---
title: "Dark Red Paint — $358K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/dark-red-paint"
last_updated: "2026-08-09T21:52:08.256Z"
locale: en
meta:
description: "Niche score 39/100 · $358K/yr market · 360K searches/yr · $6.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $358K/yr market · 360K searches/yr · $6.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dark Red Paint — $358K/yr Amazon US Niche (2026) - Flapen"
---
# **dark red paint**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 54Growth 21Conversion 98Competition 16Returns 96Price range 32Avg price 17Brand share 6Review moat 14Quality gap 20
**Conversion**
**Incredible****16.0%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Market size**
**Good****$358K**
$358K/yr · 360K searches
**Price range**
**Okay****$0.61–$21.71**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-7.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$6.19**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****23,920.83**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, dark red paint is a $358K/yr Amazon United States market (360K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 39/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dark red paint market data**
- **Units sold / yr**
- **60K–80K**
- avg 5,000–6,000/product
- **Revenue / yr**
- **$371K–$495K**
- units × avg price
- **Conversion rate**
- **16.0%**
- **Avg BSR**
- **#53**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **25%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **143 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**42**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**0%**
- Apple Barrel81% - GOTIDEAL6% - Rust-Oleum5% - FolkArt3% - Artkey3% - Colorations2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.6% search growth over the last 90 days.
15K10KSpike '24Black Friday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/dark-red-paint/trend)
## **Top dark red paint search terms**
- **red paint**150K/yr-14.8%10.6% conv. - **red acrylic paint**97K/yr-5.8%17.1% conv. - **acrylic paint red**24K/yr+1.6%12.9% conv. - **red paint for wood**8K/yr+52.8%6.4% conv. - **dark red paint**13K/yr-18.8%2.7% conv. - **red craft paint**11K/yr+14.2%17.5% conv. - **dark red acrylic paint**9K/yr+14.0%5.5% conv. - **red paint acrylic**8K/yr-13.0%11.1% conv. - **apple barrel acrylic paint red**5K/yr+16.4%19.3% conv. - **red wood paint**4K/yr+22.8%3.8% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/dark-red-paint/search-terms)
## **Top dark red paint products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$36K20%$72K30%$107K40%$143K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Apple Barrel Acrylic Paint in Assorted Colors (2 oz) 20501 Bright Red**Apple Barrel**$0.61**4.7★45,301 rev](https://www.amazon.com/dp/B006AT7P6M) [2**Apple Barrel Acrylic Paint in Assorted Colors (8 Ounce) J20401 Bright Red (1 count)**Apple Barrel**$3.01**4.8★21,526 rev](https://www.amazon.com/dp/B0018N6IPY) [3**Apple Barrel Acrylic Paint in Assorted Colors (16 Ounce) 21123 Bright Red**Apple Barrel**$4.90**4.7★24,404 rev](https://www.amazon.com/dp/B0018N6IRM) [4**GOTIDEAL Acrylic Paint Scarlet Red Tubes(120ml 4.1 oz) Non Toxic Non Fading Rich Pigments for Painters Adults & Kids Ideal for Canvas Wood Clay Fabric Ceramic Craft Supplies (Scarlet**GOTIDEAL**$6.94**4.7★8,795 rev](https://www.amazon.com/dp/B08CXF3XFS) [5**Apple Barrel Acrylic Paint in Assorted Colors Flag Red (Pack of 3) 2 oz 21469EA- (Pack of 3)**Apple Barrel**$1.78**4.7★45,301 rev](https://www.amazon.com/dp/B09ZLS6YT8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Colorations Paraben-Free Washable Tempera Paint for Kids - 1 Gallon Value Size. Vibrant Red Non-Toxic and Made in The USA**Colorations**$21.71**209 rev1y ago](https://www.amazon.com/dp/B0DNF12GZ5) [**Artkey Acrylic Paint - Crimson Red (120 ml/4.06 oz) Tubes Rich & Vibrant Pigments Professional Artists Acrylic Paints - Art Supplies for Canvas Wood Rock Clay Fabric Ceramics Art Crafts Painting**Artkey**$7.46**373 rev1y ago](https://www.amazon.com/dp/B0DB4KQ4V1) [**Apple Barrel Acrylic Paint in Assorted Colors Flag Red (Pack of 3) 2 oz 21469EA- (Pack of 3)**Apple Barrel**$1.78**45,301 rev4y ago](https://www.amazon.com/dp/B09ZLS6YT8) [**GOTIDEAL Acrylic Paint Scarlet Red Tubes(120ml 4.1 oz) Non Toxic Non Fading Rich Pigments for Painters Adults & Kids Ideal for Canvas Wood Clay Fabric Ceramic Craft Supplies (Scarlet**GOTIDEAL**$6.94**8,795 rev5y ago](https://www.amazon.com/dp/B08CXF3XFS) [**FolkArt Acrylic Paint in Assorted Colors (2 oz) Imperial Red**FolkArt**$1.19**11,109 rev10y ago](https://www.amazon.com/dp/B01FHNZ8IS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Apple Barrel Acrylic Paint in Assorted Colors (2 oz) 20501 Bright Red**Apple Barrel**$0.61**4.7★**▲ 158%**](https://www.amazon.com/dp/B006AT7P6M) [**Rust-Oleum 249124 Painters Touch 2X Ultra Cover Spray Paint 12 oz Gloss Apple Red**Rust-Oleum**$5.92**4.7★**▲ 69%**](https://www.amazon.com/dp/B002BWOS6W) [**Colorations Paraben-Free Washable Tempera Paint for Kids - 1 Gallon Value Size. Vibrant Red Non-Toxic and Made in The USA**Colorations**$21.71**4.6★**▲ 63%**](https://www.amazon.com/dp/B0DNF12GZ5) [**Apple Barrel Acrylic Paint in Assorted Colors 2 Ounce 2 Fl Oz (Pack of 1) Berry Red**Apple Barrel**$0.63**4.7★**▲ 24%**](https://www.amazon.com/dp/B00889Z44W) [**Rust-Oleum 1966502 Painters Touch Brush Acrylic Latex Paint 1 Quarts (Pack of 1) Gloss Apple Red (Pack of 1)**Rust-Oleum**$17.11**4.5★**▲ 21%**](https://www.amazon.com/dp/B000C0185Y)
**~~View all trending →~~**
## **What buyers say about dark red paint**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**27%
*“Accurate color”*
**Quality-Overall**16%
*“Great standard”*
**Paint Quality**15%
*“The paint is smooth and bright”*
**Value For Money**7%
*“this stuff is completely worth it”*
**Advertised Vs Actual Product**7%
*“Does the job perfectly”*
**Quick Drying**4%
*“Dries fast”*
**Coverage**3%
*“Best coverage”*
**Suitability Beginner**2%
*“Great for beginera”*
**Soft Feel**2%
*“Went on smooth”*
**Efficiency**2%
*“WORKS GREAT”*
### **What buyers complain about **
**Paint Quality**23%
*“Red paint”*
**Color**20%
*“Upset about the color”*
**Quality-Overall**5%
*“Not top quality”*
**Ease Of Use**5%
*“Very hard to open”*
**Moist/Dry**5%
*“both bottles I ordered are thick, gritty and dried out”*
**Spray/Flow**5%
*“will not spray no matter what I do to the cap”*
**Thickness**5%
*“It's very thin”*
**Ease Of Cleaning**2%
*“then I just started messing around with it”*
### **Top return reasons **
**Paint Quality**42%
**Color**26%
**Value For Money**14%
**Size-Overall**4%
**Leak-Proof**3%
**Advertised Vs Actual Product**3%
**Display Colors**2%
**Quality-Overall**2%
**Defective Material/Parts**1%
**Brightness/Shine/Glow**1%
## **Common questions**
- **Is dark red paint profitable to sell on Amazon United States?**
- The niche generates $358K/yr across 12 tracked products. 90-day search growth is -7.6%. Flapen's verdict: Skip it (39/100).
- **How competitive is the dark red paint niche?**
- 6 brands and 42 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in dark red paint?**
- Top complaints mined from reviews: Paint Quality, Color, Quality-Overall. The return rate is 0.8%.
- **When does demand for dark red paint peak?**
- Demand peaks in Oct–Nov; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the dark red paint niche?**
- Listings span $0.61–$21.71; the average listing price is $6.19 (sweet spot $15–$100). The average incumbent carries 23,921 reviews — the moat a new listing must climb.
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