---
title: "Colorless Blender Pencil — $86K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/colorless-blender-pencil"
last_updated: "2026-08-09T14:13:32.671Z"
locale: en
meta:
  description: "Niche score 38/100 · $86K/yr market · 122K searches/yr · $8.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · $86K/yr market · 122K searches/yr · $8.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Colorless Blender Pencil — $86K/yr Amazon US Niche (2026) - Flapen"
---

# **colorless blender pencil**

**Skip it**

Soft demand (-13.7% this quarter) — this niche doesn't clear our bar today.

Market size 22Growth 18Conversion 81Competition 28Returns 97Price range 26Avg price 23Brand share 30Review moat 39Quality gap 24

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,628.5**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$3.25–$19.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$8.41**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****$86K**

$86K/yr · 122K searches

**Growth**

**Bad****-13.7%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, colorless blender pencil is a $86K/yr Amazon United States market (122K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 38/100.

Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **colorless blender pencil market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**10K–13K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$84K–$105K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**8.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#399**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**89%**</dd>

<dt>**Sponsored**</dt><dd>**67%**</dd>

<dt>**Out of stock**</dt><dd>**2.5%**</dd>

<dt>**Avg brand age**</dt><dd>**67 months**</dd>

<dt>**Avg seller age**</dt><dd>**155 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▼falling

**Sellers**

**57**

**Top-5 brand share**

**87%**

Top 20: 100%

**Top-5 click share**

**68%**

Top 20: 100%

**Open market**

**10%**

- KALOUR35% - Prismacolor34% - N NOROCME9% - Haojiaho5% - Caran d'Ache4% - Derwent3% - Open — no brand owns it (6 brands, 10%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -13.7% search growth over the last 90 days.

3K2KSpike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/colorless-blender-pencil/trend)

## **Top colorless blender pencil search terms**

- **colorless blender pencil**24K/yr-13.4%7.1% conv. - **colored pencil blender**15K/yr-18.0%6.3% conv. - **blending pencil**17K/yr-19.3%6.4% conv. - **prismacolor blender pencil**9K/yr+10.3%8.5% conv. - **blending pencils for colored pencils**7K/yr+26.6%7.9% conv. - **blender pencil**7K/yr-3.5%6.7% conv. - **colorless blender**7K/yr-15.4%3.5% conv. - **pencil blender**7K/yr-15.8%9.2% conv. - **prismacolor colorless blender pencil**7K/yr-33.5%10.8% conv. - **color pencil blenders**4K/yr-14.6%6.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/colorless-blender-pencil/search-terms)

## **Top colorless blender pencil products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$9K20%$17K30%$26K40%$35K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![KALOUR Colorless Blender and Burnisher Pencils Set Non-pigmented Wax Based Pencil perfect for Blending Softening Edges ideal for Colored Pencils Art Supplies for Artists Beginners(6 Pencils Total)](https://m.media-amazon.com/images/I/51CweelH6fL.jpg)**KALOUR Colorless Blender and Burnisher Pencils Set Non-pigmented Wax Based Pencil perfect for Blending Softening Edges ideal for Colored Pencils Art Supplies for Artists Beginners(6 Pencils Total)**KALOUR**$7.98**4.5★1,899 rev](https://www.amazon.com/dp/B0B3MPDWM8) [2![Prismacolor Colorless Blender Pencils Adult Coloring 12 Pack](https://m.media-amazon.com/images/I/415Ft-zExKL.jpg)**Prismacolor Colorless Blender Pencils Adult Coloring 12 Pack**Prismacolor**$19.04**4.7★979 rev](https://www.amazon.com/dp/B00006RVSF) [3![Premier Colorless Blender Pencils 2 Packs](https://m.media-amazon.com/images/I/414aqejvamL.jpg)**Premier Colorless Blender Pencils 2 Packs**Prismacolor**$10.28**4.8★4,125 rev](https://www.amazon.com/dp/B00P85XF3Q) [4![N NOROCME 12 PCS Blending Stumps and Tortillions Paper Art Blenders with Sandpaper Pencil Sharpener Pointer for Student Artist Charcoal Sketch Drawing Tools](https://m.media-amazon.com/images/I/41KKSGSDl5L.jpg)**N NOROCME 12 PCS Blending Stumps and Tortillions Paper Art Blenders with Sandpaper Pencil Sharpener Pointer for Student Artist Charcoal Sketch Drawing Tools**N NOROCME**$5.02**4.7★10,911 rev](https://www.amazon.com/dp/B0851M3749) [5![Haojiaho Blending Stump 9pcs Blending Stumps Blending Sponge Pens and Sandpaper Pencil Sharpener Washable & Reusable Tortillions Paper Art Blenders for Student Artist Charcoal Sketch Drawing](https://m.media-amazon.com/images/I/41RmecM7WyL.jpg)**Haojiaho Blending Stump 9pcs Blending Stumps Blending Sponge Pens and Sandpaper Pencil Sharpener Washable & Reusable Tortillions Paper Art Blenders for Student Artist Charcoal Sketch Drawing**Haojiaho**$6.98**4.7★310 rev](https://www.amazon.com/dp/B0D65VPVRN)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Aenir Blending Stumps for Drawing Tortillons Blending Stumps Set of 13 Pack with Sandpaper Pencil Sharpener Paper Art Blenders Tools for Charcoal Graphite Drawing Tools for Artists. (13)](https://m.media-amazon.com/images/I/41AmqLft4kL.jpg)**Aenir Blending Stumps for Drawing Tortillons Blending Stumps Set of 13 Pack with Sandpaper Pencil Sharpener Paper Art Blenders Tools for Charcoal Graphite Drawing Tools for Artists. (13)**Aenir**$5.12**151 rev1y ago](https://www.amazon.com/dp/B0F4R1XYQ7) [![KALOUR Colored Pencil Accessory Kit with Blenders Erasers and Sharpener.perfect for Blending Softening Edges ideal for Coloring Book Art Supplies for Artists Beginners](https://m.media-amazon.com/images/I/51Eb5RSK4nL.jpg)**KALOUR Colored Pencil Accessory Kit with Blenders Erasers and Sharpener.perfect for Blending Softening Edges ideal for Coloring Book Art Supplies for Artists Beginners**KALOUR**$12.50**110 rev1y ago](https://www.amazon.com/dp/B0DRV9KCXV) [![KALOUR 18-Piece Professional Sketch Pencil Set - Includes 5H to 14B Pencils Vinyl Eraser Kneaded Eraser Sharpener and Paper Blending Stump - Ideal for Artists and Beginners](https://m.media-amazon.com/images/I/51B5OFNo2wL.jpg)**KALOUR 18-Piece Professional Sketch Pencil Set - Includes 5H to 14B Pencils Vinyl Eraser Kneaded Eraser Sharpener and Paper Blending Stump - Ideal for Artists and Beginners**KALOUR**$7.51**2,362 rev1y ago](https://www.amazon.com/dp/B0D9VTDMRH) [![Haojiaho Blending Stump 9pcs Blending Stumps Blending Sponge Pens and Sandpaper Pencil Sharpener Washable & Reusable Tortillions Paper Art Blenders for Student Artist Charcoal Sketch Drawing](https://m.media-amazon.com/images/I/41RmecM7WyL.jpg)**Haojiaho Blending Stump 9pcs Blending Stumps Blending Sponge Pens and Sandpaper Pencil Sharpener Washable & Reusable Tortillions Paper Art Blenders for Student Artist Charcoal Sketch Drawing**Haojiaho**$6.98**310 rev2y ago](https://www.amazon.com/dp/B0D65VPVRN) [![Jeimier 12 Pcs Blending Stumps for Drawing Tortillions Blending Sticks for Beginner Drawing Art Blenders Blending Tools Paper Stumps for Shading Completed Blending Pencil for Sketching Softness](https://m.media-amazon.com/images/I/41Ak5UPdLfL.jpg)**Jeimier 12 Pcs Blending Stumps for Drawing Tortillions Blending Sticks for Beginner Drawing Art Blenders Blending Tools Paper Stumps for Shading Completed Blending Pencil for Sketching Softness**Jeimier**$3.77**746 rev2y ago](https://www.amazon.com/dp/B0CW6DJNXK)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Caran dAche Blender Pen Full Blender Bright Wood Cased 2-Piece 0902.301 One Size Multi-Colour Multicoloured](https://m.media-amazon.com/images/I/413eKaUrp1S.jpg)**Caran dAche Blender Pen Full Blender Bright Wood Cased 2-Piece 0902.301 One Size Multi-Colour Multicoloured**Caran d'Ache**$9.09**4.7★**▲ 110%**](https://www.amazon.com/dp/B0979JLLJG) [![Haojiaho Blending Stump 9pcs Blending Stumps Blending Sponge Pens and Sandpaper Pencil Sharpener Washable & Reusable Tortillions Paper Art Blenders for Student Artist Charcoal Sketch Drawing](https://m.media-amazon.com/images/I/41RmecM7WyL.jpg)**Haojiaho Blending Stump 9pcs Blending Stumps Blending Sponge Pens and Sandpaper Pencil Sharpener Washable & Reusable Tortillions Paper Art Blenders for Student Artist Charcoal Sketch Drawing**Haojiaho**$6.98**4.7★**▲ 57%**](https://www.amazon.com/dp/B0D65VPVRN) [![Premier Colorless Blender Pencils 2 Packs](https://m.media-amazon.com/images/I/414aqejvamL.jpg)**Premier Colorless Blender Pencils 2 Packs**Prismacolor**$10.28**4.8★**▲ 53%**](https://www.amazon.com/dp/B00P85XF3Q) [![Prismacolor Colorless Blender Marker  Individual Clear](https://m.media-amazon.com/images/I/31Dj6dzCr3L.jpg)**Prismacolor Colorless Blender Marker Individual Clear**Prismacolor**$9.31**4.5★**▲ 38%**](https://www.amazon.com/dp/B000P8HKHS) [![Sanford Prismacolor Premier Colored Pencil Open Stock Colorless Blender](https://m.media-amazon.com/images/I/21-1I-DCEAL.jpg)**Sanford Prismacolor Premier Colored Pencil Open Stock Colorless Blender**Prismacolor**$4.89**4.5★**▲ 36%**](https://www.amazon.com/dp/B007SQ6G9I)

**~~View all trending →~~**

## **What buyers say about colorless blender pencil**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**14%

*“Nice variety”*

**Value For Money**14%

*“Value for your money”*

**Advertised Vs Actual Product**11%

*“Just what I needed”*

**Drawing Experience**10%

*“Son loves to draw with these”*

**Pen/Pencil Quality**7%

*“Good set of pencils”*

**Color**7%

*“It smoothes out the color”*

**Efficiency**6%

*“Gets job done”*

**Ease Of Use**5%

*“Easy to use”*

**Durability**4%

*“They last a good amount of time as well”*

**Size-Overall**4%

*“Its a good size”*

### **What buyers complain about **

**Durability**20%

*“Breakable”*

**Sharpness**14%

*“would break while sharpening”*

**Quality-Overall**12%

*“I did not find it useful- poor quality stumps”*

**Functionality-Overall**8%

*“Dont work”*

**Value For Money**7%

*“Not worth the price”*

**Color**5%

*“I dont use that for color pencils”*

**Strength**4%

*“some even flimsy”*

**Stretchability/Expandability/Elasticity**3%

*“The pencil extender does not hold tight enough around any pencil to actually hold the pencil”*

**Moist/Dry**3%

*“DRIED OUT”*

**Display Colors**2%

*“If the colors are too hard they dont work as well”*

### **Top return reasons **

**Functionality-Overall**15%

**Value For Money**13%

**Quality-Overall**12%

**Advertised Vs Actual Product**10%

**Defective Material/Parts**7%

**Sharpness**7%

**Product Condition**6%

**Size-Overall**5%

**Color**3%

**Certifications**3%

## **Common questions**

<dl>

<dt>**Is colorless blender pencil profitable to sell on Amazon United States?**</dt><dd>The niche generates $86K/yr across 18 tracked products. 90-day search growth is -13.7%. Flapen's verdict: Skip it (38/100).</dd>

<dt>**How competitive is the colorless blender pencil niche?**</dt><dd>12 brands and 57 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 87% of demand.</dd>

<dt>**What do buyers complain about in colorless blender pencil?**</dt><dd>Top complaints mined from reviews: Durability, Sharpness, Quality-Overall. The return rate is 0.5%.</dd>

<dt>**When does demand for colorless blender pencil peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.4× the quietest.</dd>

<dt>**What does it cost to enter the colorless blender pencil niche?**</dt><dd>Listings span $3.25–$19.04; the average listing price is $8.41 (sweet spot $15–$100). The average incumbent carries 2,629 reviews — the moat a new listing must climb.</dd>

</dl>

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