---
title: "Search terms — door mat stencils for painting - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/door-mat-stencils-for-painting/search-terms"
last_updated: "2026-08-09T18:21:17.034Z"
locale: en
meta:
  description: "Niche score 50/100 · $27K/yr market · 86K searches/yr · $15.99 avg price. A small market ($27K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $27K/yr market · 86K searches/yr · $15.99 avg price. A small market ($27K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — door mat stencils for painting - Flapen"
---

# **door mat stencils for painting**

**Worth a look**

Shows low returns (1.3%), but a small market ($27K/yr) keeps it on the watch list.

Market size 7Growth 11Conversion 25Competition 77Returns 90Price range 78Avg price 77Brand share 79Review moat 87Quality gap 38

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****269.16**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$6.90–$46.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Avg price**

**Great****$15.99**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-27.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$27K**

$27K/yr · 86K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms