---
title: "Carta Bella — $40K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/carta-bella"
last_updated: "2026-08-09T12:38:49.915Z"
locale: en
meta:
description: "Niche score 44/100 · $40K/yr market · 228K searches/yr · $17.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $40K/yr market · 228K searches/yr · $17.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Carta Bella — $40K/yr Amazon US Niche (2026) - Flapen"
---
# **carta bella**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 10Growth 22Conversion 13Competition 96Returns 92Price range 73Avg price 80Brand share 0Review moat 96Quality gap 16
**Competition**
**Incredible****16%**
top-5 click share — an open shelf
**Review moat**
**Incredible****75.42**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$17.17**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$1.47–$51.80**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-6.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$40K**
$40K/yr · 228K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, carta bella is a $40K/yr Amazon United States market (228K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **carta bella market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$69K–$86K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#1,066**
- **Page quality**
- **0%**
- **Prime**
- **55%**
- **Sponsored**
- **72%**
- **Out of stock**
- **5.7%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.
**Brands**
**3 **▼falling
**Sellers**
**65**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**16%**
Top 20: 43%
**Open market**
**0%**
- Echo Park Paper81% - Carta Bella18% - Miss Kate Cuttables1%
## **Top carta bella search terms**
- **echo park paper**129K/yr-16.8%1.0% conv. - **echo park scrapbook paper 12x12 kits**28K/yr-6.2%1.8% conv. - **echo park**26K/yr-0.8%0.7% conv. - **carta bella**13K/yr+97.6%0.9% conv. - **carta bella scrapbook paper 12x12 kits**8K/yr+4.4%2.4% conv. - **carta bella paper**5K/yr+34.9%1.8% conv. - **echo park paper company**6K/yr+11.2%0.9% conv. - **echo park scrapbook paper**6K/yr-12.3%1.6% conv. - **carta bella paper company**6K/yr-59.5%1.1% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/carta-bella/search-terms)
## **Top carta bella products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$7974%$2K6%$2K8%$3K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Carta Bella Paper Company Summer Collection Kit Paper 12-x-12-Inch**Echo Park Paper**$14.99**4.9★55 rev](https://www.amazon.com/dp/B08WZF4P1C) [2**Carta Bella Silly Goose Collection Kit Scrapbooking Kit with 12 Double Sided Papers and Element Sticker Sheet**Carta Bella**$17.09**5.0★6 rev](https://www.amazon.com/dp/B0GMY2VSG9) [3**Echo Park Paper Carta Bella Collection Kit 12X12 Bloom 12 Double-Sided Patterned Papers and Cardstock Stickers White**Carta Bella**$14.15**4.7★14 rev](https://www.amazon.com/dp/B0D7LDSY1Q) [4**Echo Park Paper Company Farmhouse Summer Collection Kit White 12-x-12-Inch**Echo Park Paper**$15.41**4.6★27 rev](https://www.amazon.com/dp/B09TG4RNP7) [5**Sunflower Summer Collection Kit**Carta Bella**$16.23**4.8★7 rev](https://www.amazon.com/dp/B0D79XFVHJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Echo Park Paper Strawberry Fields Collection Kit**Echo Park Paper**$15.89**1 rev1mo ago](https://www.amazon.com/dp/B0H2BMH6FV) [**Echo Park Paper All American Collection Kit**Echo Park Paper**$16.12**1 rev2mo ago](https://www.amazon.com/dp/B0GY6CD81H) [**Carta Bella Silly Goose Collection Kit Scrapbooking Kit with 12 Double Sided Papers and Element Sticker Sheet**Carta Bella**$17.09**6 rev7mo ago](https://www.amazon.com/dp/B0GMY2VSG9) [**Echo Park Paper Mouse and Me Collection Kit Scrapbooking Kit with Twelve 12 x 12 Double Sided Papers and Element Sticker Sheet**Echo Park Paper**$16.19**8 rev7mo ago](https://www.amazon.com/dp/B0GMY723WQ) [**Carta Bella Little Lullabies Baby Boy Collection Kit Scrapbooking Kit**Carta Bella**$17.10**6 rev7mo ago](https://www.amazon.com/dp/B0GMY88C88)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Echo Park Paper All American Collection Kit**Echo Park Paper**$16.12**5.0★**▲ 260%**](https://www.amazon.com/dp/B0GY6CD81H) [**Echo Park Paper Strawberry Fields Collection Kit**Echo Park Paper**$15.89**5.0★**▲ 259%**](https://www.amazon.com/dp/B0H2BMH6FV) [**Carta Bella Silly Goose Collection Kit Scrapbooking Kit with 12 Double Sided Papers and Element Sticker Sheet**Carta Bella**$17.09**5.0★**▲ 191%**](https://www.amazon.com/dp/B0GMY2VSG9) [**Carta Bella Paper Company God Bless America Collection Kit Paper 12-x-12-Inch**Echo Park Paper**$15.90**4.8★**▲ 186%**](https://www.amazon.com/dp/B08Z6T14N5) [**Carta Bella Little Lullabies Baby Boy Collection Kit Scrapbooking Kit**Carta Bella**$17.10**4.1★**▲ 172%**](https://www.amazon.com/dp/B0GMY88C88)
**~~View all trending →~~**
## **What buyers say about carta bella**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**32%
*“The stickers themselves are very nice quality and quite pretty”*
**Color**15%
*“The colors are beautiful”*
**Value For Money**11%
*“Great value”*
**Collectibles**10%
*“Love this collection”*
**Design-Overall**8%
*“the designs are beautiful”*
**Advertised Vs Actual Product**8%
*“As described”*
**Adhesion/Stickiness**3%
*“Cute pages and stickers”*
**Gifting Purpose**3%
*“great gift for crafters”*
**Paper Quality**2%
*“Love this paper pack”*
**Print Quality**2%
*“Very cute, good print, honestly the best brand to purchase for scrapbooking”*
### **What buyers complain about **
**Adhesion/Stickiness**37%
*“The adhesive nature of the stickers is also very poor given the cost”*
**Value For Money**19%
*“Overpriced”*
**Advertised Vs Actual Product**5%
*“The description and title are misleading”*
**Storage Capacity**5%
*“For me personally I wish this came as a pad for easier storage”*
**Moist/Dry**5%
*“Most of the stickers are dry or missing”*
**Size-Overall**5%
*“Not a huge set”*
**Quality-Overall**4%
*“Poor quality”*
**Display Colors**3%
*“Not Vivid Colors”*
**Color**3%
*“the colors were really dull”*
**Ease Of Use**2%
*“I wasnt able to use it at all”*
### **Top return reasons **
**Adhesion/Stickiness**37%
**Advertised Vs Actual Product**19%
**Value For Money**9%
**Size-Overall**8%
**Defective Material/Parts**7%
**Color**5%
**Quality-Overall**2%
**Print Quality**2%
**Thin**2%
**Design-Overall**2%
## **Common questions**
- **Is carta bella profitable to sell on Amazon United States?**
- The niche generates $40K/yr across 130 tracked products. 5 of 33 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Skip it (44/100).
- **How competitive is the carta bella niche?**
- 3 brands and 65 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in carta bella?**
- Top complaints mined from reviews: Adhesion/Stickiness, Value For Money, Advertised Vs Actual Product. The return rate is 1.1%.
- **What does it cost to enter the carta bella niche?**
- Listings span $1.47–$51.80; the average listing price is $17.17 (sweet spot $15–$100). The average incumbent carries 75 reviews — the moat a new listing must climb.
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