---
title: "Cloisonne Kit — $31K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/cloisonne-kit"
last_updated: "2026-08-09T12:35:34.895Z"
locale: en
meta:
description: "Niche score 47/100 · $31K/yr market · 130K searches/yr · $28.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $31K/yr market · 130K searches/yr · $28.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cloisonne Kit — $31K/yr Amazon US Niche (2026) - Flapen"
---
# **cloisonne kit**
**Skip it**
Soft demand (-52.9% this quarter) — this niche doesn't clear our bar today.
Market size 8Growth 0Conversion 10Competition 83Returns 65Price range 87Avg price 95Brand share 21Review moat 98Quality gap 94
**Review moat**
**Incredible****45.33**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$28.86**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.0★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$8.16–$102.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$31K**
$31K/yr · 130K searches
**Growth**
**Bad****-52.9%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, cloisonne kit is a $31K/yr Amazon United States market (130K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 47/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cloisonne kit market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$43K–$58K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#2,802**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **63%**
- **Out of stock**
- **15.7%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**13 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**32%**
Top 20: 75%
**Open market**
**5%**
- HandmadeFineart Finest Selection64% - Blauwhim14% - WINUSD5% - ERSENNQW5% - Magicaldiy4% - UJOY3% - Open — no brand owns it (7 brands, 5%)
## **Demand**
Weekly Amazon search volume, last 29 weeks — -52.9% search growth over the last 90 days.
6K4KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/cloisonne-kit/trend)
## **Top cloisonne kit search terms**
- **cloisonne kit**83K/yr-49.9%1.2% conv. - **cloisonne**21K/yr-10.4%0.3% conv. - **cloisonne kit for beginners**10K/yr-65.0%1.4% conv. - **cloisonne art kit**12K/yr-87.1%0.6% conv. - **cloisonne kit diy**4K/yr-93.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/cloisonne-kit/search-terms)
## **Top cloisonne kit products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$6144%$1K6%$2K8%$2K110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**3Pcs Large DIY Bookmarks Kit Cloisonne Filigree Enamel**HandmadeFineart Finest Selection**$26.96**4.1★18 rev](https://www.amazon.com/dp/B0DP9M9WZB) [2**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$36.89**4.1★22 rev](https://www.amazon.com/dp/B0DWFC8SN8) [3**Blauwhim Wooden Coasters Craft Kits Filigree Enamels Painting DIY Coasters Art Projects Materials & Tools Package Crafts for Adults Hobby Seniors Women Teens (Lotus)**Blauwhim**$41.11**4.3★47 rev](https://www.amazon.com/dp/B0F9NZLMWX) [4**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$32.91**4.0★31 rev](https://www.amazon.com/dp/B0DP6PLBNK) [5**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$32.94**5.0★1 rev](https://www.amazon.com/dp/B0DP77B297)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Blauwhim DIY Magnets Craft Kits Cloisonne Style Enamel Arts and Crafts for Adult Cute Tomato Cat Design Beginner Friendly Birthday Valentines Day Gifts for Girls Teens Adults Families**Blauwhim**$20.26**5 rev8mo ago](https://www.amazon.com/dp/B0FYLZ7DM8) [**Blauwhim Wooden Coasters Craft Kits Filigree Enamels Painting DIY Coasters Art Projects Materials & Tools Package Crafts for Adults Hobby Seniors Women Teens (Lotus)**Blauwhim**$41.11**47 rev1y ago](https://www.amazon.com/dp/B0F9NZLMWX) [**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$36.89**22 rev1y ago](https://www.amazon.com/dp/B0DWFC8SN8) [**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$36.79**22 rev1y ago](https://www.amazon.com/dp/B0DWF7XSND) [**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$32.94**1 rev1y ago](https://www.amazon.com/dp/B0DP77B297)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$27.97**3.9★**▲ 365%**](https://www.amazon.com/dp/B0DP8YQ8RY) [**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$28.01**3.5★**▲ 105%**](https://www.amazon.com/dp/B0DP8V38FL) [**Cloisonne Filigree Enamel Paint by Numbers Kit All in One with Tools DIY Craft Starter Set for Adults and Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$36.79**4.1★**▲ 92%**](https://www.amazon.com/dp/B0DWF7XSND) [**3Pcs Large DIY Bookmarks Kit Cloisonne Filigree Enamel DIY Paint by Numbers Kit Starter Set for Beginners Easy Instructions Hobby for Adults Teens Elderly Handmade Home Decor Gifts**HandmadeFineart Finest Selection**$28.95**4.1★**▲ 63%**](https://www.amazon.com/dp/B0DP9P4ZYV) [**3Pcs Large DIY Bookmarks Kit Cloisonne Filigree Enamel**HandmadeFineart Finest Selection**$26.96**4.1★**▲ 53%**](https://www.amazon.com/dp/B0DP9M9WZB)
**~~View all trending →~~**
## **What buyers say about cloisonne kit**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Super cute and great quality”*
**Design-Overall**13%
*“Such a beautiful craft”*
**Fun/Entertainment Experience**11%
*“enjoy a lot”*
**Value For Money**6%
*“Great value for the price”*
**Brightness/Shine/Glow**5%
*“Very bright and beautiful”*
**Assembly/Installation**5%
*“It was very easy to put together”*
**Gifting Purpose**4%
*“Fun gifts”*
**Ease Of Use**4%
*“Very easy to do”*
**Instructions/User Manual/Troubleshooting**4%
*“Great directions”*
**Color**4%
*“The colors are bright”*
### **What buyers complain about **
**Instructions/User Manual/Troubleshooting**19%
*“Instructions are a joke”*
**Advertised Vs Actual Product**13%
*“It will NOT look like their picture”*
**Assembly/Installation**9%
*“The whole thing took me about three hours from opening the box to holding the finished piece”*
**Adhesion/Stickiness**8%
*“I was worried about how much glue was ending up exposed on the board”*
**Quality-Overall**6%
*“Cheap”*
**Material Quality**6%
*“The materials feel cheap”*
**Display Colors**6%
*“Colors are not as vibrant as the picture”*
**Hard Feel**6%
*“Harder than advertised”*
**Value For Money**6%
*“Waste of money”*
**Design-Overall**3%
*“the design is much harder to complete than it looks online”*
### **Top return reasons **
**Advertised Vs Actual Product**25%
**Size-Overall**13%
**Quality-Overall**11%
**Color**7%
**Wrist Fit**7%
**Adhesion/Stickiness**5%
**Material Quality**5%
**Defective Material/Parts**4%
**Instructions/User Manual/Troubleshooting**3%
**Width**2%
## **Common questions**
- **Is cloisonne kit profitable to sell on Amazon United States?**
- The niche generates $31K/yr across 48 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -52.9%. Flapen's verdict: Skip it (47/100).
- **How competitive is the cloisonne kit niche?**
- 13 brands and 17 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in cloisonne kit?**
- Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Advertised Vs Actual Product, Assembly/Installation. The return rate is 2.4%.
- **What does it cost to enter the cloisonne kit niche?**
- Listings span $8.16–$102.43; the average listing price is $28.86 (sweet spot $15–$100). The average incumbent carries 45 reviews — the moat a new listing must climb.
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