY Craft**Doflyok**$8.27**4.6★37 rev](https://www.amazon.com/dp/B0F5PYLJ6M) [2**Augshy Fall Stencils 56 Pack Thanksgiving Small Fall Stencils for Painting on Wood Ornaments Slice DIY Crafts Fabrics Window Thanksgiving Autumn Decoration (3 Inch)**Augshy**$7.96**4.6★3,599 rev](https://www.amazon.com/dp/B0CBTBYXVX) [3**Fall Stencils for Painting on Wood Pumpkin Stencil Thanksgiving Stencils for Porch Wood Sign Door Hanger Decor**SUNVERSE**$13.69**4.7★309 rev](https://www.amazon.com/dp/B0F8Q7187C) [4**BLOSSOMLAYER Fall Stencils 56PCS 4in Reusable Plastic Templates Fall Craft Paint Stencil DIY Crafts Thanksgiving Autumn Decoration for Fabrics Window Wall Home Wood(4inch 56 Pack)**BLOSSOMLAYER**$7.88**4.4★62 rev](https://www.amazon.com/dp/B0FX9BPF6H) [5**Dunzy 16 Pcs Fall Stencils for Door Mats Crafts Reusable Pumpkin Welcome Templates Large Hello Stencil for Autumn Thanksgiving Painting on Wood Sign Wall Doormat DIY Project**Dunzy**$14.62**4.5★83 rev](https://www.amazon.com/dp/B0FPM9LB3V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BLOSSOMLAYER Fall Stencils 56PCS 4in Reusable Plastic Templates Fall Craft Paint Stencil DIY Crafts Thanksgiving Autumn Decoration for Fabrics Window Wall Home Wood(4inch 56 Pack)**BLOSSOMLAYER**$7.88**62 rev8mo ago](https://www.amazon.com/dp/B0FX9BPF6H) [**72 PCS 3x3 Inch Thanksgiving Stencils for Painting - Pumpkins Gourds Autumn Leaves Wheat Turkey Reusable Thanksgiving Painting Templates on Wood Glass Fabric Window Door Decor DIY Decoration**Yazhiji**$9.83**438 rev8mo ago](https://www.amazon.com/dp/B0FWXYSGV2) [**Dunzy 16 Pcs Fall Stencils for Door Mats Crafts Reusable Pumpkin Welcome Templates Large Hello Stencil for Autumn Thanksgiving Painting on Wood Sign Wall Doormat DIY Project**Dunzy**$14.62**83 rev10mo ago](https://www.amazon.com/dp/B0FPM9LB3V) [**NUVCELKA 56 Pcs Fall Stencils for Crafts Reusable 3x3 Inch Small Painting Templates on Wood DIY Thanksgiving Autumn Holiday Canvas Fabric Home Decoration**NUVCELKA**$8.06**21 rev10mo ago](https://www.amazon.com/dp/B0FKMYWV3D) [**Fall Stencils Reusable Thanksgiving Stencils for Painting on Wood Autumn Decoration Farmhouse DIY Craft**Doflyok**$8.27**37 rev10mo ago](https://www.amazon.com/dp/B0F5PYLJ6M)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BLOSSOMLAYER Fall Stencils 56PCS 4in Reusable Plastic Templates Fall Craft Paint Stencil DIY Crafts Thanksgiving Autumn Decoration for Fabrics Window Wall Home Wood(4inch 56 Pack)**BLOSSOMLAYER**$7.88**4.4★**▲ 781%**](https://www.amazon.com/dp/B0FX9BPF6H) [**9 Pieces Autumn Stencils for Painting on Wood - Thanksgiving Day Fall Good Harvest for Home Decor - Pumpkin Maple Leaf Stencil - DIY Farmhouse Home Wall Decor Reusable Templates Stencil 8 x 8 inch**Hying**$6.57**4.8★**▲ 679%**](https://www.amazon.com/dp/B096RTPGRQ) [**16 Pack Fall Stencils for Painting on Wood 6 Inch Hello Autumn Pumpkin Maple Leaf Truck Stencils Resuable Happy Thanksgiving Templates for DIY Crafts Home Wall Canvas Cookie Window Decor**Ysqool**$5.59**0.0★**▲ 675%**](https://www.amazon.com/dp/B0D9Q5X8W6) [**18 Pieces Fall Stencils for Painting on Canvas Reusable Fern Pumpkin Leaf Stencil for Craft Drawing Template Stencil for Wood Wall Paper Furniture DIY Scrapbooks Crafts Home Decor(Autumn)**Finpletai**$8.64**4.6★**▲ 359%**](https://www.amazon.com/dp/B0FJWYF9M7) [**Dunzy 16 Pcs Fall Stencils for Door Mats Crafts Reusable Pumpkin Welcome Templates Large Hello Stencil for Autumn Thanksgiving Painting on Wood Sign Wall Doormat DIY Project**Dunzy**$14.62**4.5★**▲ 337%**](https://www.amazon.com/dp/B0FPM9LB3V)
**~~View all trending →~~**
## **What buyers say about fall stencils**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**50%
*“Just as described”*
**Quality-Overall**21%
*“The leaf designs are plentiful and well made”*
**Design-Overall**21%
*“Cute designs, good quality, worked well for what I needed it for”*
**Ease Of Cleaning**8%
*“clean edges”*
### **Top return reasons **
**Size-Overall**65%
**Advertised Vs Actual Product**8%
**Defective Material/Parts**5%
**Product Condition**5%
**Value For Money**5%
**Material Quality**5%
**Strength**3%
**Design-Overall**3%
**Quality-Overall**3%
## **Common questions**
- **Is fall stencils profitable to sell on Amazon United States?**
- The niche generates $12K/yr across 29 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +221.2%. Flapen's verdict: Skip it (49/100).
- **How competitive is the fall stencils niche?**
- 26 brands and 29 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 47% of demand.
- **When does demand for fall stencils peak?**
- Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 59.8× the quietest.
- **What does it cost to enter the fall stencils niche?**
- Listings span $5.59–$14.62; the average listing price is $9.60 (sweet spot $15–$100). The average incumbent carries 398 reviews — the moat a new listing must climb.
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