---
title: "Card Making Kit — $64K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/card-making-kit"
last_updated: "2026-08-09T08:06:06.346Z"
locale: en
meta:
description: "Niche score 46/100 · $64K/yr market · 209K searches/yr · $16.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $64K/yr market · 209K searches/yr · $16.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Card Making Kit — $64K/yr Amazon US Niche (2026) - Flapen"
---
# **card making kit**
**Skip it**
A small market ($64K/yr) — this niche doesn't clear our bar today.
Market size 16Growth 23Conversion 23Competition 41Returns 88Price range 72Avg price 79Brand share 56Review moat 66Quality gap 60
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.58**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.92–$35.76**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****841.77**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-4.0%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$64K**
$64K/yr · 209K searches
According to Flapen's Amazon United States niche tracking, card making kit is a $64K/yr Amazon United States market (209K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **card making kit market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$66K–$83K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#1,556**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **92%**
- **Out of stock**
- **5.2%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**20**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 94%
**Open market**
**24%**
- Huralona26% - AHANDMAKER21% - J6&H614% - Aunt Kaylee's5% - BOAJUNWU5% - QIAONIUNIU5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.0% search growth over the last 90 days.
8K6KPrime Day '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/card-making-kit/trend)
## **Top card making kit search terms**
- **card making kit**99K/yr-6.9%1.9% conv. - **card making kits for adults**34K/yr-17.1%1.3% conv. - **card making kits**26K/yr+4.4%1.0% conv. - **cardmaking**15K/yr+19.7%0.1% conv. - **card supplies**8K/yr+67.3%0.1% conv. - **diy card making kit**11K/yr-18.8%1.1% conv. - **card kits for card making**8K/yr-11.6%1.5% conv. - **greeting card making supplies**8K/yr-7.7%0.7% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/card-making-kit/search-terms)
## **Top card making kit products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$6K15%$10K20%$13K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**AHANDMAKER DIY Envelope & Card Making Kits for Adults Handmade Greeting Card Sets Make Your Own Card Crafts for Teacher Appreciation Festival Mothers Day Christmas Birthday Classroom Exchange Gift**AHANDMAKER**$15.86**4.6★88 rev](https://www.amazon.com/dp/B09N98VTHH) [2**J6&H6 Card Making Kits For Creative people - 30 Blank Greeting Cards And Envelopes with Supplies and Stamp Set-Giftable DIY Greeting Card Set-Perfect for Birthdays Festive Celebrations Christmas Thank You**J6&H6**$26.01**4.6★15 rev](https://www.amazon.com/dp/B0FSX3CR57) [3**Huralona Handmade DIY Greeting Card Kits includes 16 Blank Cards 16 Colorful Envelopes with Decoration Accessories for Craft Birthday Thanksgiving Christmas Wedding Invitation Card Making Green**Huralona**$9.91**4.4★318 rev](https://www.amazon.com/dp/B0966MRLJK) [4**Huralona Handmade DIY Greeting Card Kits includes 16 Blank Cards 16 Colorful Envelopes with Decoration Accessories for Craft Birthday Thanksgiving Christmas Wedding Invitation Card Making Pink**Huralona**$10.33**4.4★318 rev](https://www.amazon.com/dp/B0966MWT7M) [5**Card Making Kits For Adults And Kids- 24 Blank Greeting Cards And Envelopes With Supplies And Stamp Set- Giftable DIY Greeting Card Set- Happy Birthday Holiday Baby Shower Congratulations Thank You**Aunt Kaylee's**$35.76**4.6★195 rev](https://www.amazon.com/dp/B09WPF6MKN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Katy Sue Arched Floral Windows & Doors Card Making Kit Makes 12 Handmade Cards inc Die Cut Cards Decoupage Envelopes Foam Pads Verse Stickers & Instructions for Card Making & Papercrafting**Katy Sue**$25.02**22 rev4mo ago](https://www.amazon.com/dp/B0GJV28GQC) [**Gueevin 18 Set Petals Picket Fence Card Making Kit for Card Making Supplies & Crafting with Sticky Foam Pads Spring Handmade DIY Supplies Holiday Gift for Birthday Party**Gueevin**$19.49**9 rev8mo ago](https://www.amazon.com/dp/B0FYLB9DS6) [**J6&H6 Card Making Kits For Creative people - 30 Blank Greeting Cards And Envelopes with Supplies and Stamp Set-Giftable DIY Greeting Card Set-Perfect for Birthdays Festive Celebrations Christmas Thank You**J6&H6**$26.01**15 rev9mo ago](https://www.amazon.com/dp/B0FSX3CR57) [**AHANDMAKER Handmade Greeting Card Making Kits DIY Thank You Card Set Flowers Theme Paper Envelopes Cards Stickers for Christmas Thanksgiving Mothers Day Birthday Gifts Crafts Decorations**AHANDMAKER**$10.49**4 rev1y ago](https://www.amazon.com/dp/B0FF1NZH8D) [**Treasure Cove Card Making Kits for Kids Handmade DIY Greeting Card Kits Thank You Cards Art Crafts with Envelopes Stickers for Girls Boys Birthday Thanksgiving Party Supplies 12 Pcs**Treasure Cove**$8.95**30 rev1y ago](https://www.amazon.com/dp/B0F28XFTHW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Katy Sue Arched Floral Windows & Doors Card Making Kit Makes 12 Handmade Cards inc Die Cut Cards Decoupage Envelopes Foam Pads Verse Stickers & Instructions for Card Making & Papercrafting**Katy Sue**$25.02**4.2★**▲ 273%**](https://www.amazon.com/dp/B0GJV28GQC) [**J6&H6 Card Making Kits For Creative people - 30 Blank Greeting Cards And Envelopes with Supplies and Stamp Set-Giftable DIY Greeting Card Set-Perfect for Birthdays Festive Celebrations Christmas Thank You**J6&H6**$26.01**4.6★**▲ 82%**](https://www.amazon.com/dp/B0FSX3CR57) [**AHANDMAKER Handmade Greeting Card Making Kits DIY Thank You Card Set Flowers Theme Paper Envelopes Cards Stickers for Christmas Thanksgiving Mothers Day Birthday Gifts Crafts Decorations**AHANDMAKER**$10.49**4.0★**▲ 60%**](https://www.amazon.com/dp/B0FF1NZH8D) [**KOVIEDE 50 Pack Foldable Blank Watercolor Cards with Envelopes 4 x 6 Inch 140lb Heavyweight 100% Cotton White Acid-Free Water color Cards to Paint or Cards Making for Christmas Birthday**KOVIEDE**$23.30**4.8★**▲ 51%**](https://www.amazon.com/dp/B0DHYVXCD2) [**168Pcs Scrapbook Supplies Kit Textured Paper Rice Paper For Scrapbooking Paper Junk Journal Supplies Decorative Decoupage Card Making Supplies And DIY Mixed Media Collage Card Vintage Wall Decor**NPCSWXQ**$13.74**4.6★**▲ 44%**](https://www.amazon.com/dp/B0DB28X9DG)
**~~View all trending →~~**
## **What buyers say about card making kit**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**27%
*“Nice quality cards”*
**Color**11%
*“The colors are vibrant”*
**Advertised Vs Actual Product**11%
*“were exactly as advertised”*
**Value For Money**8%
*“These are affordable”*
**Paper Quality**6%
*“the paper is sturdy”*
**Fun/Entertainment Experience**6%
*“Fun to make”*
**Ease Of Use**4%
*“Easy to use”*
**Gifting Purpose**4%
*“it was the perfect gift to give”*
**Collectibles**3%
*“Card making kit”*
**Design-Overall**3%
*“great for many craft projects”*
### **What buyers complain about **
**Advertised Vs Actual Product**12%
*“Not as advertised”*
**Size-Overall**12%
*“Very small”*
**Quality-Overall**9%
*“They seem very cheaply made”*
**Value For Money**7%
*“Not worth it”*
**Thickness**4%
*“The cardstock is thicker”*
**Assembly/Installation**4%
*“These cards are little bit more challenging to assemble”*
**Print Quality**4%
*“Also, they are not pre-printed with any message”*
**Adhesion/Stickiness**4%
*“the sticker backs are difficult to peel off”*
**Flatness**4%
*“Once the cards are painted they won't lay flat”*
**Moist/Dry**4%
*“Dried flowers”*
### **Top return reasons **
**Size-Overall**36%
**Value For Money**13%
**Advertised Vs Actual Product**12%
**Quality-Overall**7%
**Color**6%
**Thin**4%
**Paper Quality**3%
**Defective Material/Parts**2%
**Compatibility-Overall**2%
**Design-Overall**1%
## **Common questions**
- **Is card making kit profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 26 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.0%. Flapen's verdict: Skip it (46/100).
- **How competitive is the card making kit niche?**
- 17 brands and 20 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in card making kit?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Quality-Overall. The return rate is 1.4%.
- **When does demand for card making kit peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the card making kit niche?**
- Listings span $6.92–$35.76; the average listing price is $16.58 (sweet spot $15–$100). The average incumbent carries 842 reviews — the moat a new listing must climb.
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