---
title: "Dabo and Shobo Markers — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/dabo-and-shobo-markers"
last_updated: "2026-08-09T12:58:57.783Z"
locale: en
meta:
description: "Niche score 46/100 · $28K/yr market · 34K searches/yr · $14.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $28K/yr market · 34K searches/yr · $14.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dabo and Shobo Markers — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **dabo and shobo markers**
**Skip it**
A small market ($28K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 15Conversion 63Competition 71Returns 95Price range 61Avg price 73Brand share 40Review moat 28Quality gap 43
**Returns**
**Incredible****1.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$14.79**
avg listing price — sweet spot $15–$100
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$4.87–$30.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****3,729.64**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-19.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$28K**
$28K/yr · 34K searches
According to Flapen's Amazon United States niche tracking, dabo and shobo markers is a $28K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Dec. Verdict: Skip it — 46/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dabo and shobo markers market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$30K–$37K**
- units × avg price
- **Conversion rate**
- **5.6%**
- **Avg BSR**
- **#178**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **96%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**28 **▼falling
**Sellers**
**102**
**Top-5 brand share**
**81%**
Top 20: 98%
**Top-5 click share**
**42%**
Top 20: 80%
**Open market**
**18%**
- Dabo&Shobo64% - Ooly10% - Mr. Pen3% - Bendon2% - Harloon2% - SALAHEYO1% - Open — no brand owns it (22 brands, 18%)
## **Demand & seasonality**
Weekly Amazon search volume, last 98 weeks — -19.7% search growth over the last 90 days.
2K2KHoliday '24Spike '25Prime Day '25Holiday '25 seasonDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/dabo-and-shobo-markers/trend)
## **Top dabo and shobo markers search terms**
- **dabo and shobo markers**13K/yr-8.3%8.0% conv. - **cute markers for girls**7K/yr-33.2%2.3% conv. - **kawaii markers**5K/yr-12.5%0.6% conv. - **preppy markers**4K/yr-26.6%0.6% conv. - **ooly rainbow sparkle glitter markers**2K/yr-44.4%12.2% conv. - **aesthetic markers for school**1K/yr+104.0%0.0% conv. - **rainbow sparkle glitter markers**1K/yr-67.9%9.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/dabo-and-shobo-markers/search-terms)
## **Top dabo and shobo markers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$8366%$2K9%$3K12%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dabo&Shobo 120 Color Alcohol Marker Pens Bright Permanent Markers for Coloring Markers For Adults Coloring Book Wide Chisel and Fine Tip Dual Tip Design Equipped with Black Suitcase**Dabo&Shobo**$22.53**4.5★997 rev](https://www.amazon.com/dp/B08P4KKNF2) [2**Dabo&Shobo 120 Colors Alcohol Drawing Markers Dual Tip Art Markers Fine & Chisel Tip Chisel Coloring Marker For Adult Coloring**Dabo&Shobo**$24.77**4.5★1,181 rev](https://www.amazon.com/dp/B08P4J7X8T) [3**Dabo&Shobo 60 Colors Drawing Markers Dual Tip Markers Fine & Chisel Coloring Marker for Adult Coloring And Sketching**Dabo&Shobo**$15.99**4.6★1,014 rev](https://www.amazon.com/dp/B08P4J1VK3) [4**Ooly Rainbow Sparkle Glitter Markers Set of 15 Includes 5 Pastel & 10 Classic Color Markers Glittery & Sparkling Marker for Kids 2mm Nib for Medium Sized Lines - GLITTER VARIETY PACK**Ooly**$19.28**4.6★299 rev](https://www.amazon.com/dp/B0CVS27F72) [5**Dabo&Shobo 60 Color Alcohol Marker Pens Bright Permanent Markers For Coloring Markers For Adults Coloring Book Wide Chisel And Fine Tip Dual Tip Design Equipped with Black Suitcase**Dabo&Shobo**$14.94**4.5★1,165 rev](https://www.amazon.com/dp/B08P4JWC6W)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pastel Smarkers - Washable Patented Gourmet Scented Pastel Markers Assorted Colors Standard Point Felt Tip 16 Count**Scentco**$9.98**115 rev1y ago](https://www.amazon.com/dp/B0DXS3NWBH) [**Dabo&Shobo Permanent Markers 160 Pack Black Permanent Markers Bulk Fine Tip Quick Drying Waterproof Markers Work On Wood Metal Plastic Stone Glass For Office School Home**Dabo&Shobo**$26.25**33 rev2y ago](https://www.amazon.com/dp/B0D6FZV578) [**SALAHEYO 120 Colors Alcohol Markers with Base Art Drawing Markers Set for Adults Painting Coloring Sketching Comics Illustration- Refillable**SALAHEYO**$30.73**381 rev2y ago](https://www.amazon.com/dp/B0DXFXLKQY) [**IMAGLINTS Alcohol Markers 80 Colors with Base Drawing Pen Dual Tip Art Markers for Sketch Anime Illustrations**IMAGLINTS**$20.26**398 rev2y ago](https://www.amazon.com/dp/B0DSC6YKJX) [**Ooly Rainbow Sparkle Glitter Markers Set of 15 Includes 5 Pastel & 10 Classic Color Markers Glittery & Sparkling Marker for Kids 2mm Nib for Medium Sized Lines - GLITTER VARIETY PACK**Ooly**$19.28**299 rev2y ago](https://www.amazon.com/dp/B0CVS27F72)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SALAHEYO 120 Colors Alcohol Markers with Base Art Drawing Markers Set for Adults Painting Coloring Sketching Comics Illustration- Refillable**SALAHEYO**$30.73**4.1★**▲ 292%**](https://www.amazon.com/dp/B0DXFXLKQY) [**Dabo&Shobo 120 Color Alcohol Marker Pens Bright Permanent Markers for Coloring Markers For Adults Coloring Book Wide Chisel and Fine Tip Dual Tip Design Equipped with Black Suitcase**Dabo&Shobo**$22.53**4.5★**▲ 112%**](https://www.amazon.com/dp/B08P4KKNF2) [**Dabo&Shobo 96 Color Alcohol Marker Pen Bright Permanent Markers For Coloring Markers For Adults Coloring Book Wide Chisel And Fine Tip Dual Tip Design Equipped with Black Suitcase**Dabo&Shobo**$19.17**4.6★**▲ 83%**](https://www.amazon.com/dp/B08P4KPNKY) [**Dabo&Shobo Dry Erase Markers 80 Count Black Chisel Tip-White Board Markers/Pens Very Suitable for Writing on The School Office Home Dry Erase whiteboard Mirror Glass**Dabo&Shobo**$17.28**4.4★**▲ 59%**](https://www.amazon.com/dp/B08H1SKB3B) [**Dabo&Shobo Permanent Markers 160 Pack Black Permanent Markers Bulk Fine Tip Quick Drying Waterproof Markers Work On Wood Metal Plastic Stone Glass For Office School Home**Dabo&Shobo**$26.25**4.2★**▲ 45%**](https://www.amazon.com/dp/B0D6FZV578)
**~~View all trending →~~**
## **What buyers say about dabo and shobo markers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**28%
*“Bright colors”*
**Quality-Overall**10%
*“Amazing quality”*
**Pen/Pencil Quality**8%
*“Great pens”*
**Value For Money**7%
*“Great value”*
**Fun/Entertainment Experience**4%
*“Fun for kids”*
**Writing Experience**4%
*“Smooth writing”*
**Advertised Vs Actual Product**2%
*“As advertised”*
**Brightness/Shine/Glow**2%
*“bright at a great price”*
**Ease Of Use**2%
*“Easy to use”*
**Durability**2%
*“The case is pretty durable”*
### **What buyers complain about **
**Color**13%
*“Darker than it looks”*
**Dry/Empty Ink**10%
*“Dry Markers”*
**Moist/Dry**8%
*“Almost seemed dried up”*
**Functionality-Overall**6%
*“some them not working properly”*
**Paper Quality**6%
*“Bleed through paper easily”*
**Quality-Overall**4%
*“this set was low quality”*
**Drying Time**4%
*“Dried out”*
**Value For Money**3%
*“Not Worth The Money :”*
**Durability**3%
*“Short lived”*
**Ink Leakage**3%
*“Ink Bleeds”*
### **Top return reasons **
**Color**15%
**Dry/Empty Ink**12%
**Functionality-Overall**9%
**Advertised Vs Actual Product**8%
**Ink Refill**7%
**Value For Money**6%
**Display Colors**5%
**Paper Quality**4%
**Quality-Overall**4%
**Size-Overall**4%
## **Common questions**
- **Is dabo and shobo markers profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 45 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -19.7%. Flapen's verdict: Skip it (46/100).
- **How competitive is the dabo and shobo markers niche?**
- 28 brands and 102 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in dabo and shobo markers?**
- Top complaints mined from reviews: Color, Dry/Empty Ink, Moist/Dry. The return rate is 1.0%.
- **When does demand for dabo and shobo markers peak?**
- Demand peaks in Dec; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the dabo and shobo markers niche?**
- Listings span $4.87–$30.73; the average listing price is $14.79 (sweet spot $15–$100). The average incumbent carries 3,730 reviews — the moat a new listing must climb.
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