---
title: "Search terms — brown velvet ribbon - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/brown-velvet-ribbon/search-terms"
last_updated: "2026-08-09T10:45:52.165Z"
locale: en
meta:
  description: "Niche score 37/100 · $112K/yr market · 181K searches/yr · $10.09 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 37/100 · $112K/yr market · 181K searches/yr · $10.09 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — brown velvet ribbon - Flapen"
---

# **brown velvet ribbon**

**Skip it**

Soft demand (-40.4% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 5Conversion 68Competition 62Returns 14Price range 34Avg price 34Brand share 58Review moat 71Quality gap 21

**Review moat**

**Good****641.84**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.1%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$10.09**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$3.77–$20.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$112K**

$112K/yr · 181K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****8.2%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-40.4%**

90-day search growth — must beat 0% to launch

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Search terms