---
title: "Products — exacto knife - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/exacto-knife/products"
last_updated: "2026-08-09T20:46:17.659Z"
locale: en
meta:
  description: "Niche score 54/100 · $2.5M/yr market · 1.9M searches/yr · $8.59 avg price. Soft demand (-7.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $2.5M/yr market · 1.9M searches/yr · $8.59 avg price. Soft demand (-7.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — exacto knife - Flapen"
---

# **exacto knife**

**Worth a look**

Shows searches that convert (14.8% search→purchase), but soft demand (-7.5% this quarter) keeps it on the watch list.

Market size 95Growth 21Conversion 97Competition 38Returns 97Price range 58Avg price 24Brand share 35Review moat 24Quality gap 24

**Conversion**

**Incredible****14.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Market size**

**Incredible****$2.5M**

$2.5M/yr · 1.9M searches

**Price range**

**Good****$4.38–$29.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****6,537.65**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****$8.59**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-7.5%**

90-day search growth — must beat 0% to launch

## Products