---
title: "Products — custom patches - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/custom-patches/products"
last_updated: "2026-08-09T15:28:39.835Z"
locale: en
meta:
  description: "Niche score 54/100 · $486K/yr market · 817K searches/yr · $27.96 avg price. Soft demand (-0.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $486K/yr market · 817K searches/yr · $27.96 avg price. Soft demand (-0.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — custom patches - Flapen"
---

# **custom patches**

**Worth a look**

Shows low returns (0.0%), but soft demand (-0.2% this quarter) keeps it on the watch list.

Market size 59Growth 25Conversion 27Competition 31Returns 100Price range 82Avg price 95Brand share 42Review moat 61Quality gap 84

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$27.96**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$6.39–$60.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,044.5**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$486K**

$486K/yr · 817K searches

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-0.2%**

90-day search growth — must beat 0% to launch

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Products