---
title: "Search terms — drawing pens - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/drawing-pens/search-terms"
last_updated: "2026-08-09T23:03:55.254Z"
locale: en
meta:
  description: "Niche score 48/100 · $415K/yr market · 863K searches/yr · $9.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $415K/yr market · 863K searches/yr · $9.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — drawing pens - Flapen"
---

# **drawing pens**

**Skip it**

Soft demand (-11.6% this quarter) — this niche doesn't clear our bar today.

Market size 56Growth 19Conversion 57Competition 53Returns 96Price range 54Avg price 33Brand share 60Review moat 19Quality gap 25

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Good****4.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$415K**

$415K/yr · 863K searches

**Price range**

**Good****$4.13–$27.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****$9.95**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-11.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****14,901.96**

avg incumbent reviews — the moat a new listing must climb

## Search terms