---
title: "Christmas Scrapbook Paper — $161K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/christmas-scrapbook-paper"
last_updated: "2026-08-09T19:30:38.595Z"
locale: en
meta:
description: "Niche score 56/100 · $161K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $161K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Christmas Scrapbook Paper — $161K/yr Amazon US Niche (2026) - Flapen"
---
# **christmas scrapbook paper**
**Worth a look**
Shows a fragmented shelf (top 5 take 24% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 34Growth 22Conversion 30Competition 91Returns 91Price range 55Avg price 44Brand share 83Review moat 81Quality gap 50
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****377.42**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$3.84–$28.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$11.24**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$161K**
$161K/yr · 595K searches
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-5.7%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, christmas scrapbook paper is a $161K/yr Amazon United States market (595K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 56/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **christmas scrapbook paper market data**
- **Units sold / yr**
- **15K–20K**
- avg 100–250/product
- **Revenue / yr**
- **$169K–$225K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#950**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **75%**
- **Out of stock**
- **14.1%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**31 **—flat
**Sellers**
**46**
**Top-5 brand share**
**52%**
Top 20: 93%
**Top-5 click share**
**24%**
Top 20: 57%
**Open market**
**43%**
- Konsait21% - SKIONCE11% - EAMOTOL8% - WLXTREE6% - MIATTCLD6% - Whaline5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -5.7% search growth over the last 90 days.
80K60KPrime Day '24Spike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 39.4×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/christmas-scrapbook-paper/trend)
## **Top christmas scrapbook paper search terms**
- **christmas scrapbook paper**212K/yr+1.3%1.7% conv. - **holiday scrapbook paper**27K/yr-22.5%1.0% conv. - **christmas scrapbook paper 12x12**47K/yr-14.4%2.0% conv. - **christmas cardstock**94K/yr+55.1%1.3% conv. - **christmas craft paper**57K/yr-12.8%2.7% conv. - **christmas cardstock 12x12**17K/yr+43.4%2.5% conv. - **scrapbook paper christmas**15K/yr-13.8%2.1% conv. - **christmas card stock**23K/yr-14.1%3.0% conv. - **12x12 christmas scrapbook paper**8K/yr-0.2%3.6% conv. - **christmas cardstock paper**22K/yr-30.9%0.5% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/christmas-scrapbook-paper/search-terms)
## **Top christmas scrapbook paper products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$5K6%$10K9%$14K12%$19K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Konsait 24 Sheets Christmas Scrapbook Paper 12x12 Double Sided Watercolor Christmas Pattern Paper Xmas Decorative Papers Xmas Cardstock Pad Origami Papers for Card Making Scrapbook Supplies**Konsait**$12.04**4.3★83 rev](https://www.amazon.com/dp/B0F5GN7HVG) [2**24 Sheets Christmas Pattern Paper 12 12 Double-Sided Christmas Scrapbook Craft Paper Red Green Decorative Decoupage Cardstock for Xmas Holiday DIY Card Making Scrapbook Decoration**Generic**$10.58**3.9★85 rev](https://www.amazon.com/dp/B0DHZX93MV) [3**Origami Paper Kit 50 Sheets 70GSM 6 Inch Square Double Sided Color 50 Vivid Japanese Washi Chiyo Colors for Hand Crafts Origami Paper Arts Creativity.Winter**qianshan**$4.93**4.5★432 rev](https://www.amazon.com/dp/B0CSMV339K) [4**Konsait 24 Sheets Christmas Scrapbook Paper 12x12 Double Sided Christmas Pattern Paper Sheets Xmas Decorative Papers Xmas Cardstock Pad Craft Papers for Card Making Scrapbook Supplies**Konsait**$10.13**4.4★75 rev](https://www.amazon.com/dp/B0DBQPVMY7) [5**MIATTCLD Scrapbook Paper Winter Patterned Paper for Scrapbooking 24 Sheets Double Sided Colorful Holiday Decorative Craft Papers for Junk Journals Greeting Cards Decoration (A 12x12 IN)**MIATTCLD**$14.45**4.6★66 rev](https://www.amazon.com/dp/B0FM6WBVMD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Christmas Scrapbook Paper 24Sheets Decorative Christmas Craft Double-Sided Grid Pattern Paper for DIY Photo Album Card Making Scrapbooking Journal 6x6 in**SKIONCE**$6.27**48 rev6mo ago](https://www.amazon.com/dp/B0GC732DDW) [**24 Sheets Christmas Scrapbook Pattern Paper Woodland Merry Christmas Double-Sided Plaid Xmas Folded Flat Craft Paper for DIY Card Making Scrapbooking Photo Album 12 Designs 6 x 6 Inch**WLXTREE**$7.10**51 rev6mo ago](https://www.amazon.com/dp/B0GC5QNC7M) [**Christmas Scrapbook Paper Double Sided - 24 Sheets 12 x12 in Printing Pattern Decoupage Decorative Craft Paper Pad for Junk Journals Bullet Journal Card Making**SKIONCE**$10.52**14 rev7mo ago](https://www.amazon.com/dp/B0G242TBFT) [**Christmas Scrapbook Paper 6x6 - 12 Design 24 Sheets Single Sided Scrapbooking Patterned Specialty Collection Decorative Craft Paper Sheet for Card Making Photo Album**WLXTREE**$6.61**624 rev8mo ago](https://www.amazon.com/dp/B0G1SKQQCF) [**24 Pack Christmas Pattern Paper 12x12 Merry Christmas Scrapbook Double-Sided Plaid Craft Paper Folded Flat for DIY Card Making Scrapbooking Photo Album**SKIONCE**$10.87**14 rev8mo ago](https://www.amazon.com/dp/B0G11VG8QZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Christmas Scrapbook Paper 6x6 - 12 Design 24 Sheets Single Sided Scrapbooking Patterned Specialty Collection Decorative Craft Paper Sheet for Card Making Photo Album**WLXTREE**$6.61**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0G1SKQQCF) [**24 Sheets Christmas Scrapbook Pattern Paper Woodland Merry Christmas Double-Sided Plaid Xmas Folded Flat Craft Paper for DIY Card Making Scrapbooking Photo Album 12 Designs 6 x 6 Inch**WLXTREE**$7.10**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0GC5QNC7M) [**Christmas Scrapbook Paper 24Sheets Decorative Christmas Craft Double-Sided Grid Pattern Paper for DIY Photo Album Card Making Scrapbooking Journal 6x6 in**SKIONCE**$6.27**4.7★**▲ 1000%**](https://www.amazon.com/dp/B0GC732DDW) [**Christmas Scrapbook Paper Double Sided - 24 Sheets 12 x12 in Printing Pattern Decoupage Decorative Craft Paper Pad for Junk Journals Bullet Journal Card Making**SKIONCE**$10.52**3.8★**▲ 789%**](https://www.amazon.com/dp/B0G242TBFT) [**Christmas Scrapbook Paper Pad 24 Sheets Scrapbooking Supplies Single-Sided Patterned Cardstock Pads for Card Making Designer Planner Journals Background Borders Greeting Cards 66**SKIONCE**$6.46**4.4★**▲ 539%**](https://www.amazon.com/dp/B0FV87FPCX)
**~~View all trending →~~**
## **What buyers say about christmas scrapbook paper**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**13%
*“Good product and very versatile”*
**Paper Quality**12%
*“The paper was beautiful”*
**Ease Of Use**11%
*“Easy to Use”*
**Adhesion/Stickiness**7%
*“the adhesive was strong enough to hold everything firmly in place while remaining completely mess-free”*
**Value For Money**6%
*“Worth the price”*
**Color**6%
*“I love the vibrant colors”*
**Advertised Vs Actual Product**5%
*“As Advertised”*
**Efficiency**4%
*“its waaaaaay more efficient”*
**Design-Overall**3%
*“Love the design”*
**Cutting/Trimming**2%
*“Three perfect cuts”*
### **What buyers complain about **
**Adhesion/Stickiness**9%
*“glue sticks are messy”*
**Cutting/Trimming**9%
*“Terrible cuts”*
**Functionality-Overall**8%
*“Does not work consistently”*
**Paper Quality**8%
*“It ruins your paper”*
**Size-Overall**8%
*“It's huge”*
**Durability**5%
*“I only get a few uses out of each one”*
**Quality-Overall**5%
*“Low quality”*
**Value For Money**5%
*“they are way more expensive than they should be”*
**Color**5%
*“Color was darker”*
**Paper Compatibility**4%
*“Does not work on laminate- barely works on paper”*
### **Top return reasons **
**Size-Overall**22%
**Functionality-Overall**13%
**Cutting/Trimming**12%
**Adhesion/Stickiness**12%
**Value For Money**6%
**Paper Quality**6%
**Sharpness**5%
**Advertised Vs Actual Product**5%
**Paper Compatibility**3%
**Defective Material/Parts**3%
## **Common questions**
- **Is christmas scrapbook paper profitable to sell on Amazon United States?**
- The niche generates $161K/yr across 77 tracked products. 0 of 28 products launched in the last 360 days are still selling. 90-day search growth is -5.7%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the christmas scrapbook paper niche?**
- 31 brands and 46 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in christmas scrapbook paper?**
- Top complaints mined from reviews: Adhesion/Stickiness, Cutting/Trimming, Functionality-Overall. The return rate is 1.2%.
- **When does demand for christmas scrapbook paper peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 39.4× the quietest.
- **What does it cost to enter the christmas scrapbook paper niche?**
- Listings span $3.84–$28.72; the average listing price is $11.24 (sweet spot $15–$100). The average incumbent carries 377 reviews — the moat a new listing must climb.
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