---
title: "Easter Diamond Painting — $65K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/easter-diamond-painting"
last_updated: "2026-08-09T17:05:10.223Z"
locale: en
meta:
description: "Niche score 50/100 · $65K/yr market · 210K searches/yr · $8.69 avg price. Soft demand (-93.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $65K/yr market · 210K searches/yr · $8.69 avg price. Soft demand (-93.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Easter Diamond Painting — $65K/yr Amazon US Niche (2026) - Flapen"
---
# **easter diamond painting**
**Worth a look**
Shows no brand lock-in (top 5 brands take 29% of clicks), but soft demand (-93.4% this quarter) keeps it on the watch list.
Market size 16Growth 0Conversion 45Competition 91Returns 96Price range 39Avg price 24Brand share 96Review moat 90Quality gap 24
**Brand share**
**Incredible****29%**
top-5 brand share — no brand owns this niche
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Review moat**
**Great****191.31**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Okay****$1.97–$23.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$8.69**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$65K**
$65K/yr · 210K searches
**Growth**
**Bad****-93.4%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, easter diamond painting is a $65K/yr Amazon United States market (210K searches/yr). The top 5 brands hold 29% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Worth a look — 50/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **easter diamond painting market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$52K–$70K**
- units × avg price
- **Conversion rate**
- **3.6%**
- **Avg BSR**
- **#2,808**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **84%**
- **Out of stock**
- **27.0%**
- **Avg brand age**
- **17 months**
- **Avg seller age**
- **232 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**43 **▼falling
**Sellers**
**47**
**Top-5 brand share**
**29%**
Top 20: 79%
**Top-5 click share**
**24%**
Top 20: 64%
**Open market**
**66%**
- Generic8% - OJTOYART6% - YULIDECO5% - MEIYUDA5% - gganmtere5% - Genius maker5%
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — -93.4% search growth over the last 90 days.
15K10KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 29.6×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/easter-diamond-painting/trend)
## **Top easter diamond painting search terms**
- **easter diamond art**85K/yr-96.8%2.0% conv. - **bunny diamond art**11K/yr-65.2%2.7% conv. - **diamond art easter**32K/yr-94.0%0.9% conv. - **diamond art bunny**6K/yr-46.2%2.0% conv. - **easter diamond art kits for adults**32K/yr-95.9%2.5% conv. - **bunny diamond painting**5K/yr-64.1%1.6% conv. - **easter diamond painting**14K/yr-94.3%1.5% conv. - **diamond painting easter**10K/yr-93.4%0.4% conv. - **easter diamond art kits**7K/yr-96.2%5.5% conv. - **diamond art kits for adults easter**6K/yr-95.8%5.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/easter-diamond-painting/search-terms)
## **Top easter diamond painting products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$3K6%$4K8%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**OJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch**OJTOYART**$4.84**4.8★49 rev](https://www.amazon.com/dp/B0GQ2YCYQP) [2**YULIDECO Easter Diamond Art DIY Bunny Diamond Art Kits for Adults Full Drill Diamond Painting Kit Home Wall Decor Diamond Painting(12x16 Inch)**YULIDECO**$6.16**5.0★10 rev](https://www.amazon.com/dp/B0G1Y7D7NR) [3**gganmtere Easter Day Diamond Art Painting Kits for Adults Easter Eggs Diamond Painting Beginner Flowers 5D Full Drill Diamond Dots Gem Art Wall Decor 12x16inch**gganmtere**$8.35**4.8★100 rev](https://www.amazon.com/dp/B0G2R7FK9L) [4**KTHOFCY 5D DIY Diamond Painting Kits for Adults Rabbit Butterfly Flower Full Drill Embroidery Cross Stitch Crystal Rhinestone Paintings Pictures Arts Wall Decor Painting Dots Kits 11.8X15.7 inch**KTHOFCY**$8.51**5.0★23 rev](https://www.amazon.com/dp/B0F2FG5RP2) [5**MEIYUDA Easter Bunny Diamond Painting Kits for Adults 5D Colorful Eggs Diamond Art Kits for Beginners DIY Easter Rabbits Full Diamonds Art Painting Kit for Home Wall Decor Gift 12x16in**MEIYUDA**$7.78**4.9★35 rev](https://www.amazon.com/dp/B0FXW9MJSL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**OJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch**OJTOYART**$4.84**49 rev4mo ago](https://www.amazon.com/dp/B0GQ2YCYQP) [**SENQAO Rabbit Diamond Art Kits for Kids with Frame Easter Diamond Painting for Kids Ages 4-8-12 Easy Kids Gem Art Kit with Beautiful Package for Home Wall Decoration(7.1x7.1inch)**SENQAO**$9.69**22 rev5mo ago](https://www.amazon.com/dp/B0GBWBCKGV) [**Rabbit Diamond Art Kits for Adults Easter 5D Diamond Painting Kits for Adults Beginners Bunny Diamond Painting with Full Drill Diamond Dots DIY Gem Crafts Kits for Home Decor Gift 8x12 Inch**Generic**$10.15**1 rev5mo ago](https://www.amazon.com/dp/B0GHC1C5JQ) [**Reivworl Easter Diamond Art Kits for Adults Easter Diamond Painting Kits 5D Gem Art Kit for Gifts and Home Interior Decor 12x16 Inch**Reivworl**$8.93**571 rev5mo ago](https://www.amazon.com/dp/B0GGY9JDZ2) [**Bunny Diamond Art Painting Kits for Adults Easter Diamond Painting Kits for Beginners 5D Full Drill Diamond Dots Gem Art Kit for Adults Home Wall Decor Easter Gift 8x12 in**Generic**$9.44**3 rev6mo ago](https://www.amazon.com/dp/B0GF8DV2CZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bunny Diamond Art Painting Kits for Adults Easter Diamond Painting Kits for Beginners 5D Full Drill Diamond Dots Gem Art Kit for Adults Home Wall Decor Easter Gift 8x12 in**Generic**$9.44**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0GF8DV2CZ) [**OJTOYART Cute Rabbit Carrot Diamond Art Kits for Adults Cute Animals 5D Diamond Painting Kits for Beginners DIY Round Full Drill Diamond Gem Art Crafts Paintings Home Wall Decor 12 X 16 Inch**OJTOYART**$4.84**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0GQ2YCYQP) [**Rabbit Diamond Art Kits for Adults Easter 5D Diamond Painting Kits for Adults Beginners Bunny Diamond Painting with Full Drill Diamond Dots DIY Gem Crafts Kits for Home Decor Gift 8x12 Inch**Generic**$10.15**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0GHC1C5JQ) [**SENQAO Rabbit Diamond Art Kits for Kids with Frame Easter Diamond Painting for Kids Ages 4-8-12 Easy Kids Gem Art Kit with Beautiful Package for Home Wall Decoration(7.1x7.1inch)**SENQAO**$9.69**4.5★**▲ 403%**](https://www.amazon.com/dp/B0GBWBCKGV) [**Rabbit Diamond Art Kits for Kids with Frame 5D Animal Diamond Painting Kits for Kids Ages 4-8-12 Diamonds Gem Art Gift for Girls Boys with Beautiful Package Crafts for Home Wall Decor 7x7inch**Genius maker**$10.23**4.4★**▲ 252%**](https://www.amazon.com/dp/B0F9DNJCPH)
**~~View all trending →~~**
## **What buyers say about easter diamond painting**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**19%
*“Fun”*
**Color**16%
*“Colors are beautiful”*
**Ease Of Use**14%
*“So easy and fun”*
**Quality-Overall**10%
*“Just as lovely as indicated in the photo”*
**Advertised Vs Actual Product**9%
*“exceeded my expectations”*
**Design-Overall**6%
*“the detail is nice”*
**Stitch/Finish/Polish**4%
*“Finished really quick”*
**Value For Money**3%
*“Terrific value”*
**Gifting Purpose**3%
*“Creates a beautiful gift”*
**Brightness/Shine/Glow**2%
*“Very Pretty and Sparkly”*
### **What buyers complain about **
**Color**27%
*“The color scheme wasn't right”*
**Advertised Vs Actual Product**17%
*“wrong size in description”*
**Adhesion/Stickiness**8%
*“Missing the glue board”*
**Print Quality**6%
*“Color of beads do not match the print of the design”*
**Instructions/User Manual/Troubleshooting**5%
*“But there are no instructions”*
**Frame Quality**5%
*“did not come with a frame”*
**Quality-Overall**5%
*“So cheaply made”*
**Suction**2%
*“BUT- they have us suctions to hang them from a window- theres not a hole in these to put a sting through to do that so theres no way they use those”*
**Fun/Entertainment Experience**2%
*“Suddenly it isnt quite so fun anymore”*
**Design-Overall**2%
*“Poor design”*
### **Top return reasons **
**Size-Overall**24%
**Advertised Vs Actual Product**22%
**Defective Material/Parts**10%
**Quality-Overall**8%
**Adhesion/Stickiness**8%
**Paint Quality**6%
**Color**5%
**Display Colors**4%
**Material Quality**4%
**Print Quality**3%
## **Common questions**
- **Is easter diamond painting profitable to sell on Amazon United States?**
- The niche generates $65K/yr across 61 tracked products. 0 of 45 products launched in the last 360 days are still selling. 90-day search growth is -93.4%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the easter diamond painting niche?**
- 43 brands and 47 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 29% of demand.
- **What do buyers complain about in easter diamond painting?**
- Top complaints mined from reviews: Color, Advertised Vs Actual Product, Adhesion/Stickiness. The return rate is 0.8%.
- **When does demand for easter diamond painting peak?**
- Demand peaks in Jan–Feb–Mar; the busiest month runs 29.6× the quietest.
- **What does it cost to enter the easter diamond painting niche?**
- Listings span $1.97–$23.33; the average listing price is $8.69 (sweet spot $15–$100). The average incumbent carries 191 reviews — the moat a new listing must climb.
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