---
title: "Fall Beads — $21K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/fall-beads"
last_updated: "2026-08-10T06:03:16.879Z"
locale: en
meta:
description: "Niche score 59/100 · $21K/yr market · 65K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $21K/yr market · 65K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Fall Beads — $21K/yr Amazon US Niche (2026) - Flapen"
---
# **fall beads**
**Worth a look**
Shows demand growing +534.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 5Growth 100Conversion 37Competition 85Returns 71Price range 32Avg price 39Brand share 95Review moat 87Quality gap 24
**Growth**
**Incredible****+534.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Incredible****38%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****262.81**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****30%**
top-5 click share — an open shelf
**Returns**
**Good****2.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****$10.71**
avg listing price — sweet spot $15–$100
**Conversion**
**Okay****3.0%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Okay****$4.40–$20.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$21K**
$21K/yr · 65K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, fall beads is a $21K/yr Amazon United States market (65K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Worth a look — 59/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fall beads market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$32K–$43K**
- units × avg price
- **Conversion rate**
- **3.0%**
- **Avg BSR**
- **#6,708**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **9.1%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **275 days**
## **Competition & brand share**
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
**Brands**
**44 **▲rising
**Sellers**
**48**
**Top-5 brand share**
**38%**
Top 20: 81%
**Top-5 click share**
**30%**
Top 20: 68%
**Open market**
**56%**
- UPINS11% - Augshy8% - FairySandy7% - ZXOPM6% - PH PandaHall6% - SANNIX5%
## **Demand & seasonality**
Weekly Amazon search volume, last 109 weeks — +534.1% search growth over the last 90 days.
5K4KPrime Day '24Spike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 54.7×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/fall-beads/trend)
## **Top fall beads search terms**
- **fall beads**30K/yr+747.1%1.7% conv. - **fall beads for jewelry making**12K/yr>1,000%1.4% conv. - **thanksgiving beads**11K/yr+71.3%1.4% conv. - **fall beads for crafts**3K/yr>1,000%2.5% conv. - **fall beads for bracelets**4K/yr+188.3%7.2% conv. - **fall bracelet making kit**4K/yr+306.3%4.6% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/fall-beads/search-terms)
## **Top fall beads products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4124%$8256%$1K8%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FairySandy 200 Pieces Fall Thanksgiving Wooden Beads Pumpkin Maple Leaf Colorful Round Loose Spacer Autumn Beads for Necklace Bracelet Jewelry Making DIY Craft Home Decoration**FairySandy**$13.88**4.5★316 rev](https://www.amazon.com/dp/B0C4YQ11DL) [2**1000PCS Fall Crystal Glass Beads for Jewelry Making Crackle Orange Fall Beads for DIY Making Beaded Plants(Orange)**ZXOPM**$9.61**4.4★556 rev](https://www.amazon.com/dp/B0FJR4CS5X) [3**Augshy Fall Polymer Clay Beads for Thanksgiving Jewelry Bracelet Making**Augshy**$8.18**4.5★236 rev](https://www.amazon.com/dp/B0FFGMXLF7) [4**SANNIX 110Pcs/55 Pairs Fall Charms Thanksgiving Charms for Jewelry Making**SANNIX**$11.39**4.7★1,613 rev](https://www.amazon.com/dp/B0D3GH3WLL) [5**UPINS Fall Bracelet Making Beads Kit for Thanksgiving Jewelry DIY**UPINS**$10.56**4.5★84 rev](https://www.amazon.com/dp/B0FJLK44LW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZHIYUXI 1150PCS Thanksgiving Beads Fall Orange Glass Beads Jewelry Making**ZHIYUXI**$9.92**9 revtoday](https://www.amazon.com/dp/B0H1VHSKHS) [**Brown Glass Beads Bulk for Jewelry Making Suncatchers Crafts Crystal Bead**OuMuaMua**$11.56**1,271 rev9mo ago](https://www.amazon.com/dp/B0FQ4R2LTG) [**Augshy 500Pcs Acrylic Fall Leaf Beads Autumn Leaf Beads for Jewelry Making**Augshy**$8.99**51 rev11mo ago](https://www.amazon.com/dp/B0FLCF4FYV) [**1000PCS Fall Crystal Glass Beads for Jewelry Making Crackle Orange Fall Beads for DIY Making Beaded Plants(Orange)**ZXOPM**$9.61**556 rev11mo ago](https://www.amazon.com/dp/B0FJR4CS5X) [**UPINS Fall Bracelet Making Beads Kit for Thanksgiving Jewelry DIY**UPINS**$10.56**84 rev11mo ago](https://www.amazon.com/dp/B0FJLK44LW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ZHIYUXI 1100PCS Gold and Orange Faceted Glass Beads for Jewelry Making**ZHIYUXI**$8.31**4.6★**▲ 600%**](https://www.amazon.com/dp/B0F21M8ZL7) [**ZHIYUXI 1150PCS Thanksgiving Beads Fall Orange Glass Beads Jewelry Making**ZHIYUXI**$9.92**4.8★**▲ 595%**](https://www.amazon.com/dp/B0H1VHSKHS) [**Brown Glass Beads Bulk for Jewelry Making Suncatchers Crafts Crystal Bead**OuMuaMua**$11.56**4.5★**▲ 593%**](https://www.amazon.com/dp/B0FQ4R2LTG) [**Labriciyon 100 Pcs Orange Mini Pumpkin Glass Beads: 8 x 10mm Loose Beads Thanksgiving & Halloween Decorations Jewelry Making Accessories**Labriciyon**$7.26**4.9★**▲ 489%**](https://www.amazon.com/dp/B0DNM3YH1C) [**Augshy 500Pcs Acrylic Fall Leaf Beads Autumn Leaf Beads for Jewelry Making**Augshy**$8.99**4.6★**▲ 378%**](https://www.amazon.com/dp/B0FLCF4FYV)
**~~View all trending →~~**
## **What buyers say about fall beads**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**31%
*“Beautiful colors”*
**Quality-Overall**23%
*“They are well made”*
**Value For Money**9%
*“There's a wonderful variety to choose from making it an excellent value for the price”*
**Size-Overall**8%
*“They are a great size”*
**Embellishment/Embroidery Quality**6%
*“The translucent finish gives the beads a lovely depth that makes handmade jewelry look much more polished and elegant”*
**Advertised Vs Actual Product**3%
*“As expected”*
**Shape/Style**2%
*“Very well rounded set”*
**Texture/Consistency-Overall**2%
*“Gorgeous Mix of Colors and Textures”*
**Stitch/Finish/Polish**2%
*“finishes make it easy to design pieces with lots of visual interest”*
**Design-Overall**2%
*“finishes make it easy to design pieces with lots of visual interest”*
### **What buyers complain about **
**Value For Money**25%
*“I get that it's probably a lot cheaper to do it this way”*
**Weight Heavy**13%
*“Very heavy, maybe made of iron”*
**Material Quality**8%
*“The leaves and stuff like that are a different material, silicone, I think”*
### **Top return reasons **
**Size-Overall**52%
**Advertised Vs Actual Product**13%
**Color**11%
**Defective Material/Parts**5%
**Smell**3%
**Product Condition**3%
**Quality-Overall**3%
**Material Quality**3%
**Functionality-Overall**2%
**Value For Money**2%
## **Common questions**
- **Is fall beads profitable to sell on Amazon United States?**
- The niche generates $21K/yr across 58 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is +534.1%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the fall beads niche?**
- 44 brands and 48 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 38% of demand.
- **What do buyers complain about in fall beads?**
- Top complaints mined from reviews: Value For Money, Weight Heavy, Material Quality. The return rate is 2.2%.
- **When does demand for fall beads peak?**
- Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 54.7× the quietest.
- **What does it cost to enter the fall beads niche?**
- Listings span $4.40–$20.09; the average listing price is $10.71 (sweet spot $15–$100). The average incumbent carries 263 reviews — the moat a new listing must climb.
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