---
title: "Trend — embroidery fabric - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/embroidery-fabric/trend"
last_updated: "2026-08-09T22:10:37.908Z"
locale: en
meta:
  description: "Niche score 43/100 · $190K/yr market · 412K searches/yr · $10.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $190K/yr market · 412K searches/yr · $10.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — embroidery fabric - Flapen"
---

# **embroidery fabric**

**Skip it**

Soft demand (-27.9% this quarter) — this niche doesn't clear our bar today.

Market size 38Growth 11Conversion 55Competition 56Returns 79Price range 18Avg price 34Brand share 37Review moat 81Quality gap 33

**Review moat**

**Great****389.96**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$190K**

$190K/yr · 412K searches

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$10.13**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$4.93–$17.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-27.9%**

90-day search growth — must beat 0% to launch

## Trend