---
title: "Chipboard — $331K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/chipboard"
last_updated: "2026-08-09T18:13:16.820Z"
locale: en
meta:
description: "Niche score 53/100 · $331K/yr market · 410K searches/yr · $14.55 avg price. Soft demand (-0.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $331K/yr market · 410K searches/yr · $14.55 avg price. Soft demand (-0.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Chipboard — $331K/yr Amazon US Niche (2026) - Flapen"
---
# **chipboard**
**Worth a look**
Shows a thin review moat (357 avg reviews), but soft demand (-0.4% this quarter) keeps it on the watch list.
Market size 52Growth 25Conversion 63Competition 47Returns 79Price range 58Avg price 71Brand share 65Review moat 82Quality gap 32
**Review moat**
**Great****356.55**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$14.55**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$4.95–$29.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$331K**
$331K/yr · 410K searches
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-0.4%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, chipboard is a $331K/yr Amazon United States market (410K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chipboard market data**
- **Units sold / yr**
- **25K–30K**
- avg 750–1,000/product
- **Revenue / yr**
- **$364K–$437K**
- units × avg price
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#39**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**20**
**Top-5 brand share**
**66%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 90%
**Open market**
**27%**
- Bryco Goods18% - JNENERY18% - EcoSwift11% - MagicWater Supply10% - HORLIMER8% - Goefun7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.4% search growth over the last 90 days.
9K7KSpike '24 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/chipboard/trend)
## **Top chipboard search terms**
- **chipboard**170K/yr-2.3%4.7% conv. - **chip board**72K/yr-0.7%6.0% conv. - **chipboard sheets**52K/yr-2.9%4.7% conv. - **chipboard sheets 8.5 x 11**26K/yr+20.2%8.0% conv. - **chip board for crafts**19K/yr+19.0%7.0% conv. - **paperboard**13K/yr+0.4%1.0% conv. - **chipboard for book binding**12K/yr-7.2%4.5% conv. - **chip board for book binding**12K/yr+8.2%4.6% conv. - **chip boards 8.5x11**6K/yr+1.3%7.9% conv. - **2mm chipboard**6K/yr-7.5%4.1% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/chipboard/search-terms)
## **Top chipboard products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$17K10%$33K15%$50K20%$66K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Chipboard Sheets 8.5 x 11 - 100 Sheets of 22-Point Kraft Board for Crafts DIY Projects and Packaging - Durable Alternative to Cardboard Sheets and MDF Board**Bryco Goods**$20.92**4.3★2,999 rev](https://www.amazon.com/dp/B08LR2TBPG) [2**JNENERY 10 Chipboard Sheets 8.5 x 11 22PT Book Board for Bookbinding Cardboard for Crafts Thick Chipboard and Sturdy Kraft Board Thin Cardboard Sheets for DIY Projects Packaging (Kraft)**JNENERY**$5.81**4.5★256 rev](https://www.amazon.com/dp/B0F66WN8X3) [3**10 EcoSwift 8.5x11 Chipboard Cardboard Craft Scrapbook Material Scrapbooking Packaging Sheets Shipping Pads Inserts 8 1/2 inch x 11 inch Chip Board**EcoSwift**$4.97**4.6★616 rev](https://www.amazon.com/dp/B0B6GK2MFD) [4**AXELIP Chipboard Cardboard 8.5 x 11 inch 20 Sheets of 22 Point Kraft Board Flat Cardboard Inserts for Shipping Mailing Packing DIY Crafts**AXELIP**$7.41**4.4★107 rev](https://www.amazon.com/dp/B0F565Z9KS) [5**Cardboard Sheets 14Pcs 25PT Chipboard Sheets 8.5 x 11 480gsm/177 lbs Heavy-duty Kraft Board Thick Cardboard Sheets Paperboard for Craft DIY Project Bookbinding Scrapbooking Sheet and Packaging**AZUREAL**$6.70**4.6★67 rev](https://www.amazon.com/dp/B0FRDNCC22)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**24 Pack Chipboard Sheets 8.5 x 11 Inch 22pt Thin Kraft Cardboard for Scrapbooking Picture Frame Backing and Crafts (0.55mm Thick)**SCIETRIBE**$7.17**22 rev5mo ago](https://www.amazon.com/dp/B0G573T1LG) [**Thin Chipboard Sheets 8.5 x 11 Goefun Kraft Chip Board for Crafts 100 Pack 22pt/0.5mm Lightweight Book Board for Book Binding Shipping & Frame Backing**Goefun**$18.29**18 rev6mo ago](https://www.amazon.com/dp/B0GFW8FSYB) [**Heavy-Duty Chipboard Sheets 8.5 x 11-20 Pcs Goefun 80pt/2mm Thick Greyboard Book Board for Book Binding Scrapbooking Photo Backing DIY Projects**Goefun**$16.52**11 rev6mo ago](https://www.amazon.com/dp/B0GFWCD1Y2) [**HORLIMER 20 Pack 8.5x11 Chipboard Sheets 22PT Kraft Cardboard for Shipping Scrapbooking DIY Crafts**HORLIMER**$7.16**37 rev8mo ago](https://www.amazon.com/dp/B0FY346DDH) [**HORLIMER 20 Pack 8.5x11 Chipboard Sheets 80 PT Kraft Cardboard for Shipping Book Boards DIY Crafts**HORLIMER**$14.18**200 rev8mo ago](https://www.amazon.com/dp/B0FY2S55FS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Thin Chipboard Sheets 8.5 x 11 Goefun Kraft Chip Board for Crafts 100 Pack 22pt/0.5mm Lightweight Book Board for Book Binding Shipping & Frame Backing**Goefun**$18.29**4.8★**▲ 196%**](https://www.amazon.com/dp/B0GFW8FSYB) [**HORLIMER 20 Pack 8.5x11 Chipboard Sheets 80 PT Kraft Cardboard for Shipping Book Boards DIY Crafts**HORLIMER**$14.18**4.7★**▲ 191%**](https://www.amazon.com/dp/B0FY2S55FS) [**Heavy-Duty Chipboard Sheets 8.5 x 11-20 Pcs Goefun 80pt/2mm Thick Greyboard Book Board for Book Binding Scrapbooking Photo Backing DIY Projects**Goefun**$16.52**5.0★**▲ 187%**](https://www.amazon.com/dp/B0GFWCD1Y2) [**24 Pack Chipboard Sheets 8.5 x 11 Inch 22pt Thin Kraft Cardboard for Scrapbooking Picture Frame Backing and Crafts (0.55mm Thick)**SCIETRIBE**$7.17**4.4★**▲ 131%**](https://www.amazon.com/dp/B0G573T1LG) [**25 Sheets of Chipboard 30pt (Point) Medium Weight Cardboard .030 Caliper Thickness Craft and Packing Brown Kraft Paper Board (8.5 x 14)**Dynamico**$22.60**4.5★**▲ 89%**](https://www.amazon.com/dp/B07PRSBLWB)
**~~View all trending →~~**
## **What buyers say about chipboard**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Its good quality, easy to guy and trim”*
**Advertised Vs Actual Product**14%
*“As advertised”*
**Value For Money**9%
*“thank you for the excellent price point”*
**Strength**7%
*“Very sturdy”*
**Thickness**7%
*“If you need chipboard this is a great thickness, size and pack”*
**Durability**5%
*“They are durable”*
**Size-Overall**4%
*“I like the size because it was so easy to work with”*
**Ease Of Use**3%
*“Easy to use”*
**Functionality-Overall**3%
*“it works good for shipping artwork in mailing envelopes”*
**Weight Light**2%
*“Lightweight”*
### **What buyers complain about **
**Thickness**35%
*“Needs to be thicker”*
**Strength**11%
*“Flimsy”*
**Value For Money**7%
*“Not a great value for the price”*
**Advertised Vs Actual Product**7%
*“Not as described”*
**Weight Heavy**3%
*“they're heavier than Kraftboard”*
**Paper Quality**3%
*“a bit hard for paper hole puncher”*
**Flatness**2%
*“Careful, might not be flat”*
**Thin**2%
*“The boards are a little thin”*
**Design-Overall**2%
*“Simple design resulted in garbage results”*
**Weight Light**2%
*“not so light”*
### **Top return reasons **
**Size-Overall**26%
**Thin**25%
**Thickness**20%
**Strength**6%
**Advertised Vs Actual Product**3%
**Value For Money**3%
**Compatibility-Overall**2%
**Color**2%
**Material Quality**2%
**Quality-Overall**2%
## **Common questions**
- **Is chipboard profitable to sell on Amazon United States?**
- The niche generates $331K/yr across 29 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is -0.4%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the chipboard niche?**
- 16 brands and 20 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in chipboard?**
- Top complaints mined from reviews: Thickness, Strength, Value For Money. The return rate is 1.8%.
- **When does demand for chipboard peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the chipboard niche?**
- Listings span $4.95–$29.02; the average listing price is $14.55 (sweet spot $15–$100). The average incumbent carries 357 reviews — the moat a new listing must climb.
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