---
title: "Products — eye black - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/eye-black/products"
last_updated: "2026-07-21T07:25:08.498Z"
locale: en
meta:
  description: "eye black shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "eye black shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — eye black - Flapen"
---

# **eye black**

**Worth a look**

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 73Growth 65Conversion 87Competition 38Returns 96Price range 21Avg price 23Brand share 70Review moat 52Quality gap 32

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****9.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$801K**

$801K/yr · 990K searches

**Brand share**

**Good****63%**

top-5 brand share — brands hold most of the demand

**Growth**

**Good****+43.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****1,432.8**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$8.18**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$3.67–$18.05**

cheapest to priciest tracked listing — scored on the share inside $15–$100