---
title: "Cricket — $333K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/cricket"
last_updated: "2026-08-09T13:40:36.914Z"
locale: en
meta:
description: "Niche score 43/100 · $333K/yr market · 503K searches/yr · $129.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $333K/yr market · 503K searches/yr · $129.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cricket — $333K/yr Amazon US Niche (2026) - Flapen"
---
# **cricket**
**Skip it**
Weak search conversion (0.5%) — this niche doesn't clear our bar today.
Market size 53Growth 18Conversion 6Competition 59Returns 62Price range 16Avg price 65Brand share 35Review moat 49Quality gap 63
**Avg price**
**Good****$129.81**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****$333K**
$333K/yr · 503K searches
**Review moat**
**Okay****1,597.59**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-14.8%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$10.22–$525.85**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, cricket is a $333K/yr Amazon United States market (503K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Dec. Verdict: Skip it — 43/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cricket market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$389K–$519K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#42**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **67%**
- **Out of stock**
- **17.5%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▲rising
**Sellers**
**48**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 94%
**Open market**
**13%**
- Cricut45% - NIVIA15% - Bratla15% - CE6% - Cricket4% - Athllete3% - Open — no brand owns it (9 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.8% search growth over the last 90 days.
18K13KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/cricket/trend)
## **Top cricket search terms**
- **cricket**413K/yr-15.0%0.1% conv. - **circuit**76K/yr-10.8%0.2% conv. - **cricket sim card**9K/yr-22.0%11.7% conv. - **cricket sim**2K/yr-0.5%10.2% conv. - **cricket wireless sim card**2K/yr-37.0%13.0% conv. - **curcit**833/yr-24.9%0.0% conv. - **cricket sim card activation kit**2K/yr-82.4%10.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/cricket/search-terms)
## **Top cricket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$13K8%$27K12%$40K16%$53K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bratla Plastic Cricket Set Size 6 - Blue Color | Backyard and Beach Set for Adults and Kids | Includes Bat Wind Ball Stumps and Non-Striker Stump with Plastic Base**Bratla**$60.10**4.5★30 rev](https://www.amazon.com/dp/B0CQZ91HSQ) [2**Nivia Heavy Tennis Ball Cricket Ball (Pack of 12) Yellow**NIVIA**$23.65**4.3★574 rev](https://www.amazon.com/dp/B00DJRVJ5Q) [3**Cricut Maker 4 Starter Kit for Beginners - Smart Cutting Machine with Vinyl & Iron-On (HTV) Tools & Materials for Stickers Shirts & DIY Crafts**Cricut**$394.57**4.7★305 rev](https://www.amazon.com/dp/B0DVW34PP4) [4**Cricut Joy Machine with Card Kit Sampler Smart Vinyl Roll Cutting Mats and Tool Set Bundle - Compact Tool for DIY Craft Projects and Decals Beginner Craft Cutting Machine with Starting Materials**Cricut**$139.62**4.5★386 rev](https://www.amazon.com/dp/B0D2Y8RYCC) [5**Cricut Maker 4 Cutting Machine Ultimate Beginner Sticker Making Bundle - Print Then Cut Machine with Waterproof Sticker Paper & Vinyl for Custom Stickers & Small Business Seashell Die-Cutting Machine**Cricut**$437.78**4.5★117 rev](https://www.amazon.com/dp/B0DVWGKLDP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cricut Joy 2 Essential Bundle + Digital Content Blue - Ultra-Compact Cutting Machine - Perfect for Making Cards Stickers Labels & More - Includes Supplies for 35 Projects + Bonus Digital Content**Cricut**$123.14**178 rev3mo ago](https://www.amazon.com/dp/B0GJFS6L4M) [**Cricut Maker 4 T-Shirt Making Bundle - Cutting Machine with EasyPress SE Heat Press Vinyl & Iron-On Kit for Custom Apparel Tote Bags & DIY Projects**Cricut**$525.85**254 rev11mo ago](https://www.amazon.com/dp/B0DVWGRJBX) [**SOLM8 S2 Cricket Shoes Men Boys Junior Players - Advanced Grip Rubber Spikes for Turf/Grass Ultralight Cushioning Yellow Black (2025 Edition)**SOLM8**$53.16**69 rev1y ago](https://www.amazon.com/dp/B0FD7G65NT) [**Cricket Wireless BYOD SIM Card Kit 5G 5G+ 4G LTE**Cricket**$10.22**106 rev1y ago](https://www.amazon.com/dp/B0F3BJDPNN) [**Cricut Explore 4 - Smart Cutting Machine (Seashell) | Engagement Bundle - Includes Smart Vinyl Cardstock Transfer Tape Iron On HTV Mat Pens Tool Kit & 30 Images in Design Space App**Cricut**$238.32**473 rev1y ago](https://www.amazon.com/dp/B0DTQBSCT5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SOLM8 S2 Cricket Shoes Men Boys Junior Players - Advanced Grip Rubber Spikes for Turf/Grass Ultralight Cushioning Yellow Black (2025 Edition)**SOLM8**$53.16**4.2★**▲ 142%**](https://www.amazon.com/dp/B0FD7G65NT) [**Rebel Lures Crickhopper Cricket / Grasshopper Crankbait Fishing Lure 1 1/2 Inch 1/4 Ounce Black Cricket Crickhopper (3/32 oz)**Rebel**$11.77**4.6★**▲ 139%**](https://www.amazon.com/dp/B000QE1JX2) [**AnNafi Kashmir Willow Cricket Bat Long Handle for Leather Ball | Premium Quality| Top Grade Custom Made Thick Edge Light Weight | Full Size Cover (Long Handle Short Blade)**AnNafi**$82.27**2.8★**▲ 139%**](https://www.amazon.com/dp/B09JSKM667) [**Athllete Boys Unisex Pinnies Scrimmage Vests - Mesh Practice Jerseys 12 Pack**Athllete**$23.74**4.5★**▲ 139%**](https://www.amazon.com/dp/B07YNKKRT8) [**Cricut Joy 2 Essential Bundle + Digital Content Blue - Ultra-Compact Cutting Machine - Perfect for Making Cards Stickers Labels & More - Includes Supplies for 35 Projects + Bonus Digital Content**Cricut**$123.14**4.3★**▲ 139%**](https://www.amazon.com/dp/B0GJFS6L4M)
**~~View all trending →~~**
## **What buyers say about cricket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“Great product, just as described”*
**Value For Money**11%
*“Worth it”*
**Ease Of Use**11%
*“Easy to use”*
**Fun/Entertainment Experience**9%
*“Hours of fun”*
**Advertised Vs Actual Product**5%
*“just what I needed”*
**Size-Overall**4%
*“Fits perfectly with recommended age range”*
**Assembly/Installation**4%
*“Easy installation, first time Cricut owner so learning how everything works”*
**Efficiency**4%
*“Gets the job done”*
**Educational-Overall**4%
*“Educational”*
**Durability**3%
*“Great durability”*
### **What buyers complain about **
**Connectivity-Overall**10%
*“Connectivity Issues”*
**Size-Overall**9%
*“Small”*
**Functionality-Overall**8%
*“My Cricut Joy machine had critical errors when it would begin a cut”*
**Instructions/User Manual/Troubleshooting**6%
*“It comes with NO WRITTEN DIRECTIONS”*
**Software/Application**6%
*“Software is main flaw”*
**Quality-Overall**6%
*“Trash”*
**Value For Money**5%
*“Just wish it was cheaper”*
**Ease Of Use**5%
*“difficult to use”*
**Durability**4%
*“Not durable”*
**Noise Level**3%
*“Can't you hear it”*
### **Top return reasons **
**Size-Overall**15%
**Functionality-Overall**14%
**Value For Money**12%
**Defective Material/Parts**10%
**Connectivity-Overall**9%
**Advertised Vs Actual Product**6%
**Product Condition**4%
**Ease Of Use**3%
**Gifting Purpose**3%
**Software/Application**3%
## **Common questions**
- **Is cricket profitable to sell on Amazon United States?**
- The niche generates $333K/yr across 27 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.8%. Flapen's verdict: Skip it (43/100).
- **How competitive is the cricket niche?**
- 15 brands and 48 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in cricket?**
- Top complaints mined from reviews: Connectivity-Overall, Size-Overall, Functionality-Overall. The return rate is 2.5%.
- **When does demand for cricket peak?**
- Demand peaks in Dec; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the cricket niche?**
- Listings span $10.22–$525.85; the average listing price is $129.81 (sweet spot $15–$100). The average incumbent carries 1,598 reviews — the moat a new listing must climb.
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