---
title: "Trend — charcoal pencils - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/charcoal-pencils/trend"
last_updated: "2026-08-09T20:46:27.137Z"
locale: en
meta:
  description: "Niche score 52/100 · $538K/yr market · 359K searches/yr · $19.38 avg price. Soft demand (-23.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $538K/yr market · 359K searches/yr · $19.38 avg price. Soft demand (-23.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — charcoal pencils - Flapen"
---

# **charcoal pencils**

**Worth a look**

Shows low returns (0.7%), but soft demand (-23.5% this quarter) keeps it on the watch list.

Market size 61Growth 13Conversion 78Competition 52Returns 97Price range 41Avg price 86Brand share 55Review moat 27Quality gap 21

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$19.38**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$538K**

$538K/yr · 359K searches

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$5.49–$212.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****3,758.41**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-23.5%**

90-day search growth — must beat 0% to launch

## Trend