---
title: "Products — embossing powder - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/embossing-powder/products"
last_updated: "2026-08-09T20:45:46.845Z"
locale: en
meta:
  description: "Niche score 54/100 · $117K/yr market · 150K searches/yr · $15.82 avg price. Soft demand (-21.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $117K/yr market · 150K searches/yr · $15.82 avg price. Soft demand (-21.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — embossing powder - Flapen"
---

# **embossing powder**

**Worth a look**

Shows low returns (1.0%), but soft demand (-21.7% this quarter) keeps it on the watch list.

Market size 27Growth 14Conversion 58Competition 85Returns 95Price range 73Avg price 77Brand share 42Review moat 69Quality gap 42

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Avg price**

**Great****$15.82**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.40–$38.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****742.27**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****5.0%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$117K**

$117K/yr · 150K searches

**Growth**

**Bad****-21.7%**

90-day search growth — must beat 0% to launch

## Products