---
title: "Cricut Blades — $361K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/cricut-blades"
last_updated: "2026-08-09T19:29:25.639Z"
locale: en
meta:
description: "Niche score 49/100 · $361K/yr market · 553K searches/yr · $10.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $361K/yr market · 553K searches/yr · $10.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cricut Blades — $361K/yr Amazon US Niche (2026) - Flapen"
---
# **cricut blades**
**Skip it**
Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Market size 54Growth 35Conversion 67Competition 51Returns 95Price range 60Avg price 40Brand share 38Review moat 32Quality gap 20
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$5.28–$29.53**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$361K**
$361K/yr · 553K searches
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****$10.81**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+7.9%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****3,310.29**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, cricut blades is a $361K/yr Amazon United States market (553K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Dec. Verdict: Skip it — 49/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cricut blades market data**
- **Units sold / yr**
- **40K–50K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$432K–$541K**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#19**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **133 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**34**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 96%
**Open market**
**12%**
- Cricut30% - THANMAO25% - Hadwoer14% - UTNVBTR7% - ZILAMGOO7% - AUNKZL5% - Open — no brand owns it (5 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +7.9% search growth over the last 90 days.
15K10KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/cricut-blades/trend)
## **Top cricut blades search terms**
- **cricut blades**147K/yr+2.2%7.3% conv. - **cricut blade**60K/yr+36.6%6.8% conv. - **cricut blades for explore air 2**54K/yr+21.6%8.2% conv. - **cricut explore air 2 blade**25K/yr+77.8%6.2% conv. - **cricut air 2 blades**21K/yr+57.9%5.3% conv. - **cricut replacement blades**30K/yr+6.0%8.9% conv. - **cricut maker 4 blades**31K/yr-19.4%4.9% conv. - **cricut maker 3 blades**30K/yr-20.5%7.8% conv. - **cricut cutter blades**21K/yr+6.3%6.5% conv. - **cricut maker blades**24K/yr-10.9%6.5% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/cricut-blades/search-terms)
## **Top cricut blades products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$18K10%$36K15%$54K20%$72K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**THANMAO 40 Pcs Replacement Blades Compatible with Explore Air 2/Air 3 /Maker/Maker 3/4 Cutting Machines - includ 10PCS Fine-Point Blades 20PCS Standard Blaeds and 10PCS Deep Cutting Blades**THANMAO**$7.87**4.6★4,719 rev](https://www.amazon.com/dp/B07PSH16H6) [2**Cricut Deep-Point Blade + Housing Cutting Blade with Deep Cut Housing Cut Materials up to 1.5mm Thickness for Personalized Crafts Compatible with All Cricut Maker & Explore Machines 1D x 3W x 4.5H**Cricut**$14.14**4.8★11,775 rev](https://www.amazon.com/dp/B00I00RASM) [3**Cricut Replacement Cutting Blades for Cutting Machines**Cricut**$5.48**4.8★20,854 rev](https://www.amazon.com/dp/B000XANNVA) [4**Hadwoer 50PCS Replacement Cutting Blades Compatible with Explore Air 2/Air 3/Explore 4/Maker/Maker 3/Maker 4**Hadwoer**$8.90**4.7★4,496 rev](https://www.amazon.com/dp/B08Y1J4ZHV) [5**THANMAO 20 Pcs Replacement Blades Compatible with Explore Air 2/Air 3/Explore 4/Maker/Maker 3/Maker 4 Cutting Machines5 Fine-Point Blades 10 Standard Blades and 5 Deep Cutting Blades**THANMAO**$6.79**4.6★4,704 rev](https://www.amazon.com/dp/B07HR8JKBY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**20 PCS Replacement Blades Compatible with Cricut Explore Air 2/3 Maker 3/4 Expression - Cutting Machine Blades Set Including 30 45 60 Degree Fine Point and Deep Cut Blades**ZILAMGOO**$6.61**31 rev5mo ago](https://www.amazon.com/dp/B0GMHC1VHB) [**10 Pcs Premium Fine Point Blade Compatible with Cricut Maker 3 Maker Explore 3/4 Explore Air 3/2/Air Replacement Cricut Blades for Cutting Vinyl Cardstock Paper Gold (10pcs-Gold)**ZILAMGOO**$6.00**174 rev11mo ago](https://www.amazon.com/dp/B0FHW6H41M) [**Viemior 20PCS Premium Fine Point Blades Compatible with Cricut Maker 3/4/Maker/Explore 3/4/Explore Air 2/Air/One/Venture Perfect for Slicing Cuts Glitter Vinyl Cardstock Faux Adhesive Foil Vellum**Viemior**$5.50**272 rev1y ago](https://www.amazon.com/dp/B0F5X812YH) [**40 PCS Replacement Cutting Blades Fine Point Blade Compatible with Explore Air 2/Air 3/Maker/Maker 3 20 PCS Standard Blades 10 PCS Deep Cutting Blades and 10 PCS Fine Point Blades**MOWPOG**$6.02**320 rev1y ago](https://www.amazon.com/dp/B0DRYJW8MH) [**Viemior Premium Fine Point Blade - Compatible with Cricut Maker 3/Maker/Explore 3/Explore Air 2/Air/One Fine Point Blade Housing for Slicing Cuts Glitter Vinyl Cardstock Faux Adhesive Foil Vellum**Viemior**$7.09**380 rev1y ago](https://www.amazon.com/dp/B0D4W61F8L)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**20 PCS Replacement Blades Compatible with Cricut Explore Air 2/3 Maker 3/4 Expression - Cutting Machine Blades Set Including 30 45 60 Degree Fine Point and Deep Cut Blades**ZILAMGOO**$6.61**4.9★**▲ 286%**](https://www.amazon.com/dp/B0GMHC1VHB) [**10 Pcs Premium Fine Point Blade Compatible with Cricut Maker 3 Maker Explore 3/4 Explore Air 3/2/Air Replacement Cricut Blades for Cutting Vinyl Cardstock Paper Gold (10pcs-Gold)**ZILAMGOO**$6.00**4.8★**▲ 98%**](https://www.amazon.com/dp/B0FHW6H41M) [**Cricut Replacement Cutting Blades for Cutting Machines**Cricut**$5.48**4.8★**▲ 82%**](https://www.amazon.com/dp/B000XANNVA) [**Cricut Deep Cut Blade 2 Blades**Cricut**$10.21**4.8★**▲ 12%**](https://www.amazon.com/dp/B01M0XJXDP) [**Cricut Premium Fine-Point Replacement Blade with Improved Design Cuts Light to Mid-Weight Materials for Personalized Crafts Compatible Maker & Explore Machines Alloy Steel 5 Count Assorted**Cricut**$29.53**4.6★**▲ 11%**](https://www.amazon.com/dp/B07BP4V1HJ)
**~~View all trending →~~**
## **What buyers say about cricut blades**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**28%
*“Great value”*
**Quality-Overall**17%
*“reliable quality”*
**Size-Overall**12%
*“Fits great”*
**Compatibility-Overall**10%
*“its compatible”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Ease Of Use**5%
*“Easy to use”*
**Durability**5%
*“these have held up really well”*
**Efficiency**4%
*“It works really well”*
**Assembly/Installation**2%
*“Easy to install”*
**Ease Of Cleaning**1%
*“The cuts are clean”*
### **What buyers complain about **
**Quality-Overall**14%
*“Trash”*
**Value For Money**14%
*“a little too expensive”*
**Compatibility-Overall**13%
*“Not compatible”*
**Advertised Vs Actual Product**12%
*“FALSE ADVERTISING with no ablity to return”*
**Size-Overall**11%
*“some fit my machine and some didnt”*
**Material Quality**6%
*“I threw out a ton of material due to cheap blades cutting okay. but not particularly well”*
**Instructions/User Manual/Troubleshooting**5%
*“Do read the instructions as I was somewhat confused as to how to replace the blade without the instructions”*
**Product Condition**3%
*“This has clearly been opened and used by someone else because the packaging has obviously been torn open and resealed and the tip of the blade is chipped off”*
**Functionality-Overall**3%
*“Blades do not work”*
**Durability**3%
*“The blade split in half”*
### **Top return reasons **
**Compatibility-Overall**40%
**Size-Overall**18%
**Functionality-Overall**11%
**Advertised Vs Actual Product**10%
**Value For Money**7%
**Defective Material/Parts**4%
**Material Quality**2%
**Product Condition**1%
**Durability**1%
**Quality-Overall**1%
## **Common questions**
- **Is cricut blades profitable to sell on Amazon United States?**
- The niche generates $361K/yr across 24 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +7.9%. Flapen's verdict: Skip it (49/100).
- **How competitive is the cricut blades niche?**
- 11 brands and 34 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in cricut blades?**
- Top complaints mined from reviews: Quality-Overall, Value For Money, Compatibility-Overall. The return rate is 0.9%.
- **When does demand for cricut blades peak?**
- Demand peaks in Dec; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the cricut blades niche?**
- Listings span $5.28–$29.53; the average listing price is $10.81 (sweet spot $15–$100). The average incumbent carries 3,310 reviews — the moat a new listing must climb.
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