---
title: "Reviews — embroidery supplies - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/embroidery-supplies/reviews"
last_updated: "2026-08-09T21:11:53.241Z"
locale: en
meta:
  description: "Niche score 49/100 · $139K/yr market · 695K searches/yr · $9.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $139K/yr market · 695K searches/yr · $9.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — embroidery supplies - Flapen"
---

# **embroidery supplies**

**Skip it**

Soft demand (-32.3% this quarter) — this niche doesn't clear our bar today.

Market size 31Growth 9Conversion 26Competition 78Returns 96Price range 53Avg price 30Brand share 93Review moat 51Quality gap 35

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****42%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Price range**

**Good****$3.40–$27.98**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,460.69**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$139K**

$139K/yr · 695K searches

**Avg price**

**Okay****$9.59**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-32.3%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Reviews